# opportunities

channel_id: why_you_do_that
suggested_title: You're Not 'Intense.' You're Empty.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Anyone who's ever called themselves 'intense' or been told they 'catch feelings too fast' will freeze. The word 'Empty' is a direct challenge to a core self-narrative."}, "completion_probability": {"score": 5, "reasoning": "The opening creates a loop that MUST be closed. If I'm not intense, what am I? The reveal is genuinely satisfying because it explains the behavior without shaming\u2014it's emptiness, not weakness."}, "share_save_potential": {"score": 4, "reasoning": "High save rate\u2014viewers will want to rewatch this when they catch themselves doing it again. Moderate share rate\u2014it's vulnerable content, but people share psychology content that 'explains them' to close friends."}, "demand_signal": {"score": 5, "reasoning": "79 comments on the source post. 67 comments on the 'how do I stop' version. Multiple posts in the cluster all circling the same behavior. This is clearly resonating."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with relatable b-roll (staring at phone, replaying conversations, imagining futures). Not a visual mechanism but the emotional content carries it."}, "evergreen_potential": {"score": 5, "reasoning": "Human attachment patterns are permanent. This will be relevant as long as people date."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just caught themselves stalking the Instagram of someone they've been on one date with, feeling both embarrassed and unable to stop.", "opening_hook": "You meet someone. They text back quickly. They actually listen when you talk. And within 48 hours, you're already imagining what it would be like to wake up next to them. You tell yourself it's because you feel deeply. You're just wired that way. You're not. Here's what's actually happening.", "structure": "1. THE PATTERN: Name the experience of falling fast\u2014one conversation, already imagining a future. Validate that the viewer does this. (15 sec) 2. THE STORY YOU TELL YOURSELF: 'I'm just deep. I feel things more than other people. I'm wired for intensity.' Make the viewer feel seen in their self-narrative. (20 sec) 3. THE TRUTH: When you have internal substance, attention feels nice but not essential. When you're empty, someone's kindness feels like oxygen. You're not evaluating them\u2014you're just relieved someone is looking. (45 sec) 4. THE REAL FIX: Not 'be more guarded'\u2014build something inside that doesn't need constant external proof you exist. (20 sec)", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior people romanticize, explains the real psychology, leaves viewer feeling understood rather than broken. All 6 gates pass with strong engagement signals.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Invented Someone Who Watches Your Life
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names an intensely private behavior that feels like a personal secret. The viewer will feel exposed in a way that demands they watch to understand how the creator knows this."}, "completion_probability": {"score": 5, "reasoning": "The viewer needs the validation. They've felt shame about this behavior and will watch to completion for the reframe that makes them feel normal, not broken."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'save for later' video\u2014people won't publicly share something this vulnerable, but they'll save it privately or send to one close friend with 'is this just me?'"}, "demand_signal": {"score": 4, "reasoning": "The source post has 15 comments and 0.874 score. More importantly, the theme of loneliness and being unseen runs through 20+ posts in this cluster with high engagement."}, "visual_potential": {"score": 3, "reasoning": "This is primarily emotional/psychological content. Can visualize with B-roll of solitary moments, empty rooms, someone cooking alone. Not a visual reveal but viable for talking head with atmospheric footage."}, "evergreen_potential": {"score": 5, "reasoning": "Loneliness and the need to be witnessed are permanent human conditions. This will be relevant as long as humans exist."}}

analysis_json:
{"target_audience": "Someone scrolling at 11pm who hasn't had a real conversation in days, who just caught themselves narrating their actions to no one.", "opening_hook": "When you're completely alone, you sometimes act like someone's watching. Not a real person. Not God. Just... a presence. Someone who finally sees that you exist. You've never told anyone you do this. But you do.", "structure": "1. THE BEHAVIOR (0-15s): Name the secret\u2014you act like someone's watching when no one is. You narrate your life to an invisible audience. You've never told anyone. 2. THE DISCOMFORT (15-35s): Why does being completely unwitnessed feel so wrong? Your nervous system treats it like danger. Humans evolved in groups\u2014true solitude is evolutionarily novel. 3. THE MECHANISM (35-70s): Your brain creates 'social surrogates.' This is the same reason parasocial relationships with streamers/characters feel real. Your brain can't tell the difference between a real witness and an imagined one. 4. THE REFRAME (70-100s): This isn't a sign you're broken. It's your brain refusing to let you disappear. The imaginary witness is proof you still believe you deserve to be seen. That's not pathetic\u2014that's hope.", "verdict_reasoning": "This is a textbook 'Why You Do That' video\u2014it names a universal private behavior, explains the psychology behind it, and delivers validation instead of diagnosis. The hook is impossible to scroll past for anyone who has ever felt lonely.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Telling Someone Your Music Taste Feels Like Getting Naked
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'feels like getting naked' immediately triggers recognition of that specific panic. Almost everyone has deflected this question and never understood why."}, "completion_probability": {"score": 4, "reasoning": "The reveal is psychologically satisfying\u2014it validates a shame they've felt and gives it a name. The only risk is if explanation gets too academic."}, "share_save_potential": {"score": 5, "reasoning": "This is exactly the kind of video someone sends to a friend with 'omg this is literally you' or 'wait is this why you never share your Spotify??'"}, "demand_signal": {"score": 4, "reasoning": "868 upvotes on a social anxiety subreddit, 14 comments all confirming the experience. Cross-validated by 512 comments on the ADHD music-in-head post showing music/identity connection is hot."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with good b-roll of phone screens, Spotify interfaces, people's faces when asked the question. Not visually complex but doesn't need to be."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. Music and identity will always be linked. No trend dependency."}}

analysis_json:
{"target_audience": "Anyone who has ever said 'I listen to a bit of everything' to avoid the real answer. Late night scrollers who just got asked this question at a party and deflected.", "opening_hook": "Someone asks what music you listen to and your brain short-circuits. You say 'I listen to a bit of everything' or 'I don't really listen to music that much.' You're lying. You have a 47-hour playlist you listen to religiously. So why does this simple question feel like they're asking you to undress?", "structure": "1. THE PANIC (0-15s): Name the behavior\u2014you lie about your music taste and you don't know why. 2. THE QUESTION (15-40s): What makes music different from other preferences? Why doesn't this happen with movie taste? 3. THE REVEAL (40-80s): Identity-contingent disclosure\u2014music reveals emotional processing, not curated opinions. 4. THE VALIDATION (80-100s): This isn't social anxiety, it's a protective instinct. Your brain knows music is a window they can't unsee.", "verdict_reasoning": "Perfect channel fit\u2014names a universal but unexamined behavior, explains why you do it, and validates rather than diagnoses. All 6 gates pass with a 4.45 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Put Tape Over Your Webcam. You Never Asked Why.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Instant self-recognition. Nearly everyone with a laptop has done this. The premise names their behavior and asks the question they've never asked themselves."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying\u2014reframing a protective behavior as a surrender. Viewers will want to hear the full psychological explanation. Only loses a point because some viewers might feel the premise promises more than the payoff delivers."}, "share_save_potential": {"score": 4, "reasoning": "High share potential because it names a universal behavior in a way that feels like a revelation. 'Dude, we all do this and never talked about it.' The 'security theater for the self' concept is sticky and quotable."}, "demand_signal": {"score": 4, "reasoning": "271 comments on the source post indicates high engagement. The observation clearly resonated. Cross-source count is only 1, but the comment volume is strong."}, "visual_potential": {"score": 4, "reasoning": "Strong visual hook: close-ups of various webcam covers, the famous Zuckerberg laptop photo, people putting tape on cameras. B-roll of surveillance footage aesthetic. Could show the evolution from 'paranoid' to 'mainstream.'"}, "evergreen_potential": {"score": 5, "reasoning": "This behavior isn't going away. As long as laptops have webcams and privacy concerns exist, this observation remains relevant. It's about human psychology, not a specific technology."}}

analysis_json:
{"target_audience": "Someone scrolling at night who just noticed the tape on their own laptop and never thought about why it's there. Also: anyone who has ever felt vaguely paranoid about technology but couldn't articulate why.", "opening_hook": "You have something covering your webcam right now. A piece of tape. A little slider. Maybe a Post-it note. And you didn't think twice about putting it there. But here's what's strange: at some point, you accepted that your computer needed a physical barrier against... who? When did this become normal? And why aren't you more freaked out about what that means?", "structure": "1. THE BEHAVIOR: Name it\u2014you cover your webcam, you never questioned it (15 sec)\n2. THE NORMALIZATION: When did this become universal? Zuckerberg photo, FBI director, your mom does it too (20 sec)\n3. THE PSYCHOLOGY: Learned helplessness and security theater\u2014why we perform protection instead of demanding it (35 sec)\n4. THE PATTERN: This shows up everywhere\u2014cookie banners, terms of service, 'I have nothing to hide' (25 sec)\n5. THE REFRAME: The tape isn't protecting you. It's letting you live with what you've accepted. (15 sec)", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior no one has questioned, provides psychological insight that makes viewer feel seen rather than broken, and exploits the 'you do this weird thing, here's why' competitive gap with academic rigor (learned helplessness, security theater).", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Argue With People Who Aren't There. Here's Why You Always Win.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Instant self-recognition. Almost everyone does this. The phrase 'argue with people who aren't there' names a private behavior viewers thought was uniquely their weird thing."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying\u2014you're not crazy, you're self-soothing. Viewers will want to understand why they always win and why it keeps happening."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who does this' energy. Also high save-for-later since it's validating content people want to revisit."}, "demand_signal": {"score": 4, "reasoning": "22 comments on the DoesAnybodyElse post indicates strong engagement. The question format shows people actively seeking validation that others do this too."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with relatable B-roll (shower, driving, lying in bed). Could use simple brain graphics showing the 'threat simulation' concept."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. People will rehearse fake arguments forever. No expiration date."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm replaying an argument they had three days ago, or someone in the shower imagining telling off their boss", "opening_hook": "You've had this argument before. Maybe in the shower. Maybe driving. You knew exactly what you'd say. You knew exactly what they'd say back. And somehow... you crushed them. Every time. That's not random. Your brain is running a very specific program.", "structure": "1. THE CALL-OUT (0-15s): Name the behavior vividly\u2014shower arguments, car confrontations, the perfect comeback you never said. You always win. 2. THE MECHANISM (15-45s): Introduce 'rumination rehearsal'\u2014your brain running threat simulations. This isn't preparation, it's processing. 3. THE REVEAL (45-75s): You win because winning isn't the point. Your brain is trying to restore your sense of control. The imaginary victory provides neurochemical relief. 4. THE PATTERN (75-100s): Why it loops at night, why the same arguments replay, and why actually talking to the person (or journaling) breaks the cycle. You're not weird\u2014you're human.", "verdict_reasoning": "Perfect channel fit\u2014names a universal private behavior, explains why you do it, and validates rather than pathologizes. All 6 gates pass with a 4.25 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Clear Your Throat Before Speaking. Your Brain Is Testing the Mic.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This is an instant 'oh my god I do that' moment. The behavior is so universal and so unconscious that naming it creates immediate self-recognition. People will literally do the behavior while reading the title."}, "completion_probability": {"score": 4, "reasoning": "The reveal\u2014that your brain is running diagnostics on your voice\u2014is genuinely satisfying and not obvious. The additional layers (evolutionary purpose, anxiety connection) give reasons to stay until the end."}, "share_save_potential": {"score": 4, "reasoning": "This is prime 'tag someone who does this' content. People will share it with friends who they've noticed making the sound, and recipients will feel seen rather than attacked."}, "demand_signal": {"score": 4, "reasoning": "The original post scored 0.93 on r/socialanxiety with meaningful engagement. The Worcestershire and name-anxiety posts show parallel demand for 'voice-related unconscious behaviors' content."}, "visual_potential": {"score": 3, "reasoning": "Can show the vocal cord mechanism, sound wave visualizations, and relatable scenarios of people doing the throat-clear. Not spectacular visuals, but adequate for the format."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human biology. People have been doing this for thousands of years and will continue forever. Zero decay."}}

analysis_json:
{"target_audience": "Someone who just noticed themselves clearing their throat before a meeting, or who was told by a friend 'you always do that thing with your voice' and felt embarrassed about it", "opening_hook": "You do this thing. Right before you start talking, you make a little sound in the back of your throat. Maybe it's 'mhm mhm.' Maybe it's a tiny cough. You've done it your whole life, and you've never thought about why. Here's the weird part: your brain is literally testing whether your voice is going to work.", "structure": "1. THE CALL-OUT (0-15s): Name the behavior precisely\u2014the 'mhm mhm,' the tiny cough, the throat clear before you speak. Make viewer feel caught. 2. THE REVEAL (15-50s): Your brain doesn't trust your vocal cords. Explain the preflight check mechanism\u2014your nervous system testing that the voice will work before committing to speech. 3. THE WHY (50-80s): Evolutionary purpose\u2014voice cracking or failing in social situations was dangerous. Your brain learned to test first. This is why you do it MORE when nervous. 4. THE VALIDATION (80-100s): You're not weird. You're not broken. You're running quality assurance on yourself, unconsciously, dozens of times a day. Next time you catch yourself doing it, just know: your brain is being a good engineer.", "verdict_reasoning": "Perfect channel fit\u2014names a universal unconscious behavior, explains the 'why' with satisfying science, and leaves the viewer feeling validated rather than broken. All 6 gates pass.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Thought You're Afraid to Admit You Have
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'the thought you're afraid to admit you have' creates instant self-recognition for virtually everyone, combined with the promise of finally understanding something shameful"}, "completion_probability": {"score": 5, "reasoning": "The reveal \u2014 that your horror at the thought IS proof of your goodness \u2014 is deeply satisfying and unexpected. Viewers will watch to the end because they need this reassurance"}, "share_save_potential": {"score": 4, "reasoning": "People will save this privately rather than share publicly (the topic is too personal), but they'll absolutely send it to someone they know struggles with this"}, "demand_signal": {"score": 4, "reasoning": "434 comments on the ADHD post, multiple posts with high engagement scores, and the raw desperation in these posts ('I feel like a rapist', 'eating me alive') shows people are actively seeking answers"}, "visual_potential": {"score": 3, "reasoning": "Can be visualized with thought bubble graphics, brain imagery, the 'simulation' concept \u2014 but primarily a talking head concept"}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology \u2014 intrusive thoughts have existed forever and the mechanism will never change"}}

analysis_json:
{"target_audience": "Someone lying awake at 2am wondering if a thought they had makes them a bad person \u2014 or anyone who's ever quickly dismissed a dark flash and felt low-grade shame about it", "opening_hook": "You've had a thought that scared you. Something that flashed through your mind \u2014 violent, sexual, wrong \u2014 and you immediately thought: 'What kind of person thinks that?' You've never told anyone. Because you're afraid of what it means about you. Here's what it actually means.", "structure": "1. THE CONFESSION (0-15s): Name the experience directly \u2014 you've had a thought that scared you, something violent/sexual/wrong, and you've never told anyone. 2. THE MECHANISM (15-50s): Your brain is a simulation engine running threat detection constantly \u2014 it simulates dropping the baby, jumping off the cliff, saying the worst thing. This isn't desire, it's prediction. 3. THE REFRAME (50-80s): The horror you feel IS the proof. People who want to do terrible things don't feel disturbed by thinking about them. Your distress is evidence of your values. 4. THE PARADOX (80-100s): Why fighting these thoughts makes them stronger (thought suppression research) and why accepting them as meaningless noise actually makes them fade.", "verdict_reasoning": "Universal experience (everyone has had disturbing thoughts), massive relief payoff (you're not broken), perfect channel fit (names a behavior you do, explains why, validates you), and strong demand signal from desperate Reddit posts.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Staying Informed. You're Self-Harming.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'self-harming' applied to something they do every day ('staying informed') creates immediate cognitive dissonance. Most viewers have told themselves this exact rationalization."}, "completion_probability": {"score": 4, "reasoning": "The reveal genuinely explains a confusing experience they've had. The neuroscience is satisfying without being dense. Ends with validation, not shame."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of video people send to friends with 'this explains what I was going through last week.' High social currency because it names an experience people have but don't discuss."}, "demand_signal": {"score": 5, "reasoning": "256 comments on the main post. Multiple posts in this cluster describing the exact same experience. The phrase 'broke something in me' and 'hollowed out' appear repeatedly. Clear evidence of mass experience."}, "visual_potential": {"score": 3, "reasoning": "Phone-glow-in-dark-room aesthetic. Can show the scrolling behavior itself. Brain graphics for the neuroscience portion. Not spectacular but workable."}, "evergreen_potential": {"score": 5, "reasoning": "This behavior is permanent. Traumatic news cycles are constant. The mechanism is about human neurology, not any specific event. Works forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just spent 2 hours scrolling through disturbing news and feels hollow but tells themselves they were being 'responsible'", "opening_hook": "You told yourself you were just staying informed. That you needed to know. But three hours later, you're still scrolling, you feel sick, and you can't stop. That's not civic duty. That's something else entirely.", "structure": "1. NAME THE BEHAVIOR (15s): You've done this\u2014scrolled through disturbing news for hours, told yourself you were being responsible, felt worse with every minute but couldn't stop. 2. THE LIE YOU TELL YOURSELF (20s): 'I need to stay informed' feels true. But if it were about information, you'd read one article and stop. You don't. 3. WHAT'S ACTUALLY HAPPENING (45s): Your brain's threat system, the closure-seeking loop, why news has no 'end' for your nervous system to find. 4. THE PERMISSION (20s): This isn't weakness. It's a feature of human wiring exploited by infinite feeds. You can close the app.", "verdict_reasoning": "Universal behavior (doom-scrolling), clear self-recognition trigger ('staying informed'), strong demand signal (256+ comments), and perfect channel fit\u2014names a behavior, explains the psychology, validates the viewer.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why One Slip Makes You Spiral (It's Not Weak Willpower)
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'one slip makes you spiral' is instantly recognizable. Nearly universal experience. The parenthetical '(It's Not Weak Willpower)' adds curiosity gap \u2014 wait, then what IS it?"}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 an actual named phenomenon with research behind it. The self-compassion twist at the end subverts the expected 'here's how to have more discipline' ending."}, "share_save_potential": {"score": 4, "reasoning": "High save potential \u2014 people will want this when they slip. Moderate share potential \u2014 might feel too personal to share publicly, but would DM to a friend who's struggling."}, "demand_signal": {"score": 4, "reasoning": "Multiple posts in this cluster about relapse cycles (95 comments on the meta-post, 19 on 'how do I stop after 1 relapse'). The pattern clearly resonates."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with habit tracker graphics, the 'one X becomes scribbled week' image, but fundamentally a talking-head concept. Not a mechanism you can show."}, "evergreen_potential": {"score": 5, "reasoning": "Permanent truth about human psychology. The what-the-hell effect isn't going anywhere. Works regardless of what habit the viewer is struggling with."}}

analysis_json:
{"target_audience": "Someone at 11pm who just broke a streak they cared about \u2014 a diet, a study schedule, a habit \u2014 and is about to spiral. Or someone the morning after, trying to understand why they always do this.", "opening_hook": "You were doing so well. Three days, maybe a week. Then you slipped once \u2014 just once \u2014 and suddenly you're right back where you started, worse than before. You're not weak. Your brain is running a very specific program called the 'what-the-hell effect.' And once you see it, you can't unsee it.", "structure": "1. THE PATTERN (15s): Name the experience \u2014 you were doing well, slipped once, then abandoned everything. 'Sound familiar?' 2. THE MECHANISM (30s): Introduce 'what-the-hell effect' \u2014 your brain processes failure as identity shift, not data point. One cookie = 'I'm no longer dieting.' 3. THE PARADOX (30s): Shame causes the spiral, not the slip. Binging resolves cognitive dissonance. Self-punishment backfires. 4. THE REFRAME (15s): Self-compassion isn't weakness \u2014 it prevents the identity shift. 'A slip is a data point, not a verdict.'", "verdict_reasoning": "Names a universal self-sabotage pattern, provides a real psychological explanation, and leaves viewer feeling validated rather than broken \u2014 perfect 'Why You Do That' territory.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Being Genuinely Kind Makes People Pull Away
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Names a painful, confusing pattern most people have experienced but never understood. The paradox (kindness = rejection) creates immediate cognitive dissonance."}, "completion_probability": {"score": 4, "reasoning": "The reveal offers both explanation AND practical insight ('kind more slowly'). Viewer gets validated rather than blamed. Strong payoff."}, "share_save_potential": {"score": 4, "reasoning": "This is 'send to your anxiously attached friend at 2am' content. High personal resonance = high share impulse."}, "demand_signal": {"score": 4, "reasoning": "250 comments on the source post indicates massive engagement. The pattern described clearly resonates with a large audience."}, "visual_potential": {"score": 3, "reasoning": "Can use phone screens, texting animations, relationship timeline graphics. Not visually rich but visualizable."}, "evergreen_potential": {"score": 5, "reasoning": "Human attachment patterns and the scarcity heuristic are permanent psychological truths. This works forever."}}

analysis_json:
{"target_audience": "Someone lying in bed replaying a relationship that fell apart right after they 'let their guard down' \u2014 wondering if they're fundamentally unlovable for being too available", "opening_hook": "You finally stopped playing games. You showed up. You were warm, available, genuinely kind. And they vanished. You've noticed this pattern. And you've started to wonder if being yourself is actually the problem.", "structure": "1. NAME THE PATTERN (15s): You finally dropped the games, showed genuine kindness \u2014 and they disappeared. You've noticed this. You're starting to wonder if being yourself is the problem. 2. THE PSYCHOLOGICAL ALARM (30s): Sudden unearned intimacy triggers suspicion, not gratitude. The scarcity heuristic \u2014 we value what we had to work for. 3. THE CRUCIAL DISTINCTION (30s): The solution isn't 'be less kind' \u2014 it's 'be kind more slowly.' Earned intimacy feels valuable. Instant intimacy feels suspicious. 4. THE VALIDATION (15s): You're not broken. You're giving people chapter 10 before they've read chapter 1. Your kindness isn't the problem \u2014 your pacing is.", "verdict_reasoning": "Perfect channel fit \u2014 names a specific behavior the viewer does, explains why they do it, and validates them without lecturing. The 'kind more slowly' insight gives viewers actionable understanding, not anxiety.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Addicted. Your Kitchen Is.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The kitchen blame-shift is absurd enough to demand explanation. Most viewers have experienced this exact pattern and will stop to understand it."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying and actionable \u2014 viewers learn they've been fighting the wrong battle and get a concrete alternative (environment change). No guilt, just insight."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who's trying to quit' potential. Also strong save-for-later energy from people currently in the struggle."}, "demand_signal": {"score": 4, "reasoning": "The source post has only 4 comments but asks a universal question. Cross-referenced with the 172-comment sobriety celebration and 171-comment 'repair damage' post, there's strong engagement around habit-breaking mechanics."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with split-screen (vacation vs home), brain map graphics, or the 'trigger museum' metaphor with labeled hotspots in a room. Not spectacular but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Fundamental human psychology. This will be true forever."}}

analysis_json:
{"target_audience": "Someone sitting at home, next to the thing they keep telling themselves they'll quit tomorrow, wondering why they have 'no willpower'", "opening_hook": "You went three weeks without even thinking about it. Then you walked into your kitchen, and within 20 minutes, you'd ordered another pack. You didn't suddenly get weaker. You walked into a trap you built yourself.", "structure": "1. THE PATTERN: You quit easily on vacation but relapse at home \u2014 name the experience. 2. THE SCIENCE: Context-dependent memory \u2014 your brain maps rewards to locations, not cravings to substances. 3. THE TRAP: Your environment is a trigger museum you built without knowing it. 4. THE FIX: Change the map, not your willpower \u2014 rearrange, reroute, ritualize differently.", "verdict_reasoning": "Names a universal behavior (willpower vanishing at home), explains it with satisfying neuroscience, and leaves viewer feeling validated rather than broken \u2014 perfect channel fit.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Getting Diagnosed Makes Everything Worse
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The paradox is genuinely counterintuitive \u2014 you'd expect diagnosis to help, not hurt. Anyone who's experienced this will stop immediately. Those who haven't may still be curious about the mechanism."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying and validating \u2014 viewers will stay to understand WHY this happens and to feel less alone. The reframe at the end provides closure."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of video people send to friends who just got diagnosed, or save for themselves during a hard night. High 'I feel seen' factor."}, "demand_signal": {"score": 4, "reasoning": "Multiple posts in this cluster touch the same phenomenon. The 39-year-old diagnosis post has direct engagement. ADHD/mental health content consistently performs on short-form."}, "visual_potential": {"score": 3, "reasoning": "Can be visualized through metaphor \u2014 filters, static, magnifying glasses \u2014 but not inherently visual. Talking head with good graphics would work."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent psychological phenomenon. People will be getting diagnosed and experiencing this paradox forever."}}

analysis_json:
{"target_audience": "Someone scrolling at 11pm who got diagnosed with ADHD/anxiety/depression in the last 2 years and has been secretly wondering if they're somehow getting worse or if the diagnosis 'caused' their problems", "opening_hook": "You finally get the answer you've been searching for. The diagnosis. The explanation for why you've always struggled. And then... everything gets worse. Your symptoms are louder. More constant. More impossible to ignore. You weren't crazy before. So why does having a name for it make it harder?", "structure": "1. THE PARADOX (0-15s): Name the experience \u2014 you got diagnosed, now everything's harder. 2. THE HIDDEN FILTER (15-45s): Your brain was masking symptoms through unconscious coping mechanisms. 3. AWARENESS AS MAGNIFYING GLASS (45-70s): Diagnosis gives you permission to notice \u2014 the filter disappears. 4. THE REFRAME (70-90s): You're not regressing. You're seeing clearly for the first time. This is the beginning, not a setback.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior (symptoms worsening post-diagnosis), explains the psychology, and validates the viewer. The hook is counterintuitive enough to stop scrolling, the reveal is satisfying, and it leaves viewers feeling understood rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Torn Between Hustle and Rest. You're Avoiding a Decision.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise directly names an internal experience millions have weekly. The reframe 'avoiding a decision' creates genuine curiosity. Not a 5 because it requires reading the full title to land \u2014 no single shocking word."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely insight-generating. Viewer will want to know what decision they're avoiding. The payoff (you're avoiding specificity, not choosing a side) feels like real self-knowledge."}, "share_save_potential": {"score": 4, "reasoning": "High 'I feel seen' factor. People will save this to rewatch or share with friends who are also stuck in the grind-vs-chill loop. Strong identity resonance for 18-30 demographic."}, "demand_signal": {"score": 4, "reasoning": "The source post has 13 comments but asks a question millions Google. 503 comments on the 'spend when young' post shows the underlying tension is highly engaging. Cross-posts in r/ADHD and r/selfimprovement confirm widespread resonance."}, "visual_potential": {"score": 3, "reasoning": "This is primarily internal/psychological. Can use split-screen imagery, timeline graphics showing the back-and-forth, or a 'decision tree' that loops back on itself. Viable but not rich."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of human psychology. The grind culture vs. YOLO tension has existed for decades and will continue. Not tied to any current event."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm, scrolling, who just told themselves 'I'll start being more disciplined tomorrow' for the third time this week.", "opening_hook": "You've had this argument with yourself a hundred times. 'I should wake up earlier, work harder, build something.' Then a week later: 'But what's the point? Life is short. I should enjoy it.' Back and forth. Forever. Neither side ever wins. That's not because you can't decide. It's because you don't want to.", "structure": "1. THE LOOP (0-15s): Name the exact back-and-forth argument everyone has with themselves. 2. WHY NEITHER WINS (15-35s): Explain how both sides feel equally compelling because both are equally vague. 3. THE DECOY CONFLICT (35-65s): Reveal that this isn't a real decision \u2014 it's a way to stay in 'figuring it out' mode indefinitely. 4. WHAT YOU'RE REALLY AVOIDING (65-90s): Commitment to specificity. Because specific goals can fail. Vague aspirations can't. 5. THE ACTUAL QUESTION (90-110s): Not 'work or play?' but 'what specifically do I want, and can I handle being wrong?'", "verdict_reasoning": "Names a universal internal experience, reframes it with genuine psychological insight, and leaves viewer feeling validated rather than broken \u2014 perfect fit for 'Why You Do That' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Don't Have a Discipline Problem. You Have a Knowing Problem.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'You don't have a discipline problem' immediately challenges the viewer's self-narrative. Most people who struggle with follow-through have internalized that they lack willpower. Reframing it as a 'knowing problem' creates genuine cognitive dissonance that demands resolution."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 two separate brain systems is concrete, memorable, and actionable. Viewers will stay because the opening validates their struggle while promising a non-shameful explanation."}, "share_save_potential": {"score": 4, "reasoning": "This is prime 'I feel so seen' content. People will share this with friends who they've watched struggle with the same thing, or save it to rewatch when they're feeling stuck. The validation factor is high."}, "demand_signal": {"score": 4, "reasoning": "The source post has 40 comments and uses 'Anyone else feel like...' phrasing which indicates high resonance. The r/selfimprovement context shows this is an active pain point people are discussing."}, "visual_potential": {"score": 3, "reasoning": "This is primarily talking-head territory, but can be enhanced with simple brain diagrams showing prefrontal cortex vs basal ganglia, and relatable b-roll of someone staring at a to-do list or scrolling instead of working."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. The gap between knowing and doing has existed forever and will continue to exist. No expiration date."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm, scrolling instead of sleeping, who knows they should put the phone down but can't \u2014 and feels vaguely broken about it", "opening_hook": "You've read the books. You've watched the videos. You know you should journal. Exercise. Meditate. Wake up earlier. You KNOW. So why don't you just... do it? Turns out, 'knowing' and 'doing' aren't even processed by the same part of your brain.", "structure": "1. THE CONFESSION (0-15s): Name the universal experience \u2014 you know what to do but don't do it. Ask: why? 2. THE SPLIT BRAIN (15-50s): Reveal the prefrontal cortex vs basal ganglia divide. Information goes to one, action lives in the other. 3. THE MISTAKEN STRATEGY (50-80s): Explain why consuming more self-improvement content makes the problem worse \u2014 you're overfilling the 'knowing' tank while the 'doing' tank stays empty. 4. THE ACTUAL FIX (80-110s): Environmental design, tiny triggers, emotional stakes. Train the doing brain, not the knowing brain. 5. THE REFRAME (110-120s): You were never lazy. You were just training the wrong system.", "verdict_reasoning": "This is a textbook 'Why You Do That' video \u2014 it names a universal behavior (knowing but not doing), validates the viewer (you're not broken), and provides a genuinely surprising psychological explanation (two brain systems) that leaves them feeling smarter and relieved rather than lectured.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Think You're Unlucky. Here's How to Know If You're Right.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Nearly universal experience of wondering if you're cursed. The phrase 'Here's how to know if you're right' creates an irresistible test-yourself moment."}, "completion_probability": {"score": 4, "reasoning": "The promise of actually answering the question\u2014plus the twist that luck is behavioral\u2014creates a satisfying arc. Viewer gets validated AND learns something actionable."}, "share_save_potential": {"score": 3, "reasoning": "Would share to a friend who complains about their luck, but it's not explosive share-worthy. More of a 'huh, interesting' than a 'you HAVE to see this.'"}, "demand_signal": {"score": 4, "reasoning": "289 comments on the original post shows genuine engagement. People WANT to discuss this. The topic of luck/unluckiness is evergreen interest."}, "visual_potential": {"score": 3, "reasoning": "Can show relatable bad-luck scenarios (spilled coffee, missed bus, phone dropping). The Wiseman experiment can be illustrated. Not visually rich but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human psychology doesn't change. People will wonder about their luck forever. This is permanent content."}}

analysis_json:
{"target_audience": "Someone who just missed their train, spilled something, or had a string of minor annoyances and is scrolling to decompress\u2014they see this and think 'okay but seriously though, AM I unlucky?'", "opening_hook": "You've thought it before. The parking spot that disappears. The line that stops moving the moment you join it. The rain that starts exactly when you leave your umbrella at home. And somewhere in the back of your mind: 'Am I... actually unlucky?' Here's the thing\u2014someone IS. And there's a way to know.", "structure": "1. HOOK: Name the universal experience (you've wondered if you're unlucky) 2. THE TWIST: Someone actually IS the unluckiest\u2014and researchers have studied this 3. THE REVEAL: Negativity bias makes everyone feel unlucky + luck experiments show it's attentional 4. THE PAYOFF: You're not unlucky, you're just good at noticing bad things\u2014and that can change", "verdict_reasoning": "Strong self-recognition hook that fits the channel perfectly ('you do this weird thing, here's why'), but share potential isn't explosive enough for MAKE_NOW\u2014it validates rather than shocks.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You've Done Something Weird and Immediately Forgotten Why
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The title names an experience people have but don't discuss. The specificity of 'done something weird' triggers memory recall. Not quite a 5 because it requires a half-second of self-reflection to connect."}, "completion_probability": {"score": 4, "reasoning": "The opening creates genuine anxiety ('am I losing it?') that the reveal satisfyingly resolves. Viewer needs the reassurance. Strong emotional arc from worry to understanding."}, "share_save_potential": {"score": 3, "reasoning": "People might share this to normalize the experience for others, but it's somewhat personal/embarrassing. More likely to save than share. Not a 'text this immediately' moment."}, "demand_signal": {"score": 4, "reasoning": "The source post has high relevance score (0.986) and r/intrusivethoughts is specifically about this phenomenon. The poster's genuine distress signals real need for this explanation."}, "visual_potential": {"score": 3, "reasoning": "Can show hands doing mundane tasks with 'glitch' moments, brain diagrams, but fundamentally this is an internal experience. Talking head with good B-roll viable."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human neurology. Will be true forever. No trends, no current events, pure psychology."}}

analysis_json:
{"target_audience": "Someone who recently did something odd on autopilot and quietly worried about it \u2014 lying in bed at night, scrolling, this title validates they're normal", "opening_hook": "You're putting away dishes. Your brain is somewhere else. And then suddenly you realize you just did something strange \u2014 touched something to something, moved in a way that made no sense. And for a split second you think: am I losing it? You're not. Your brain is doing exactly what it's supposed to do.", "structure": "1. NAME THE BEHAVIOR (15s): Open with the unsettling moment \u2014 doing something bizarre on autopilot, the immediate 'why did I do that?' horror. 2. VALIDATE THE FEAR (20s): Acknowledge this feels like losing control, like something is wrong. Lean into the discomfort. 3. THE REVEAL \u2014 Motor Simulation (45s): Explain predictive processing, how your brain rehearses actions constantly, and why these 'bleed-throughs' happen during low-attention states. 4. THE REFRAME (20s): This isn't malfunction \u2014 it's the same system that lets you react faster than thought. The horror you feel IS the safety mechanism working. You're fine.", "verdict_reasoning": "Strong self-recognition hook that perfectly fits the channel's 'you do this weird thing, here's why' identity, but share potential is limited by the slightly embarrassing nature of the topic \u2014 people will watch but may not broadcast that they needed this reassurance.", "sources": ["reddit", "curiosity_query"]}


channel_id: why_you_do_that
suggested_title: Why Getting What You Wanted Feels Like Losing Someone
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The paradox of 'getting what you wanted = losing someone' creates genuine cognitive dissonance. Not a 5 because it requires 3-4 seconds to land rather than instant."}, "completion_probability": {"score": 4, "reasoning": "The viewer who stops is invested in understanding WHY they feel this way. The reveal is satisfying and actionable. Strong narrative pull."}, "share_save_potential": {"score": 4, "reasoning": "Highly shareable to specific people: 'This explains what you're going through right now.' Post-achievement grief is common but rarely named."}, "demand_signal": {"score": 3, "reasoning": "The source post has 0 comments but the concept appears across multiple posts (weight loss fear, identity questions). Moderate signal \u2014 not viral, but consistent theme."}, "visual_potential": {"score": 3, "reasoning": "Mirror imagery, before/after photo transitions, visual metaphors of shedding skin. Workable but not spectacular. Talking head with graphics."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. People will achieve goals and feel empty forever. No expiration date."}}

analysis_json:
{"target_audience": "Someone who recently achieved a goal \u2014 lost weight, quit drinking, left a relationship, got promoted \u2014 and feels inexplicably sad or scared instead of happy. They think something is wrong with them. This video tells them it's normal.", "opening_hook": "You worked for months. You finally did it. You lost the weight, got the job, ended the relationship. And now you feel... worse? Not relief. Something closer to grief. You're mourning someone. And that someone is the old you.", "structure": "1. HOOK: Name the paradox \u2014 you achieved your goal and feel grief instead of joy (15 sec)\n2. EXPLAIN: Your brain builds identity through repetition; change = identity death (30 sec)\n3. VALIDATE: This isn't weakness, it's neuroscience \u2014 your brain is mourning (30 sec)\n4. RESOLVE: Identity catches up to behavior in 3-6 months; you're not broken, you're becoming (30 sec)", "verdict_reasoning": "All 6 gates pass but weighted score is 3.85, just under the 4.0 threshold for MAKE_NOW. Strong concept with excellent channel fit \u2014 the paradox of successful change causing grief is exactly the 'you do this weird thing, here's why' format. Production-ready with minor refinement.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Has a Panic Button That Gets Stuck
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'panic button that gets stuck' immediately names an experience. Not quite a 5 because it requires the viewer to self-identify with having meltdowns, which some will resist."}, "completion_probability": {"score": 4, "reasoning": "The reveal\u2014that you literally cannot calm down for 20-30 minutes due to hormones\u2014is genuinely surprising and validating. Viewers will want the full explanation."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to someone who doesn't understand why I get like this' energy. Also 'I need to rewatch this next time it happens' save potential."}, "demand_signal": {"score": 3, "reasoning": "The source post has low engagement (3 comments) but the phenomenon itself is universal. Moderate signal\u2014people aren't searching for 'amygdala stuck' but they ARE searching for 'why can't I calm down.'"}, "visual_potential": {"score": 3, "reasoning": "Brain diagrams showing amygdala firing, hormone clearance timeline graphics, split-screen of 'logical brain vs emotional brain.' Viable but not spectacular."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent neuroscience about how human brains work. Will be true and relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed after an emotional meltdown, scrolling their phone, wondering why they couldn't just 'calm down' when they tried", "opening_hook": "You've had that moment where you're melting down and some part of your brain is watching and saying 'why can't I just stop?' You're not weak. You're not dramatic. Your amygdala is literally stuck in the ON position\u2014and there's a biological reason it won't shut off.", "structure": "1) Name the experience: 'You've tried to calm down and couldn't' (15 sec) 2) The mechanism: amygdala as smoke detector, what happens when it fires (30 sec) 3) The 20-30 minute hormone reveal\u2014why willpower doesn't work (30 sec) 4) Evolutionary mismatch: why modern life triggers ancient systems + what actually helps (30 sec)", "verdict_reasoning": "All 6 gates pass but weighted score is 3.85\u2014just under the 4.0 MAKE_NOW threshold due to moderate demand signal and visual potential. Strong concept that perfectly fits 'Why You Do That' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why You Sniff Harder When Something Smells Terrible
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Immediate self-recognition. Most viewers will think 'I literally just did this yesterday.' The behavior is specific, universal, and never questioned."}, "completion_probability": {"score": 4, "reasoning": "The reveal genuinely satisfies. Learning it's a threat-assessment protocol is surprising and makes the viewer feel validated rather than weird. Natural curiosity about 'why do I do this' carries through."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to tell someone this' energy. It's the kind of thing you'd text to a friend: 'Did you know why we sniff bad smells harder?' Plus it's safe/fun to share, not gross."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post shows genuine curiosity but modest engagement (2 comments, 0.858 score). However, the DAE framing confirms universality. Not viral-level demand but solid niche interest."}, "visual_potential": {"score": 3, "reasoning": "Relatable reaction footage of people encountering bad smells, simple brain graphics showing threat assessment pathway. Not spectacular visuals but serviceable\u2014this is more about the insight than the imagery."}, "evergreen_potential": {"score": 5, "reasoning": "Human behavior unchanged for millennia. This will be relevant forever. No news peg, no trend dependency."}}

analysis_json:
{"target_audience": "Someone who just caught themselves doing this exact thing and thought 'why am I like this?' \u2014 or anyone who enjoys learning that their weird habits are actually survival mechanisms", "opening_hook": "You walk into a room that smells awful. You already know it's bad. You already hate it. And then... you take a deeper sniff. Why do you do that? Why does your brain demand MORE of something it clearly hates?", "structure": "1. THE CALL-OUT (15s): Name the behavior with immediate recognition - you walk into a bad smell, you already hate it, and you sniff deeper anyway. 2. THE PUZZLE (20s): Acknowledge how irrational this seems. Your brain knows it's bad. Why demand more? 3. THE REVEAL (45s): Threat assessment protocol. Shallow whiff = incomplete data. Deep sniff = categorization. Rotting food vs gas leak vs fire. Survival mechanism. 4. THE VALIDATION (20s): Connect to other 'investigation' behaviors. You're not weird\u2014you're running ancient software. Your ancestors survived because they sniffed harder.", "verdict_reasoning": "All 6 gates pass and channel fit is excellent, but weighted score (3.85) falls just below the 4.0 threshold for MAKE_NOW due to moderate demand signals and visual potential. This is a strong concept that perfectly exploits the channel's 'you do this weird thing, here's why' format.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Broken. You're Just Thirsty.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'You're Not Broken' directly addresses the viewer's inner monologue. Combined with a mundane solution (thirst), it creates immediate tension."}, "completion_probability": {"score": 3, "reasoning": "The reveal is satisfying but risks feeling like a health tip rather than a psychological insight. Needs strong scripting to maintain depth."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who always complains about being tired' energy. Practical takeaway increases share likelihood."}, "demand_signal": {"score": 4, "reasoning": "102 comments on the source post, plus a second related post about hydration confusion. Clear audience resonance with this specific realization."}, "visual_potential": {"score": 3, "reasoning": "Can show brain scans, symptom comparisons, dehydration percentage graphics. Not visually rich but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human physiology doesn't change. This will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm, doom-scrolling because they feel vaguely bad about themselves and can't figure out why", "opening_hook": "You've spent years thinking you have anxiety. That you're lazy. That something is fundamentally wrong with your brain. But what if I told you that the reason you can't focus, the reason you're exhausted by 2pm, the reason you feel like garbage... is that you forgot to drink water?", "structure": "1. OPEN: Name the symptoms you've blamed on yourself (anxiety, laziness, brain fog) 2. REVEAL: These are textbook dehydration symptoms\u2014and here's why you don't feel thirsty 3. MECHANISM: The broken thirst feedback loop from chronic mild dehydration 4. REFRAME: You're not treating a personality flaw, you're treating a missing glass of water (plus why plain water isn't enough)", "verdict_reasoning": "Strong self-recognition hook with good engagement signals, but leans slightly toward health advice rather than pure behavioral psychology\u2014doesn't fully exploit the channel's competitive gap of 'you do this weird thing, here's why' since dehydration is a physical state, not a quirky behavior.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Afraid the Medication Won't Work. You're Afraid It Will.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The reversal is clever but requires the viewer to already be in the medication/treatment mindset. Someone who's never been prescribed anything won't immediately self-recognize. It's a strong hook for a subset, not universal."}, "completion_probability": {"score": 4, "reasoning": "If you click, you're watching to understand yourself. The identity discontinuity concept is genuinely satisfying and uncommon knowledge."}, "share_save_potential": {"score": 3, "reasoning": "People who relate will save it, but it's too personal/vulnerable to widely share. You'd send this to one specific friend going through it, not post it publicly."}, "demand_signal": {"score": 4, "reasoning": "218 comments on the source post, high engagement scores. The 'subhuman' post clearly struck a nerve. Real emotional demand exists."}, "visual_potential": {"score": 2, "reasoning": "Hard to visualize. This is fundamentally about internal experience. Would rely on talking head with maybe some abstract identity/mirror imagery."}, "evergreen_potential": {"score": 4, "reasoning": "The psychology is permanent. As long as people take medication or undergo treatment, this fear exists."}}

analysis_json:
{"target_audience": "Someone who just started medication, therapy, or treatment and feels weirdly worse despite improvement\u2014or someone who's been avoiding getting help and can't articulate why", "opening_hook": "You finally got the thing that's supposed to help you. The diagnosis. The medication. The treatment. And you're not scared it won't work. You're scared it will. Because if it works... what does that say about who you've been this whole time?", "structure": "1. Name the hidden fear (you're afraid it will work) 2. Explain identity discontinuity anxiety 3. Examples of how struggle fuses with identity 4. Validation: this is your brain protecting you, not sabotaging you", "verdict_reasoning": "Fails universal access (requires viewer to be in treatment/medication context) and channel fit (this is therapy content about a specific experience, not 'you do this weird thing'\u2014the channel needs behaviors everyone does unconsciously, not experiences specific to medical treatment).", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Meds Aren't Failing. Your Liver Is Just Fast.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T17:45:00.238993+00:00
scores_json:
{"scroll_stop_power": {"score": 2, "reasoning": "Only resonates with people currently taking ADHD medication. Zero hook for general audience. The '2pm' detail is specific but niche."}, "completion_probability": {"score": 3, "reasoning": "Those who click will likely finish\u2014the reveal (genetics, not personal failure) is validating. But the audience is already narrow."}, "share_save_potential": {"score": 3, "reasoning": "ADHD communities would share within their circles. No crossover appeal to general audience."}, "demand_signal": {"score": 4, "reasoning": "Strong engagement (45+ comments on the source post, 408 comments on medication costs). Clear community pain point with repeated posts about medication duration."}, "visual_potential": {"score": 2, "reasoning": "Difficult to visualize liver enzymes in an engaging way. Mostly talking head with pill bottle imagery. No 'reveal moment' that works visually."}, "evergreen_potential": {"score": 4, "reasoning": "Human metabolism genetics won't change. ADHD medication questions are permanent. Not tied to current events."}}

analysis_json:
{"target_audience": "Someone on ADHD medication who's frustrated that their afternoon feels unmedicated, scrolling at 3pm when their meds have worn off", "opening_hook": "You take your medication at 8am. By 2pm, it's like you never took it at all. You've probably wondered: is my dose too low? Am I building tolerance? Or is something wrong with me? Here's what's actually happening inside your body.", "structure": "1. Name the experience (afternoon crash) 2. Rule out the fears (not tolerance, not dose) 3. Explain metabolism types 4. What fast metabolizers can do", "verdict_reasoning": "This cluster fails universal access\u2014the hook only works for people on ADHD medication, which excludes 95%+ of viewers. 'Why You Do That' requires behaviors EVERYONE does but hasn't examined. Medication metabolism is medical information, not self-recognition psychology.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Lazy. You're Stuck in the Starting Line.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The premise names an experience that is simultaneously universal, shameful, and never explained. Anyone who has ever procrastinated while wanting to do the task will feel immediately called out in a way that demands resolution."}, "completion_probability": {"score": 5, "reasoning": "The viewer desperately wants to understand why they do this. The reveal provides genuine neurological grounding (activation energy, prefrontal-basal ganglia handoff) while the 'starter motor' analogy makes it viscerally understandable. The deadline explanation is a second aha moment."}, "share_save_potential": {"score": 5, "reasoning": "This is the kind of video people screenshot and text to their partner/friend/parent with 'THIS. This is what I've been trying to explain.' It gives vocabulary to a shameful experience."}, "demand_signal": {"score": 5, "reasoning": "The source post has the highest score in the cluster (0.998) with 206 comments. The top comment resonance and the fact that multiple posts touch this theme ('task initiation', 'executive paralysis', 'can't start') confirms massive demand."}, "visual_potential": {"score": 4, "reasoning": "The 'starter motor' analogy can be visualized with animation showing the neural pathway requiring more 'force' to activate. The car ignition metaphor is highly visual. Person-frozen-at-desk is universally recognizable."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent truth about how brains work. Task initiation difficulty will exist as long as humans have prefrontal cortices. Zero time-sensitivity."}}

analysis_json:
{"target_audience": "Someone sitting at their desk right now, knowing they should be working on something, feeling terrible about not starting, and scrolling instead. This video finds them in their moment of shame and tells them they're not broken.", "opening_hook": "You know what you need to do. You have time to do it. You actually WANT to do it. You might even be stressed about not doing it. And yet... you're still sitting here. Not starting. That's not laziness. That's something else entirely.", "structure": "1. THE CALL-OUT (0-15s): Name the exact experience \u2014 you want to do it, you have time, you're stressed, and you STILL can't start. 2. THE REFRAME (15-45s): This isn't a motivation problem. Task initiation is a separate brain function. Introduce the prefrontal-basal ganglia handoff. 3. THE ANALOGY (45-75s): The starter motor metaphor \u2014 your engine works fine, your key is in the ignition, but the ignition switch requires 10x more force to turn. 4. THE SECOND REVEAL (75-100s): Why deadlines work \u2014 not because you 'finally got motivated' but because adrenaline provides the activation energy your brain needs. The task didn't change. Your neurochemistry did. 5. THE VALIDATION (100-120s): You're not lazy. You're not broken. Your brain just has a different starting mechanism. And now you know why.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior, explains why you do it, validates the viewer. The neurological grounding provides academic rigor while the 'starter motor' analogy makes it accessible. High engagement signals confirm demand. Viewer leaves feeling understood, not diagnosed.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Has a 'Cringe Alarm' and It's Trying to Protect You
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The experience is SO universal and SO visceral that readers will literally experience a cringe memory while reading the title. They're already hooked because their brain just did the thing."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying \u2014 'your brain thinks social death = real death' is a sticky, memorable insight that reframes their nightly torment as an evolutionary quirk, not a personal failing."}, "share_save_potential": {"score": 5, "reasoning": "This is a 'text to your friend at 2am' topic. Everyone has this experience, nobody talks about it, and the explanation is genuinely relieving. High social currency."}, "demand_signal": {"score": 5, "reasoning": "87 comments, 0.978 score on r/ADHD. The post resonated hard. Cross-reference with 'intrusivethoughts' posts about memories confirms this is a high-demand topic."}, "visual_potential": {"score": 4, "reasoning": "Can visualize the 3am awake-in-bed moment, the 'security system' metaphor with alarm graphics, evolutionary tribe imagery. Not the richest visual territory but plenty to work with."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. People will be lying awake cringing at themselves as long as humans have brains."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just experienced this exact phenomenon and opened their phone to distract themselves", "opening_hook": "You're falling asleep. Everything's quiet. And then your brain goes: 'Hey, remember that thing you said at that party in 2017? Let's replay it. In full detail. With commentary.' You're not broken. Your brain is running a security protocol.", "structure": "1. THE EXPERIENCE: Name the 3am cringe-replay phenomenon with vivid specificity (15 sec)\n2. THE WHY: Involuntary autobiographical memory retrieval \u2014 your brain's threat-detection tagging social failures as survival-relevant (30 sec)\n3. THE PARADOX: The more socially aware you are, the more this happens \u2014 it's not evidence you're awkward, it's evidence you care (25 sec)\n4. THE REFRAME: Your brain is running Stone Age software in a modern world \u2014 social death \u2260 real death anymore, but your brain hasn't gotten the patch (30 sec)\n5. THE VALIDATION: This 'bug' is actually proof your social survival system is working overtime to protect you (20 sec)", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior, explains the 'why' with academic rigor, and leaves viewer feeling validated rather than broken. The 87-comment Reddit thread confirms genuine demand for this exact content.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not a Night Owl. You're Stealing Time From Tomorrow.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'stealing time from tomorrow' names a guilty, secret behavior almost everyone recognizes instantly. The 'night owl' identity gets challenged \u2014 this isn't who you ARE, it's what you're DOING, and there's a reason."}, "completion_probability": {"score": 5, "reasoning": "Viewer desperately wants validation that they're not broken. The reveal that this is about mourning free time, not sleep failure, is emotionally satisfying. They'll watch to the end because they need that reframe."}, "share_save_potential": {"score": 5, "reasoning": "This is textable content: 'bro this explained why we stay up til 2am doing nothing.' People will save this to watch again and send to friends who share the behavior."}, "demand_signal": {"score": 5, "reasoning": "Multiple high-engagement posts across ADHD and self-improvement subreddits. 346 comments on waking up, 134 comments on 'fixed my evenings instead,' 198 on perpetual exhaustion. This is a pain point people are actively discussing."}, "visual_potential": {"score": 4, "reasoning": "Can visualize: clock showing late hours, phone glow in dark room, split-screen of tired-at-work vs awake-at-midnight, pie chart of 'your day' showing tiny sliver of personal time."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology and modern life. Autonomy deprivation causing sleep resistance will be relevant as long as people have jobs and phones."}}

analysis_json:
{"target_audience": "Someone at 11:47pm, lying in bed, phone in hand, who just told themselves 'one more video' for the third time \u2014 and this video names exactly what they're doing and WHY.", "opening_hook": "You're exhausted. You've been exhausted since 2pm. But it's midnight and you're still scrolling, still watching, still doing... nothing important. You're not even enjoying it. So why won't you just go to sleep? Because your brain isn't looking for rest. It's looking for revenge.", "structure": "1. HOOK (0-15s): Name the behavior \u2014 you're exhausted but won't sleep, and you're not even enjoying what you're doing. 2. THE NAME (15-40s): Introduce 'revenge bedtime procrastination' \u2014 explain it's not laziness, it's a response to feeling controlled all day. 3. THE REAL REASON (40-80s): Your brain isn't tired \u2014 it's mourning. The only time that felt like YOURS was stolen by obligations, so you refuse to end the day. 4. THE FIX (80-110s): The solution isn't sleep discipline \u2014 it's carving out protected 'yours' time during the day so your brain doesn't need to steal it at night.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior ('you stay up late doing nothing'), explains the psychology (autonomy deprivation), and validates rather than shames the viewer. All 6 gates pass with a 4.9 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Childhood Strengths Are Your Adult Weaknesses
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names an experience millions have had but never understood. The inversion of childhood praise becoming adult criticism is immediately recognizable and creates urgent need to understand why."}, "completion_probability": {"score": 5, "reasoning": "The reveal is deeply validating\u2014you're not broken, you're optimized for the wrong environment. Viewers will stay because each layer adds understanding of their own life."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to my friend who was also a gifted kid' content. The validation is so specific and so needed that sharing feels like giving someone a gift."}, "demand_signal": {"score": 4, "reasoning": "The source post has 14 comments and strong engagement. The 'gifted kid burnout' discourse is massive across Reddit, TikTok, and Twitter. This is a recurring conversation."}, "visual_potential": {"score": 4, "reasoning": "Strong visual hook with report card comparison. Can show childhood classroom vs. adult office. Text overlays of praise words transforming into criticism words."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human development and environmental adaptation. It will be relevant as long as schools reward compliance and workplaces reward initiative."}}

analysis_json:
{"target_audience": "A 27-year-old sitting at their desk after a performance review that said they 'need to speak up more' and 'seem disengaged,' wondering why they feel like a failure when they used to be the kid everyone was proud of.", "opening_hook": "You were the quiet kid. The one teachers loved because you never caused problems. 'Mature for your age,' they said. 'A joy to have in class.' And now you're an adult who can't speak up in meetings, can't ask for help, and gets performance reviews that say 'unapproachable' and 'easily overwhelmed.' What happened? Nothing. You're still the exact same person. The rules just changed.", "structure": "1. THE PATTERN (15s): Name it\u2014you were praised as a child for traits you're now criticized for as an adult. Show specific examples. 2. THE ADAPTATION (30s): These weren't strengths\u2014they were survival strategies. Being quiet meant not burdening adults. Being 'mature' meant suppressing needs. Being self-sufficient meant never learning to ask for help. 3. THE RULE CHANGE (30s): School rewards compliance and invisibility. Adulthood rewards initiative and visibility. Same person, different game, opposite requirements. 4. THE REFRAME (25s): You're not broken. You're not a failure. You developed perfectly\u2014for an environment that no longer exists. The good news: you learned those skills once. You can learn new ones now.", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior pattern ('you were this kid') and explains why without making viewers feel broken. The validation payoff is exactly what this channel's audience craves.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Happy Memories Are Starting to Hurt. Here's Why.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Names an experience the viewer has had but never articulated. The phrase 'happy memories starting to hurt' is a perfect contradiction that demands explanation."}, "completion_probability": {"score": 5, "reasoning": "Viewer needs to understand why this is happening to them. The reveal (memory reconsolidation + reframe) is genuinely satisfying and actionable."}, "share_save_potential": {"score": 5, "reasoning": "This is a 'I need to send this to my friend who's going through something' video. Also high save potential for rewatching when the feeling hits again."}, "demand_signal": {"score": 4, "reasoning": "Original post has strong engagement (35 comments on Showerthoughts). Nostalgia posts across the cluster show consistent theme resonance. Multiple related posts confirm people are thinking about this."}, "visual_potential": {"score": 4, "reasoning": "Can use old photos/videos that shift from warm to cold coloring. Split screen of same memory visualized two ways. Brain imagery for reconsolidation explanation."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of human psychology. Will be relevant as long as humans have memories and emotions."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just saw an old photo and felt a wave of sadness they couldn't explain. Someone in their late 20s-40s experiencing the shift from 'life is ahead of me' to 'some of the best parts might be behind me.'", "opening_hook": "You used to think about that summer and smile. Now you think about it and your chest tightens. Same memory. Same you. So what changed?", "structure": "1. THE SHIFT: Name the experience \u2014 you used to smile at this memory, now it stings. Validate that you're not broken. (15 sec) 2. THE MECHANISM: Explain memory reconsolidation \u2014 you're not replaying memories, you're rebuilding them with current emotions. (40 sec) 3. THE REFRAME: This pain isn't proof you peaked. It's proof you know you're capable of that feeling again. The contrast is your ambition. (30 sec) 4. THE CLOSE: Next time the memory hurts, notice it's not the past attacking you \u2014 it's the present asking for more. (15 sec)", "verdict_reasoning": "Names a universal experience no one has words for, provides genuine neuroscience explanation, and ends with validation rather than diagnosis \u2014 this is the exact format 'Why You Do That' exists for.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Rehearses Conversations Because It's Afraid of Lag
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This behavior is universal and done daily but never examined. The word 'lag' is unexpected in a psychology context\u2014it reframes anxiety as tech, which is disarming and intriguing."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying. Viewer goes from 'I thought I was anxious' to 'I'm actually running an optimization system.' That reframe is the payoff they didn't know they needed."}, "share_save_potential": {"score": 4, "reasoning": "High share potential within friend groups who relate. 'This explains so much' energy. Might not go mega-viral but will absolutely get texted to specific people."}, "demand_signal": {"score": 4, "reasoning": "10 comments on the Reddit post with 0.926 score. The comment 'It's like my brain needs to load the...' shows people are actively trying to articulate this experience."}, "visual_potential": {"score": 4, "reasoning": "Loading bars, script text overlays, split-screen of 'mental rehearsal' vs 'actual interaction,' brain diagram showing pre-caching. Very visualizable."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human neurology. Will be true forever. No news cycle dependency."}}

analysis_json:
{"target_audience": "Someone standing outside a store right now, mentally rehearsing what they're about to say, who suddenly feels seen rather than weird.", "opening_hook": "You're about to order coffee. And right now, in your head, you're running the script. 'Hi, can I get a medium latte.' You imagine what they'll say. You rehearse your payment. You even pre-plan your 'thank you.' You've done this your entire life. Here's why your brain refuses to let you improvise.", "structure": "1. THE BEHAVIOR (0-15s): Name it vividly\u2014you're about to order coffee and you're running the script. Everyone does this.\n2. THE MECHANISM (15-45s): Your brain treats social interaction as real-time processing. Pre-caching reduces computational load during the actual interaction.\n3. THE REFRAME (45-75s): This isn't anxiety. This is latency management. Your brain is optimizing, not panicking.\n4. THE VARIABLES (75-100s): Why even 'simple' interactions trigger this\u2014your brain is running contingency scripts for menu changes, follow-up questions, unexpected responses.\n5. THE VALIDATION (100-120s): You're not overthinking. You're pre-rendering. You're running a high-performance system.", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior, provides validating explanation, makes viewer feel understood rather than diagnosed. All 6 gates pass with a 4.65 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Getting Your Life Together Made You Sadder
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names a paradox millions have experienced but never heard articulated. 'I did everything right and felt worse' is a deeply shameful secret that feels uniquely personal. Seeing it named creates instant recognition."}, "completion_probability": {"score": 5, "reasoning": "The viewer NEEDS the explanation. They're living this paradox right now and it's causing real distress. The reveal (distraction was regulation, not just avoidance) reframes their entire experience."}, "share_save_potential": {"score": 4, "reasoning": "Viewer will send this to a friend who's going through the same thing, or save it to revisit when they're doubting their changes. High save potential for personal reference."}, "demand_signal": {"score": 5, "reasoning": "104 comments on the source post with 0.962 engagement score. This specific experience resonated strongly. Multiple related posts in the cluster about isolation, self-improvement struggles, and dissociation suggest a broader pattern."}, "visual_potential": {"score": 3, "reasoning": "This is primarily a psychological explanation rather than a visual mechanism. Can use before/after imagery, but it's fundamentally talking-head viable content. Not a weakness, just not a strength."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. People will be quitting bad habits and feeling worse forever. The insight applies across generations and cultures."}}

analysis_json:
{"target_audience": "Someone who recently 'cleaned up their act' \u2014 quit gaming, started exercising, deleted social media \u2014 and is confused and ashamed about why they feel more depressed than before. They're scrolling at 11 PM wondering if they should just go back to their old habits.", "opening_hook": "You quit the video games. You started going outside. You deleted social media. You did everything the self-improvement people told you to do. So why do you feel emptier than before?", "structure": "1. THE PARADOX (15 sec): Name the experience \u2014 you did everything right, quit the games, started walks, deleted socials, and now you feel emptier than before. You're not imagining it.\n\n2. THE MECHANISM (40 sec): Your 'bad habits' weren't just avoidance \u2014 they were emotional regulation. Video games provided achievement dopamine, social media provided connection simulation, staying up late provided control over your time. They were anesthesia for feelings you weren't ready to face.\n\n3. THE VOID (30 sec): When you remove all coping mechanisms at once, you don't feel peace \u2014 you feel everything they were hiding. Loneliness, purposelessness, fear of the future. The depression isn't new; it was always there. You just couldn't feel it before.\n\n4. THE PATH FORWARD (25 sec): You can't just subtract bad habits \u2014 you have to add meaningful replacements. Not exercise because it's healthy, but connection because you're lonely. Not productivity because you should, but purpose because you need direction. Removal creates a void. Replacement creates a life.", "verdict_reasoning": "All 6 gates pass: specific paradox creates instant scroll-stop, universally accessible (anyone who's tried to improve themselves), reveal takes 60+ seconds to explain properly, highly shareable to friends going through the same thing, leaves viewer feeling validated and understood rather than broken, and perfectly fits 'Why You Do That' format of naming a behavior and explaining the psychology behind it.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Overreacting. You're 7 Years Old Again.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'You're 7 Years Old Again' is specific, bizarre, and immediately relatable. It names an experience everyone has had (overreacting) and offers a completely unexpected explanation (literal age regression). The cognitive dissonance between 'adult' and '7 years old' demands resolution."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying and builds progressively. Viewers will stay to understand WHY they become their younger self, and the payoff is validation ('you're not broken, this is universal'). The 'aha' moment is strong enough that people will want to hear the full explanation."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to my therapist friend' content. It explains something deeply personal in a way that feels both scientific and compassionate. High likelihood of saving to rewatch or sharing with someone who 'needs to hear this.'"}, "demand_signal": {"score": 4, "reasoning": "The Gabor Mat\u00e9 post has 36 comments with people actively discussing whether they've experienced this. The broader cluster shows massive engagement (900+ comments) on self-understanding content. The specific mechanism hasn't been widely covered in short-form."}, "visual_potential": {"score": 4, "reasoning": "Strong visual concept: adult face morphing into child face, split-screen of adult/child with same expression, timeline showing 'wound age' vs 'current age'. Not a rich mechanical reveal but emotionally resonant visual metaphors available."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent truth about human psychology. Trauma responses and emotional regulation are not time-sensitive. This video will be relevant in 5 years."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm replaying an argument where they 'went crazy' over something small, feeling ashamed and confused about their own reaction", "opening_hook": "You know that moment where someone says something small\u2014maybe they cancel plans, or they use a certain tone\u2014and suddenly you're furious. Disproportionately furious. And part of you is watching yourself thinking 'this is insane, why am I this upset?' Here's the thing: you're not being dramatic. You're not even being yourself. In that moment, you're the exact age you were when you first learned to feel that way.", "structure": "1. THE MOMENT: Name the experience\u2014sudden disproportionate reaction to small trigger, watching yourself 'go crazy'\n2. THE MECHANISM: Your brain stores emotional memories with the emotional 'operating system' of that age\u2014when triggered, that whole system reactivates\n3. THE SCIENCE: Limbic hijack, prefrontal cortex bypass, why 'calm down' fails (you're asking a child to adult)\n4. THE REFRAME: This isn't immaturity or weakness\u2014this is how every human brain works. You're not broken. You're just human with a history.", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior ('overreacting'), explains why you do it (age regression), and validates rather than shames. The hook is specific enough to stop scrolls and the science is accessible enough for 90 seconds.", "sources": ["reddit", "curiosity_query"]}


channel_id: why_you_do_that
suggested_title: You Invented Someone Who Watches Your Life
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names something people do in private and have NEVER seen articulated. The shame-recognition combo is irresistible. 'You invented someone who watches' feels like being read."}, "completion_probability": {"score": 5, "reasoning": "Once named, the viewer NEEDS to understand why they do this. The reveal\u2014that it's evolutionary, universal, and a survival mechanism\u2014is genuinely satisfying and reframes shame as humanity."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'text to one specific friend at 2am' video, not a group-chat share. High save potential for people who want to feel less alone. Might be too vulnerable to share publicly."}, "demand_signal": {"score": 4, "reasoning": "The source post has strong engagement (15 comments, 0.874 score) and the cluster is saturated with loneliness/being-seen themes. Multiple posts about 'wanting to be seen but afraid to speak' confirm the itch."}, "visual_potential": {"score": 3, "reasoning": "This is talking-head viable with B-roll of someone alone in mundane moments\u2014but the power is in the words, not the visuals. Could use 'invisible observer' POV shots."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. Loneliness and the need for a witness are as old as consciousness. No expiration."}}

analysis_json:
{"target_audience": "Someone alone at 11pm, scrolling, who has never told anyone they narrate their life to an imaginary audience\u2014and feels a jolt of recognition that someone finally named it.", "opening_hook": "You're alone in your apartment. You're making coffee, or folding laundry, or just... existing. And somewhere in your head, there's someone watching. Not a real person. Not a character from a show. Just... a presence. A witness. You don't know when you started doing this. But you know exactly what I'm talking about.", "structure": "1. THE BEHAVIOR (0-30s): Name the imaginary witness\u2014the presence people create when alone. Describe it specifically: not a character, not a friend, just... someone watching. Make viewers feel caught.\n\n2. THE EVOLUTIONARY REASON (30-60s): We evolved in groups. Being seen = existing. Your brain literally cannot distinguish between real and imagined observation. Neural pathways for 'being witnessed' activate either way.\n\n3. THE UNIVERSAL SECRET (60-90s): The loneliest part isn't that you do this. It's that you've never told anyone. Because you thought you were the only one. You weren't. Everyone has an invisible witness. They're just too ashamed to admit it.\n\n4. THE REFRAME (90-110s): You didn't invent a witness because you're broken. You invented one because your brain is fighting to keep you real. And now that you know everyone does this\u2014maybe you can finally stop pretending you're alone in it.", "verdict_reasoning": "This is a perfect 'Why You Do That' video: it names a secret universal behavior, explains the psychology behind it, and leaves the viewer feeling validated rather than broken. The hook is the channel's exact format\u2014'You do this weird thing, here's why'\u2014and the topic transcends the social anxiety niche into universal human experience.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Cover Your Webcam. You Still Use the Device.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Viewer immediately pictures their own laptop and recognizes themselves. The behavior is almost universal among tech users."}, "completion_probability": {"score": 4, "reasoning": "The question 'why do I do this?' is genuinely interesting to most people, and the psychological reveal about 'security theater for the self' is satisfying."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of sending to a friend with 'this is literally you' \u2014 the shared absurdity creates social bonding."}, "demand_signal": {"score": 4, "reasoning": "271 comments on the original post shows genuine engagement. This is an observation that resonates, not just a passing thought."}, "visual_potential": {"score": 4, "reasoning": "Strong visual language: tape on cameras, plastic sliders, sticky notes, close-ups of covered lenses. Very memeable imagery."}, "evergreen_potential": {"score": 5, "reasoning": "As long as devices have cameras, this behavior will persist. The psychology behind it is timeless."}}

analysis_json:
{"target_audience": "Anyone scrolling at night on the very laptop with tape over the webcam. They'll laugh at themselves, feel seen, and understand their own behavior better.", "opening_hook": "You put tape over your webcam. Or a little plastic slider. Or a sticky note. You did this because you don't trust it. But then \u2014 and here's the weird part \u2014 you kept using the laptop. Every day. You open it, you close it, you sleep next to it. You bought a device you don't trust, and you're fine with that.", "structure": "1. THE BEHAVIOR (15s): Name the universal ritual \u2014 tape, sliders, sticky notes. Everyone does this. 2. THE ABSURDITY (25s): You don't trust this device... but you sleep next to it. You give it your face, your voice, your location. You bought it anyway. 3. THE PSYCHOLOGY (45s): This is 'security theater for the self' \u2014 you're not solving a problem, you're performing control. Your brain needs one symbolic win. 4. THE BIGGER PATTERN (25s): This is why you also cover PIN pads, use incognito mode, turn your phone face-down. You're not naive \u2014 you're coping.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior, explains the psychology behind it, and leaves the viewer feeling understood rather than judged. All 6 gates pass with a 4.4 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You'd Never Talk to a Friend the Way You Talk to Yourself
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a specific contradiction viewers live with daily. 'The way you talk to yourself' immediately triggers self-inventory. Not a 5 because it lacks shock\u2014it's more 'that's so true' than 'wait what?'"}, "completion_probability": {"score": 5, "reasoning": "Viewers will stay because they want to understand WHY they do this. The reveal (actor-observer asymmetry) is satisfying and genuinely explanatory. The emotional payoff of 'you're not broken' creates a strong finish."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of tagging a friend who's hard on themselves, or saving as a reminder. The premise is quotable. Not a 5 because it's personal rather than 'you HAVE to see this' external."}, "demand_signal": {"score": 4, "reasoning": "The source post has 33 comments with high engagement. Multiple posts in the cluster touch on self-criticism themes. The specific framing (nicer to strangers than self) resonated enough to surface."}, "visual_potential": {"score": 4, "reasoning": "Split-screen comparisons work well. Can show same scenario with 'friend voice' vs 'self voice' text overlays. The contrast is inherently visual."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. The actor-observer bias isn't going anywhere. Will be relevant forever."}}

analysis_json:
{"target_audience": "Someone who just made a small mistake and spent 20 minutes mentally destroying themselves for it, then wondered why they can't 'just let things go'", "opening_hook": "Your friend forgets a deadline. You tell them it's fine, everyone slips up. You forget a deadline. And suddenly you're a useless failure who can't do anything right. Why are you so much meaner to yourself than you'd ever be to someone you barely know?", "structure": "1. THE CONTRADICTION (15s): Name the behavior\u2014gentle with others, brutal with yourself. Quick examples that trigger recognition. 2. THE MECHANISM (40s): Introduce actor-observer asymmetry. When you judge yourself, you skip circumstances and go to character. When you judge others, you see their situation. 3. THE REFRAME (30s): You're not mean to yourself because you hate yourself. You're mean because you assume you had full control and 'should have known better.' You grant others the complexity you deny yourself. 4. THE VALIDATION (15s): This isn't a flaw to fix. It's a lens to switch. Next time you're destroying yourself for a small mistake, ask: 'What would I say if my friend did this?' Then say that.", "verdict_reasoning": "Universal self-recognition hook with a satisfying psychological explanation that validates rather than pathologizes the viewer\u2014perfect fit for 'Why You Do That' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Don't Want to Know. You Want to Keep Looking.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'You Want to Keep Looking' directly names a behavior people have felt but never articulated. The contradiction between stated intention ('staying informed') and actual compulsion is immediately recognizable."}, "completion_probability": {"score": 5, "reasoning": "The viewer desperately wants to understand why they do this. The reveal (ancient threat detection software) is genuinely satisfying and reframes their behavior as survival instinct, not pathology. They'll watch to the end for the absolution."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of video people send to friends with 'this explains so much about last night.' It provides language for a shared experience. Not quite 5 because it's somewhat personal/vulnerable to share."}, "demand_signal": {"score": 5, "reasoning": "256 comments on the main post. Multiple posts expressing identical experiences. People are actively discussing this behavior RIGHT NOW. The engagement is on the exact phenomenon, not tangentially related."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable. Can show: phone screens, spiral of headlines, brain diagrams for threat detection, the 'ancestral savanna' comparison. Not rich visual content but workable."}, "evergreen_potential": {"score": 5, "reasoning": "The Epstein files are the current trigger, but the video never mentions them. This is about permanent human psychology. Every news cycle will have a new 'files' or 'scandal' that triggers this behavior. The video ages perfectly."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just spent two hours reading something disturbing 'to stay informed' and feels both guilty and unable to explain why they did it", "opening_hook": "You told yourself you were just staying informed. Just one more article. Just checking what's in those files. Three hours later you feel... hollowed out. You knew it would hurt you. So why couldn't you stop?", "structure": "1. THE BEHAVIOR (0-25s): Name the late-night spiral - you told yourself 'staying informed,' three hours later you're hollowed out. You knew it would hurt. Why couldn't you stop? 2. THE ANCIENT SOFTWARE (25-55s): Threat detection from ancestral environment. Looking away from danger = death. Your nervous system can't distinguish news from actual predator. 3. THE INFINITE TRAP (55-85s): Why digital content specifically exploits this - no 'all clear' signal, infinite scroll means no resolution point, your brain never gets the safety cue to disengage. 4. THE VALIDATION (85-110s): You're not morbidly curious or broken. You're running survival software in an environment it wasn't designed for. The instinct that kept your ancestors alive is now keeping you awake at 2am.", "verdict_reasoning": "Perfect channel fit - names a universal behavior viewers do but have never questioned, explains it with academic rigor, and validates rather than shames. All 6 gates pass with strong demand signals from active Reddit discussion.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Preparing for Conflict. You're Processing One That Already Happened.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This is one of the most universal secret behaviors. Nearly everyone does it, almost nobody talks about it, and hearing it named creates immediate 'wait, you do that too?' recognition"}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying \u2014 reframing a behavior you thought was weird as your brain's healing mechanism. Viewer gets to feel both understood AND smarter about why they do it"}, "share_save_potential": {"score": 5, "reasoning": "This is textbook 'I need to send this to my friend right now' content. The shared secret feeling plus the validating explanation creates high social currency"}, "demand_signal": {"score": 4, "reasoning": "22 comments on the DAE post with 0.968 score. The question format suggests genuine curiosity about shared experience. Cross-pollination with intrusive thoughts content shows this is actively on people's minds"}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with thought bubble overlays. Could show brain regions lighting up. Not visually spectacular but doesn't need to be \u2014 the recognition carries it"}, "evergreen_potential": {"score": 5, "reasoning": "Permanent human psychology. People have been doing this since language existed, will continue forever. Zero time sensitivity"}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just spent 20 minutes winning an argument with their boss that will never happen, feeling slightly crazy about it", "opening_hook": "You've won hundreds of arguments. Destroyed people with perfect comebacks. Made them speechless. The only problem? None of those arguments actually happened. And here's the strange part \u2014 your brain isn't rehearsing. It's healing.", "structure": "1) COLD OPEN: Name the behavior vividly \u2014 winning arguments at 2am against people who aren't there (15 sec) 2) THE MYSTERY: Why does your brain do this? You're not rehearsing \u2014 you're healing (20 sec) 3) THE MECHANISM: Amygdala flags unresolved conflict, prefrontal cortex runs simulations to close the loop (30 sec) 4) THE TWIST: Why you always win \u2014 your brain needs to feel the threat is neutralized. Why it happens at night \u2014 default mode network activation (30 sec) 5) THE REFRAME: You're not crazy, you're doing maintenance. This is your brain protecting you (15 sec)", "verdict_reasoning": "Perfect channel fit: names a universal secret behavior, explains why you do it, validates rather than pathologizes, and leaves the viewer feeling understood rather than broken", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Lazy. Your Brain Is Running 47 Background Tabs.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'You're Not Lazy' immediately speaks to a pain point nearly everyone has. The '47 background tabs' metaphor is instantly understandable and makes the invisible visible. This is a 'finally someone said it' moment."}, "completion_probability": {"score": 4, "reasoning": "The reveal (your brain is already full) is satisfying and the metaphor sustains interest. Viewers will want to understand WHY their brain is full and whether they can fix it. The science is accessible, not academic."}, "share_save_potential": {"score": 5, "reasoning": "This is a 'I need to send this to literally everyone I know' video. It validates a universal struggle, provides a memorable metaphor, and gives people language for something they've felt but couldn't articulate."}, "demand_signal": {"score": 4, "reasoning": "The source post has 36 comments on r/selfimprovement, and the cluster shows 8 posts across multiple subreddits all circling this same theme. The 'I'm tired of being a project' post has 71 comments. People are actively seeking this reframe."}, "visual_potential": {"score": 4, "reasoning": "The 'browser tabs' metaphor is highly visual\u2014can show thought bubbles as literal tabs, show them multiplying, show the 'email task' trying to load while system is maxed out. Could animate the working memory limit concept."}, "evergreen_potential": {"score": 5, "reasoning": "Human cognition doesn't change. The experience of overthinking while unable to act is permanent. This will resonate identically in 5 years."}}

analysis_json:
{"target_audience": "Someone sitting on their phone at 11 PM who didn't do the thing they planned to do today and is currently beating themselves up about it while simultaneously overthinking three unrelated problems.", "opening_hook": "You've been staring at that email for twenty minutes. The task would take five. And somewhere in the back of your mind, you're thinking: 'Why am I like this? Why can't I just DO things?' You're not lazy. Your brain is already doing dozens of things\u2014you just can't see them.", "structure": "1. HOOK: Name the behavior (staring at a 5-minute task for 20 minutes, calling yourself lazy). 2. THE INVISIBLE TRUTH: Introduce cognitive bandwidth and working memory\u2014your brain can only hold ~4 things. 3. THE HIDDEN DRAIN: Rumination, mental rehearsal, and worry all count as 'things'\u2014show how a typical day fills all slots before the 'real work' even starts. 4. THE REFRAME: You're not lazy, you're overloaded. This is why 'try harder' fails\u2014effort itself costs resources you've already spent. Close with: the fix isn't discipline, it's clearing the tabs.", "verdict_reasoning": "All 6 gates pass. The hook names a universal behavior (calling yourself lazy), provides immediate self-recognition, reframes it as a cognitive state rather than a character flaw, and delivers a satisfying explanation that leaves viewers feeling validated rather than diagnosed. This is the exact 'you do this weird thing, here's why' format with academic rigor that defines this channel's competitive gap.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You've Done Something Terrifying on Autopilot. Your Brain Wasn't Broken.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'something terrifying on autopilot' immediately triggers recall of viewer's own experiences. The promise that their brain 'wasn't broken' creates an irresistible curiosity gap for anyone who has worried about these moments."}, "completion_probability": {"score": 5, "reasoning": "The viewer desperately needs the reassurance promised. This isn't idle curiosity \u2014 it's existential relief. They will watch to the end to hear they're not broken."}, "share_save_potential": {"score": 4, "reasoning": "High save potential \u2014 this is the kind of video you bookmark for the next time you do something weird. Moderate share \u2014 you might send to a close friend but admitting 'I did something terrifying' is vulnerable."}, "demand_signal": {"score": 4, "reasoning": "The original post has intense emotional charge despite low comment count. The r/intrusivethoughts subreddit exists specifically for this. 'Call of the void' content consistently performs well."}, "visual_potential": {"score": 3, "reasoning": "Challenging but viable \u2014 could use POV shots of mundane autopilot moments escalating to alarming ones, brain diagrams showing procedural vs conscious systems, relatable 'phone in fridge' moments."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human neurology. People will have intrusive motor impulses forever. The content never expires."}}

analysis_json:
{"target_audience": "Someone lying awake at 2am replaying that weird thing they did earlier and wondering if they're secretly a bad person or losing their mind.", "opening_hook": "You've walked into a room holding a fork for absolutely no reason. You've put your phone in the fridge. You've called your teacher 'Mom.' But here's the one that haunts people: you've done something genuinely alarming \u2014 picked up a knife and moved it toward something you love \u2014 and you don't know why. You're not dangerous. Here's what's actually happening.", "structure": "1. COLD OPEN \u2014 Name the universal mundane autopilot failures (keys in trash, phone in fridge) then escalate to the terrifying ones (knife toward pet, urge to swerve into traffic) 2. THE PANIC \u2014 Validate that this feels like evidence you're dangerous or losing your mind 3. THE SCIENCE \u2014 Explain procedural motor memory, threat simulation, and how these systems can briefly cross-wire 4. THE RELIEF \u2014 The horror response IS the healthy response; your inhibition system is working; people without this horror response are the concerning ones", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior viewers have experienced but never understood, provides psychological explanation with academic grounding, and leaves viewer feeling BETTER about themselves (relieved/validated rather than diagnosed). High completion probability because the viewer genuinely needs this answer.", "sources": ["reddit", "curiosity_query"]}


channel_id: why_you_do_that
suggested_title: You're Not Overthinking. You're Rehearsing for a Fight That's Over.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The 2 AM argument replay is universally experienced and rarely named. The framing 'You're Not Overthinking' immediately validates rather than pathologizes. Viewer recognizes themselves in under 1.5 seconds."}, "completion_probability": {"score": 4, "reasoning": "Strong narrative pull because the viewer genuinely wants to understand why they do this. The reveal about 'threat detection keeping the file open' is satisfying and non-obvious. Slight risk of losing people if explanation gets too clinical."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to everyone I know' content. People will tag friends, text partners, save for later when they're mid-replay at 2 AM. High social currency because it normalizes a 'weird' behavior."}, "demand_signal": {"score": 4, "reasoning": "0.97 score on source post indicates strong resonance. 187 comments on the 'toxic behaviors' post shows people want to examine their own patterns. Cross-source confirmation through self-improvement and intrusive thoughts communities."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with B-roll of person lying awake, thought bubbles, maybe split-screen of 'real conversation' vs 'replay version.' Not visually spectacular but the content carries it."}, "evergreen_potential": {"score": 5, "reasoning": "Human psychology doesn't change. People have been replaying arguments since language existed. This will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at night, mid-replay of an awkward interaction from earlier that week, who stumbles on this video and thinks 'oh my god, there's a name for this'", "opening_hook": "You've spent more time arguing with people who aren't there than people who are. And you're not doing it because you're crazy. You're doing it because your brain thinks the fight isn't over.", "structure": "1. THE CALL-OUT (0-15s): Name the 2 AM replay behavior with specific, relatable details. 2. THE MECHANISM (15-45s): Explain the 'open file' theory\u2014your threat detection system doesn't close conflicts without resolution. 3. THE SIMULATION (45-75s): Your brain is running protection simulations, not torturing you. The comebacks aren't petty\u2014they're survival practice. 4. THE CLOSURE HACK (75-100s): Why writing it down works\u2014you're signaling 'handled' to your nervous system. 5. THE VALIDATION (100-120s): You're not crazy. You're vigilant. Your brain is trying to keep you safe from ghosts.", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior, explains the psychology, and validates the viewer. All 6 gates pass with a 4.4 weighted score. This is the exact content 'Why You Do That' exists to make.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why You'll Listen to Trauma From a Stranger (If They Sing It)
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a specific behavioral contradiction viewers will recognize immediately. The 'If They Sing It' framing creates instant 'oh wait, I do that' recognition."}, "completion_probability": {"score": 4, "reasoning": "The curiosity gap is strong\u2014viewers genuinely want to know WHY this asymmetry exists. The reveal is satisfying and multi-layered, not a single fun fact."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of insight people want to share because it makes THEM look insightful. 'Have you ever thought about how we'll listen to trauma in songs but not in person?'"}, "demand_signal": {"score": 4, "reasoning": "The shower thought got 80 comments and high engagement. Multiple posts in this cluster touch on music's unique social properties, suggesting genuine curiosity."}, "visual_potential": {"score": 3, "reasoning": "Can use split-screen comparisons, footage of people listening to music emotionally vs. awkward conversation footage. Not spectacular but viable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology and music. Will be relevant as long as people make confessional songs."}}

analysis_json:
{"target_audience": "Someone listening to a deeply personal song in their car, suddenly aware they're absorbing someone's worst moment and feeling moved rather than awkward", "opening_hook": "You'd walk away from a stranger at a party telling you about their parents' divorce. But you've cried to a song about the exact same thing, written by someone you've never met. Why does melody make pain acceptable?", "structure": "1. OPEN: Name the contradiction (you'd leave the party, but you cry to the song) 2. THE FRAME SHIFT: Explain how melody signals 'art, not obligation'\u2014you're witnessing, not reciprocating 3. THE METABOLIZED PAIN: Why structured music signals the trauma is already processed and safe to feel 4. THE EXCEPTION: Why some people still can't accept confessional music (they resist the frame-shift) + callback to how this explains why singing your problems feels different than saying them", "verdict_reasoning": "This hits the channel's core promise perfectly\u2014naming a specific behavior viewers do unconsciously and explaining the psychology behind it, leaving them feeling understood rather than judged.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Didn't Fall Out of Love. You Just Stopped Noticing When It Happened.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names something everyone has witnessed but never had explained. The 'stopped noticing' framing creates immediate self-scan behavior. Not quite a 5 because it lacks the 'wait WHAT' explosive quality."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying - hedonic adaptation plus confirmation bias flip is a real 'oh shit' moment. Viewers will want to understand the mechanism to either prevent it or diagnose existing relationships."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend in that relationship' energy. Also 'I need to save this to show my partner' potential. The content has social utility."}, "demand_signal": {"score": 4, "reasoning": "120+ comments on the source post, r/NoStupidQuestions audience indicates broad curiosity. The question itself is ancient and evergreen - people have always wondered this."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with relationship timeline graphics, the 'same behavior two frames' split screen, but fundamentally a talking-head-viable concept. Not visually spectacular."}, "evergreen_potential": {"score": 5, "reasoning": "Human psychology of relationships hasn't changed in millennia. This will work forever. No news hook, no trend dependency."}}

analysis_json:
{"target_audience": "Someone in a long-term relationship having a 'meh' day about their partner, or someone watching their parents/friends in deteriorating relationships and wondering how it happens", "opening_hook": "You know a couple who hates each other. Maybe you ARE that couple. But here's what's strange - they didn't start that way. Nobody marries someone they can't stand. So what happened between 'I do' and 'I can't do this anymore'... and why didn't they see it coming?", "structure": "1. THE OBSERVATION: Open with the universal experience - we all know couples who clearly hate each other, yet they chose each other. What happened? (15 sec)\n2. THE INVISIBLE SHIFT: Introduce hedonic adaptation - how good things become invisible baseline. Your partner's best qualities stop registering because they're always there. (30 sec)\n3. THE FLIP: Explain confirmation bias reversal - your brain keeps pattern-matching, but now it's collecting evidence for annoyance. Same behavior, opposite interpretation. Give relatable examples. (35 sec)\n4. THE HOPEFUL TWIST: This is reversible. Naming the mechanism is the first step. Conscious gratitude practices can reset the pattern. You're not broken - your brain is just efficient. (20 sec)", "verdict_reasoning": "All 6 gates pass: names universal behavior, creates self-recognition moment, has genuine psychological depth, leaves viewer feeling smarter not broken, and perfectly fits 'Why You Do That' identity of explaining your own puzzling behaviors.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why One Cheat Day Destroys Your Entire Month
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Universally experienced phenomenon named in a way that creates immediate recognition. 'One cheat day' is relatable; 'destroys your entire month' is the unexpected escalation that creates the hook."}, "completion_probability": {"score": 4, "reasoning": "The reveal (what-the-hell effect + evolutionary logic + actual fix) provides genuine insight the viewer didn't have. They'll stay to understand WHY this happens and HOW to stop it."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who's always starting over on Monday' energy. Also high save potential for people mid-spiral who want to watch later."}, "demand_signal": {"score": 4, "reasoning": "Multiple high-engagement posts about relapse cycles, inability to stop after one slip. The underlying pattern appears across self-improvement, ADHD, and off-my-chest communities."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with progress bars, streak counters breaking, the 'fall off cliff' vs 'stumble and continue' metaphor. Not visually rich but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Permanent truth about human psychology. Diet culture, habit formation, and 'fresh start' thinking aren't going anywhere."}}

analysis_json:
{"target_audience": "Someone who just 'ruined' their diet/budget/habit and is scrolling instead of sleeping, feeling guilty", "opening_hook": "You eat one cookie. Just one. And somehow that becomes permission to eat the whole box, order pizza, and 'start fresh Monday.' Your brain did that on purpose.", "structure": "1. THE BEHAVIOR: Name it \u2014 you eat one cookie, and somehow that's permission for pizza, ice cream, and 'starting Monday' (15 sec)\n2. THE SCIENCE: Introduce the 'what-the-hell effect' \u2014 your brain treats goals as binary pass/fail, not a spectrum. One violation = total failure = no reason to stop (40 sec)\n3. THE WHY: Evolutionary logic \u2014 black-and-white thinking reduces cognitive load and emotional pain. It's easier to quit than to sit with 'partial failure' (25 sec)\n4. THE FIX: Reframe from streaks to ratios. You're not protecting a streak; you're improving a batting average. 6 good days out of 7 beats 0 out of 7 every time (30 sec)", "verdict_reasoning": "Universal self-recognition hook (everyone has experienced the one-slip-to-total-abandonment pattern), backed by real psychology research, with a validating payoff that makes viewers feel understood rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Clear Your Throat Before Speaking. Here's Why.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Naming an unconscious behavior triggers immediate self-awareness. Viewer likely does this and never questioned it. Strong 'wait, I DO that' moment."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying\u2014'systems check' is a clear, memorable explanation. Viewer gets genuine insight into their own behavior."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to show this to my friend who always clears their throat' potential. Also strong save-for-later as self-knowledge content."}, "demand_signal": {"score": 4, "reasoning": "Original post scored 0.93 with 7 comments in r/socialanxiety. The Worcestershire post (same theme of voice/pronunciation anxiety) has 584 comments. Voice-related self-consciousness is clearly resonant."}, "visual_potential": {"score": 3, "reasoning": "Can show throat anatomy, vocal cord diagrams, compilation of people doing the behavior. Not visually spectacular but viable with animation."}, "evergreen_potential": {"score": 5, "reasoning": "Human anatomy and psychology. This behavior has existed since humans developed speech. Permanently relevant."}}

analysis_json:
{"target_audience": "Someone who just had a friend point out a weird verbal tic they didn't know they had, or someone about to make a phone call who catches themselves doing the throat-clear thing", "opening_hook": "Right before you speak\u2014especially to someone new, or in a quiet room\u2014you do this little thing. Maybe it's a tiny throat clear. Maybe it's an 'mhm' sound. Maybe you didn't even know you did it until someone pointed it out. But you do it. And there's a reason.", "structure": "1. THE BEHAVIOR: Name it directly\u2014that little sound you make before speaking. Validate that everyone does some version of this. (15 sec) 2. THE SYSTEMS CHECK: Your voice requires 100+ muscles. Your brain runs a test before committing to real words. (30 sec) 3. WHY IT INTENSIFIES: High-stakes moments trigger more checking. Your brain learned that voice-cracking = social exposure. (25 sec) 4. THE VARIATIONS: Throat clear, 'um', 'so', deep breath\u2014all versions of the same safety test. Knowing this won't stop it, because it's protecting you. (20 sec)", "verdict_reasoning": "Perfect channel fit\u2014names a universal unconscious behavior, explains it without pathologizing, leaves viewer feeling validated and self-aware rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Tired. You've Never Been Properly Hydrated.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise directly names a universal experience (tiredness) and offers a surprising reframe. Most people will stop because they want to know if this applies to them."}, "completion_probability": {"score": 4, "reasoning": "The reveal has genuine depth\u2014thirst signal recalibration, brain resource rationing, and a fix that's actionable. Viewers will stay to understand the mechanism."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who's always tired' energy. Also high save-for-later potential for people who want to try the retraining."}, "demand_signal": {"score": 4, "reasoning": "The source post has 102 comments and 0.962 score. The follow-up post about not feeling hydrated despite drinking water shows this is a recurring question people have."}, "visual_potential": {"score": 3, "reasoning": "Can show brain diagrams, hydration levels, before/after energy visuals\u2014but it's not a rich mechanical reveal. Mostly talking head with supporting graphics."}, "evergreen_potential": {"score": 5, "reasoning": "Human physiology doesn't change. This will be relevant forever."}}

analysis_json:
{"target_audience": "Someone at 3pm on a Wednesday, exhausted despite sleeping okay, scrolling their phone and wondering why they feel this way\u2014then seeing their entire experience named and explained.", "opening_hook": "You drink water. Maybe not enough, but you drink it. So why do you still feel like garbage by 2pm? Here's what no one told you: your body stopped telling you the truth about thirst years ago.", "structure": "1. THE SETUP (15s): Name the universal experience\u2014you're tired by afternoon, you drink water, but nothing changes. 2. THE MECHANISM (40s): Explain thirst signal recalibration and how chronic mild dehydration trains your body to stop asking for water. 3. THE BRAIN EFFECT (30s): How your brain rations cognitive resources when water-starved\u2014why you can't focus, not why you're lazy. 4. THE FIX (25s): The 2-3 week retraining process and what 'actually hydrated' feels like for people who've never experienced it.", "verdict_reasoning": "This perfectly exploits the channel's 'you do this weird thing, here's why' format with a universal behavior (feeling tired), a surprising reframe (you're dehydrated, not lazy), and a validating payoff (your body adapted to dysfunction, you can fix it).", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Drew Secret Tunnels as a Kid. Here's Why.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Immediate recovered-memory effect. Most viewers will think 'holy shit I forgot I used to do that' within 1.5 seconds. The specificity of 'secret tunnels' vs. generic 'childhood drawings' creates the click."}, "completion_probability": {"score": 4, "reasoning": "The question 'why did I do this weird specific thing as a kid' is a loop that demands closure. The reveal about autonomy and control is satisfying because it reframes a forgotten quirk as meaningful."}, "share_save_potential": {"score": 4, "reasoning": "High text-to-friend potential: 'Did you draw secret tunnel bases as a kid? This video explains why we all did.' It's a shared recovered memory that creates conversation."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has low engagement (4 comments, 0.976 score) but the 'DAE' framing shows the poster expected recognition \u2014 and likely got it. This is undersupplied content for a common experience."}, "visual_potential": {"score": 4, "reasoning": "Perfect for showing actual childhood tunnel drawings, MS Paint recreations, and diagrams labeling 'trap = need for control' etc. Can alternate between nostalgic visuals and psychology graphics."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent truth about childhood development. Will work identically in 5 years. Not tied to any trend or current event."}}

analysis_json:
{"target_audience": "Anyone 20-45 scrolling at night who suddenly remembers they used to do this exact thing and wants to understand why", "opening_hook": "You used to draw these. Underground bases. Secret tunnels with trap doors and fake walls. Maybe in MS Paint, maybe on graph paper. You never told anyone to do this. No one taught you. But you did it anyway. So did millions of other kids. And there's a reason.", "structure": "1. RECOGNITION (15s): Name the behavior with specifics \u2014 tunnels, traps, fake walls, cameras. Trigger the recovered memory. 2. THE QUESTION (10s): No one taught you this. Millions of kids did it independently. What's going on? 3. THE PSYCHOLOGY (45s): Developmental phase of autonomy vs. safety. You were designing a space you fully controlled. Each feature (traps, cameras, escape routes) represents a different psychological need. 4. THE PAYOFF (20s): You weren't being weird \u2014 you were being smart. Your brain was rehearsing mastery. That's why adults still fantasize about hidden rooms and bunkers. You were preparing yourself to handle a world that felt too big.", "verdict_reasoning": "Perfect channel fit \u2014 names a specific universal behavior, triggers immediate self-recognition, and delivers a reveal that makes viewers feel understood rather than diagnosed. All 6 gates pass.", "sources": ["google_news", "reddit"]}


channel_id: why_you_do_that
suggested_title: Why Your Diagnosis Made Everything Worse
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The title names a specific fear many diagnosed people have but never voice. It's counterintuitive enough to demand explanation but personal enough to feel targeted."}, "completion_probability": {"score": 4, "reasoning": "The viewer NEEDS the validation. They've been scared they're getting worse. The reveal (you're not worse, you're aware) is genuinely satisfying and relieving."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'send to the group chat' video for anyone in a neurodivergent community. It's also a 'save for when I need to hear this again' video."}, "demand_signal": {"score": 4, "reasoning": "The source post has direct engagement (32 comments on the diagnosis thread, 3 on the 'symptoms got worse' post but high resonance score). Multiple posts in this cluster touch the same theme from different angles."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with spotlight/filter metaphors, before/after brain attention diagrams. Not rich visual territory but workable with text overlays and metaphor graphics."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human cognition. People will be getting diagnosed with things forever. This video works in 5 years."}}

analysis_json:
{"target_audience": "Someone 2-8 months post-diagnosis who's been silently panicking that knowing 'broke' them", "opening_hook": "You finally got diagnosed. You thought you'd feel relief. Instead, everything got harder. You're not imagining it \u2014 and you're not getting worse. Here's what's actually happening in your brain.", "structure": "1. THE FEAR: 'You got diagnosed and everything fell apart. You were managing before. Now you can't.' (20s) | 2. THE MECHANISM: 'This is the diagnosis spotlight effect \u2014 your brain's pattern recognition just got activated' (40s) | 3. THE REFRAME: 'You're not worse. You're aware. And awareness is the prerequisite for change.' (30s) | 4. THE VALIDATION: 'This happens to almost everyone. It's not a sign you're broken \u2014 it's a sign the diagnosis was accurate.' (20s)", "verdict_reasoning": "All 6 gates pass: the title names a specific universal post-diagnosis experience, transcends any single diagnosis, has 60+ seconds of explainable mechanism, is highly shareable in diagnosed communities, leaves viewer feeling validated not broken, and perfectly fits the 'you do this, here's why' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Don't Actually Want to Decide Between Grinding and Living
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The 'You Don't Actually Want to Decide' framing creates immediate recognition of a private struggle. It's not a 5 because it requires a moment of reflection rather than instant visual grab."}, "completion_probability": {"score": 4, "reasoning": "The reveal (you're avoiding grief, not avoiding work) is genuinely surprising and reframes years of self-criticism. Viewers want that resolution."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'I feel seen' video that people send to friends who share the same struggle. High text-to-friend potential."}, "demand_signal": {"score": 4, "reasoning": "503 comments on the 'spend when young' post, 13 direct comments on the grind-vs-live post. The tension between these posts proves the oscillation is real and unsettled."}, "visual_potential": {"score": 3, "reasoning": "Can show the loop visually (back-and-forth text, split screens) but mostly conceptual. Talking head with good text overlays works."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of human psychology, especially in cultures with both productivity-worship and YOLO messaging. Will be relevant indefinitely."}}

analysis_json:
{"target_audience": "Someone at 11pm who just spent 2 hours researching 'how to be more productive' instead of doing anything productive, feeling guilty about it, wondering if they should just accept being mediocre.", "opening_hook": "You've had this argument with yourself a hundred times. 'I need to buckle down and grind.' Then an hour later: 'But life is short, I should enjoy myself.' Back and forth. Forever. You think you're choosing between two lifestyles. You're not. You're avoiding something else entirely.", "structure": "1. THE LOOP: Name the oscillation everyone recognizes \u2014 'grind harder' vs 'life is short' \u2014 and how exhausting it is. 2. THE DECOY: Reveal that this isn't actually a choice between lifestyles \u2014 it's a decoy conflict your brain generates. 3. THE REAL ISSUE: You're avoiding commitment because commitment means grieving the path not taken. The loop lets you keep both futures alive. 4. THE REFRAME: You're not undisciplined. You're protecting yourself from loss. What actually helps: commit to smaller time horizons ('this week I'm grinding' not 'I'm a grinder').", "verdict_reasoning": "Names a universal internal experience viewers have never had articulated, delivers a validating reframe (protection, not failure), and perfectly exploits the channel's 'you do this weird thing, here's why' competitive gap.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Don't Have a Discipline Problem. You Have a Safety Problem.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'safety problem' in contrast to 'discipline problem' creates immediate cognitive dissonance. Everyone who has struggled with this will stop because they've never heard it framed this way."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 it explains a universal frustration with an insight that feels true the moment you hear it. Viewer will want to hear how to apply it."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of reframe people text to friends who are struggling. 'You're not lazy, your brain is protecting your identity' is highly shareable insight."}, "demand_signal": {"score": 4, "reasoning": "129 comments on the main post, 40 comments on the knowing-doing gap post. The specific question 'What made it finally click for you?' shows people are actively seeking this exact answer."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with b-roll of abandoned journals, dusty gym shoes, unread books. Not visually rich but doesn't need to be \u2014 the insight carries it."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. The knowing-doing gap will exist as long as humans have consciousness."}}

analysis_json:
{"target_audience": "Someone lying in bed at night having just watched another productivity video, knowing they won't implement it, feeling frustrated with themselves", "opening_hook": "You've read the books. You know you should journal. Exercise. Wake up earlier. You've got the whole list memorized. So why aren't you doing any of it? Here's what nobody tells you: Your brain isn't broken. It's protecting you from something.", "structure": "1. THE CONFESSION: Name the behavior \u2014 you know what to do but don't do it. You're not alone, everyone does this. (15 sec) 2. THE REFRAME: It's not laziness or lack of discipline. Your brain is running a protection algorithm. (20 sec) 3. THE MECHANISM: Explain psychological safety and identity threat \u2014 becoming better means killing who you are now, and your brain treats that as actual death. (45 sec) 4. THE UNLOCK: Why 'start small' actually works \u2014 it's not about building habits, it's about not triggering identity protection. The change has to feel safe before your brain will allow it. (30 sec)", "verdict_reasoning": "This perfectly exploits the channel's competitive gap \u2014 naming a universal behavior (knowing but not doing) and explaining WHY with psychological insight, leaving the viewer feeling validated rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Don't Keep Photos. You Keep Proof You Were There.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a behavior almost everyone does but has never examined. 'Proof You Were There' is a reframe that lands instantly."}, "completion_probability": {"score": 4, "reasoning": "The reveal (photo-taking impairment effect + identity preservation) is genuinely surprising and explains something the viewer has wondered about themselves."}, "share_save_potential": {"score": 4, "reasoning": "This is the kind of video people send to friends with 'this is literally you' or 'okay this explains so much about me.'"}, "demand_signal": {"score": 3, "reasoning": "The source post has 19 comments and 0.908 score\u2014moderate engagement. But the behavior itself is nearly universal, which suggests latent demand."}, "visual_potential": {"score": 3, "reasoning": "Can show: phone storage warning, camera roll scrolling, the moment of hesitation. Not spectacular visuals, but relatable ones. Works as talking head with screen recordings."}, "evergreen_potential": {"score": 5, "reasoning": "This is about human psychology and digital photography\u2014both permanent features of modern life. Will be just as relevant in 5 years."}}

analysis_json:
{"target_audience": "Anyone staring at their phone's 'Storage Almost Full' notification at 11pm, thumb hovering over photos they took three years ago, unable to delete a blurry picture of a sunset they don't even remember taking", "opening_hook": "You have 47,000 photos on your phone. You've looked at maybe 200 of them in the last year. You know you should delete some. But when you open your camera roll... you can't. And the reason isn't what you think.", "structure": "1. THE BEHAVIOR: Name it\u2014you have thousands of photos, look at almost none, can't delete any. Show the storage notification anxiety. 2. THE ASSUMPTION: You think you're a hoarder, or nostalgic, or just lazy about cleaning up. 3. THE REVEAL: Photo-taking impairment effect\u2014your brain encodes LESS when you photograph. Those photos aren't backups; they're the primary record. Deleting feels like erasing proof of existence. 4. THE REFRAME: You're not broken. You're a historian. The photos that matter aren't the pretty ones\u2014they're the ones that make you feel something. You can curate without erasing yourself.", "verdict_reasoning": "All 6 gates pass: names a universal behavior, explains it with real psychology, leaves viewer feeling validated not broken, and fits the channel's 'you do this, here's why' format perfectly.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Getting What You Wanted Makes You Sad
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a feeling most people have experienced but never heard articulated. 'Getting what you wanted makes you sad' creates immediate cognitive dissonance that demands resolution."}, "completion_probability": {"score": 4, "reasoning": "The reveal (identity discontinuity, grieving your old self) is genuinely surprising and not commonly discussed. The emotional arc builds toward validation, not shame."}, "share_save_potential": {"score": 4, "reasoning": "This is 'I need to send this to my friend who just got promoted and seems off' content. High social utility for explaining a common but unnamed experience."}, "demand_signal": {"score": 3, "reasoning": "The source post had 0 comments but 0.878 score. The theme (achievement + emptiness) is well-documented in psychology but the specific 'losing myself' framing is less saturated. Moderate signal."}, "visual_potential": {"score": 3, "reasoning": "Can show before/after transformations with unexpected emotional reactions. Mirror imagery works well. Not spectacular visual content but viable talking head with B-roll."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent truth about human psychology. People will always achieve goals and feel confused about their emotional response. Zero time decay."}}

analysis_json:
{"target_audience": "Someone who recently achieved a goal (weight loss, promotion, breakup, graduation) and is confused about why they don't feel happier. They'd watch this at 11pm when they can't sleep, searching for why success feels empty.", "opening_hook": "You finally lost the weight. Or got the job. Or left the relationship. And instead of feeling free, you feel... hollow. Like you're watching someone else's life. You're not broken. Your brain is doing exactly what it's designed to do.", "structure": "1. THE FEELING: Name the paradox\u2014you achieved the thing, why do you feel worse? (Hook + Recognition)\n2. THE SCIENCE: Identity discontinuity\u2014your brain mourns pathways even when the change is positive. Examples: lottery winners, escape survivors, people who lose weight.\n3. THE SOLUTION: You have to grieve your old self. Not celebrate escaping them\u2014actually mourn them. They kept you alive.\n4. THE REFRAME: Honoring who you were creates space for who you're becoming. The sadness isn't failure\u2014it's proof the change is real.", "verdict_reasoning": "All 6 gates pass but weighted score is 3.9, just under the 4.0 threshold for MAKE_NOW. The demand signal is moderate rather than strong\u2014no cross-source validation and the source post had zero comments. The concept is psychologically sound and fits the channel perfectly, but would benefit from light research to verify the 'identity discontinuity' framing resonates with audiences before production.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not a Night Owl. You're Running Out the Clock.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Nearly everyone has experienced this exact phenomenon. The title names something they do constantly but have never examined. 'Running out the clock' is specific and provocative enough to demand explanation."}, "completion_probability": {"score": 4, "reasoning": "The reveal is psychologically satisfying and multi-layered. Viewers will want to hear why their nighttime motivation is 'darker' than they thought, and the explanation validates rather than shames."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of tagging friends or sharing to stories. This is classic 'I'm in this photo and I don't like it' content that creates social bonding through shared self-recognition."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has only 1 comment, but the phenomenon is so universal that low engagement on one post doesn't indicate low interest. The behavior itself is the demand signal\u2014it's something millions experience nightly."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with text overlays showing time stamps and relatable scenarios. Could use split screen of energized night self vs. exhausted morning self. Not rich visual territory but workable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. It will be relevant as long as humans have bedtimes and to-do lists."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11:45 PM feeling that familiar surge of motivation, or someone the next morning feeling guilty about 'wasting' that energy. Also: anyone who has ever called themselves a 'night owl' as an identity.", "opening_hook": "It's 11:30 at night. You've been useless all day. And suddenly... you want to clean your entire apartment. You want to start that project. You feel alive. But here's the thing: you're not suddenly productive. You're doing something much darker.", "structure": "1. NAME IT (0-20s): You know that feeling at 11:30 PM when suddenly you want to do everything? That's not energy\u2014that's strategy. 2. THE SURFACE EXPLANATION (20-50s): Introduce revenge bedtime procrastination\u2014reclaiming personal time after a day of obligations. But that's only half the story. 3. THE DEEPER MECHANISM (50-90s): Temporal discounting\u2014your brain discounts future consequences at night. You feel motivated because you know you won't act on it. Motivation without accountability. 4. THE REFRAME (90-110s): You're not lazy. Your brain is protecting you from the vulnerability of actually trying. The fix isn't discipline\u2014it's making morning feel as safe as midnight.", "verdict_reasoning": "Universal self-recognition hook with psychological depth, validates rather than shames, and directly exploits this channel's 'you do this weird thing, here's why' competitive gap with academic backing.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Generates Fake Attractions to Test You
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Naming 'fake attractions' is specific and immediately recognizable. Most people have had this exact experience but never heard it named."}, "completion_probability": {"score": 4, "reasoning": "The reveal (your confusion proves it's fake) is genuinely satisfying and resolves the tension created by the hook."}, "share_save_potential": {"score": 3, "reasoning": "People will save this privately but may not share publicly \u2014 the topic feels too personal to broadcast. Some will send to close friends."}, "demand_signal": {"score": 4, "reasoning": "434 comments on the ADHD post is extremely high engagement for a specific, unspoken experience. Cross-validates this is a common but undiscussed phenomenon."}, "visual_potential": {"score": 3, "reasoning": "Talking head with relatable scenarios works. Could show 'brain simulation' graphics. Not rich visual content but doesn't need to be."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about how human cognition works. Will be relevant forever."}}

analysis_json:
{"target_audience": "Someone who has experienced a fleeting, confusing 'attraction' thought and felt weird about it \u2014 but never told anyone. They watch this at 11pm alone and feel understood.", "opening_hook": "You've had that moment. You're sitting there, minding your business, and your brain suddenly goes: 'Wait \u2014 do I find THEM attractive?' And for like thirty seconds, you're genuinely confused. Then... it just disappears. And you never think about it again. Until right now.", "structure": "1. THE MOMENT: Name the experience - that fleeting 'wait, am I attracted to them?' confusion (20 sec)\n2. THE MECHANISM: Intrusive cognitions are 'what-if simulations' your brain runs (35 sec)\n3. THE PROOF: Why the confusion and distress you feel IS evidence it's not real (30 sec)\n4. THE RELIEF: Your brain isn't broken \u2014 it's being thorough. Some brains (ADHD) run more simulations. (25 sec)", "verdict_reasoning": "Strong self-recognition hook naming a universal unspoken experience with a satisfying, relieving payoff \u2014 but share potential is limited by topic sensitivity, preventing MAKE_NOW.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Speak a Different Language to Your Internet Friends. Here's Why.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Immediate self-recognition for anyone who has done this. The behavior is specific enough to trigger a 'that's literally me' moment but universal enough among internet-native people to have broad appeal."}, "completion_probability": {"score": 4, "reasoning": "The reveal about 'chosen self vs assigned self' is genuinely satisfying. Viewer gets vocabulary for something they've experienced but never articulated."}, "share_save_potential": {"score": 4, "reasoning": "This is exactly the kind of thing someone would send to their friend group chat (in English, ironically) with 'this is literally us.'"}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has only 3 comments but a high relevance score (0.892). The phenomenon is widespread but under-discussed \u2014 moderate evidence of demand."}, "visual_potential": {"score": 3, "reasoning": "Can show messaging interfaces, language switching animations, meme culture montages. Not rich visual mechanisms but viable for talking head with b-roll."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about internet-era identity formation. Will be relevant as long as people grow up online in global communities."}}

analysis_json:
{"target_audience": "Someone who just finished texting their online friend in English, even though they share a native language, and paused to wonder why", "opening_hook": "You're texting your friend. They live in your country. You both speak the same language. But you're typing in English. And it would feel WEIRD to switch. Why?", "structure": "1. THE BEHAVIOR: Name the specific phenomenon \u2014 you text your same-country online friends in English and it would feel bizarre to switch (15 sec)\n2. THE SURFACE EXPLANATION: It's not just about practice or habit \u2014 you could switch anytime but actively choose not to (20 sec)\n3. THE REAL REASON: Your online identity was formed in English. Memes, humor, vulnerability, self-expression \u2014 you learned these in English first. Your native language carries the weight of family, teachers, formal life (40 sec)\n4. THE VALIDATION: You're not being fake online. You built an authentic self in a different linguistic space. That's not escapism \u2014 it's identity formation (30 sec)", "verdict_reasoning": "Strong self-recognition hook with satisfying psychological reveal, but fails universal access test \u2014 people who don't speak multiple languages won't relate, limiting audience to bilingual/multilingual internet users.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Being Too Kind. You're Being Too Fast.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The reframe 'too fast' instead of 'too kind' creates immediate cognitive dissonance for anyone who's experienced this pattern. It names their behavior but recontextualizes it in a way they haven't considered."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 it validates the viewer's good intentions while explaining the mechanism. They'll stay to understand what 'too fast' actually means and how to calibrate."}, "share_save_potential": {"score": 4, "reasoning": "This is highly shareable to friends currently dating or recently rejected. It's the kind of insight that prompts 'you need to see this' texts."}, "demand_signal": {"score": 5, "reasoning": "250 comments on the source post indicates massive resonance. This is a pattern thousands of people experience but rarely see explained."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with text overlays. Could show timeline visualizations of 'care escalation' vs 'trust building' as two diverging lines. Not visually rich but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human attachment psychology is permanent. This pattern has existed as long as dating has. No trend dependency."}}

analysis_json:
{"target_audience": "Someone who just got slow-faded after a promising start and is wondering what they did wrong \u2014 likely scrolling at 11pm replaying conversations", "opening_hook": "You finally meet someone you actually like. So you show up. You're warm, you're attentive, you take care of them when they're sick. And then... they disappear. You weren't being too kind. You were being too fast.", "structure": "1. THE PATTERN: Name the experience (you show up, they vanish) \u2014 15 sec\n2. THE REFRAME: It's not kindness that's the problem, it's pacing \u2014 20 sec\n3. THE MECHANISM: Anxious over-functioning explained (your brain seeks certainty through indispensability) \u2014 45 sec\n4. THE INSIGHT: Care needs to match trust timeline, not anxiety timeline \u2014 30 sec", "verdict_reasoning": "All 6 gates pass: the hook names a universal behavior without pathologizing it, the reveal is psychologically grounded and takes 60+ seconds to explain, the emotional payoff is validation not shame, and it perfectly fits the channel's 'you do this, here's why' format with the competitive edge of academic rigor (attachment theory) applied to everyday experience.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Addicted. You're Just Near It.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Title directly challenges self-identity ('You're Not Addicted') which creates immediate cognitive dissonance. Anyone who has struggled with habits will stop to see if this applies to them."}, "completion_probability": {"score": 4, "reasoning": "The reveal (cue-dependent craving) is genuinely satisfying and explains a lived experience most viewers have had but never understood. The 'you're not broken, your environment is' framing keeps them watching for validation."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of sharing to someone currently struggling with quitting something. 'You need to see this' energy. Also save-worthy as a reference for personal use."}, "demand_signal": {"score": 3, "reasoning": "The 'DAE only feel addicted when it's around' post has low comment count (4), but the surrounding cluster shows high engagement on quit/relapse posts. The specific insight isn't viral yet, which is opportunity, not weakness."}, "visual_potential": {"score": 3, "reasoning": "Can show environmental cues (couch, gas station, specific room) triggering craving pathways. Not a strong visual reveal like a mechanism cross-section, but serviceable with the right B-roll."}, "evergreen_potential": {"score": 5, "reasoning": "Cue-dependent craving is a permanent truth about human psychology. This will work in 5 years as well as today. Not tied to any trend or current event."}}

analysis_json:
{"target_audience": "Someone who just tried to quit something (vaping, snacking, doomscrolling, weed) and is wondering why it's so hard at home but easy when traveling. They'll watch this at 11pm when they're fighting a craving.", "opening_hook": "You've noticed this, haven't you? When you're at home, you can't stop thinking about it. But on vacation? Three days go by and you forgot it existed. You're not addicted to the thing. You're addicted to the door that leads to it.", "structure": "1. OPEN: Name the paradox \u2014 easy to quit on vacation, impossible at home. 'You've noticed this, right?' (15 sec)\n2. THE SCIENCE: Introduce cue-dependent craving. Your brain doesn't crave the substance, it craves the trigger-reward loop. (30 sec)\n3. THE PROOF: Concrete examples \u2014 the gas station, the couch, the end-of-workday ritual. Show how environment fires the craving. (30 sec)\n4. THE REFRAME: You don't have weak willpower. You have a well-trained environment. The fix isn't resistance \u2014 it's redesign. (30 sec)", "verdict_reasoning": "All 6 gates pass and the concept is strong, but weighted score lands at 3.9 (just under MAKE_NOW threshold). The demand signal is moderate rather than explosive, and visual potential is serviceable but not exceptional. This is a reliable performer, not a guaranteed breakout.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You're Not Falling for Them. You're Falling for Not Being Alone.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Immediately names a behavior millions experience but feel ashamed of. The phrase 'not falling for them, falling for not being alone' creates a recognition jolt. Loses a point because it requires the viewer to admit vulnerability to engage."}, "completion_probability": {"score": 4, "reasoning": "The reframe from 'you're too intense' to 'you're emotionally hungry' is validating enough that viewers will want the full explanation. The promise of understanding why this keeps happening is strong. The actionable insight at the end provides satisfying closure."}, "share_save_potential": {"score": 3, "reasoning": "This is 'save for later' content more than 'send to friend' content. People relate but might feel exposed sharing it. Could share to a close friend with 'this explains so much' but unlikely to post publicly."}, "demand_signal": {"score": 4, "reasoning": "67 and 79 comments on the source posts indicate high engagement. The 'getting attached too quickly' framing appears across multiple posts. This is clearly something people are actively seeking to understand."}, "visual_potential": {"score": 3, "reasoning": "Can visualize with relatable scenarios (checking phone, replaying conversations, imagining futures with someone you just met) and simple graphics showing 'emotional hunger' concept. Not visually spectacular but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human attachment psychology doesn't change. This will be relevant in 5 years as much as today. No trend dependency whatsoever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just caught themselves stalking the Instagram of someone they met once, feeling embarrassed about how fast they're 'catching feelings' again", "opening_hook": "You met them a week ago. You've hung out twice. And already you can't stop thinking about them. Your friends say you're 'too intense.' You tell yourself you just feel things deeply. But here's what's actually happening in your brain...", "structure": "1. NAME IT (15s): 'You met them a week ago and you're already imagining a future. Your friends say slow down. You tell yourself you just feel deeply.' 2. REFRAME IT (30s): 'But here's the truth\u2014you're not intense, you're hungry. When you've been emotionally undernourished, your attachment system goes into overdrive.' 3. EXPLAIN IT (45s): 'Neurologically, it's called attachment hunger. Your oxytocin receptors are so deprived that any warmth triggers an outsized response. You're not falling for their qualities\u2014you're falling for the sensation of being seen at all.' 4. RESOLVE IT (30s): 'The fix isn't to feel less. It's to stop relying on one person as your only source of warmth. When connection comes from multiple places, a new person becomes one candle\u2014not your only light.'", "verdict_reasoning": "Strong self-recognition hook that fits channel identity perfectly, but share potential is limited by the vulnerability required to forward it\u2014people save this for themselves rather than texting it to friends.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Keep Track of Your Bad Luck. Here's Why.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The hook is relatable but not shocking. 'You keep track of bad luck' is accurate but doesn't create a 'wait, what?' moment. It's observant, not revelatory."}, "completion_probability": {"score": 3, "reasoning": "Negativity bias is interesting but well-known. Viewers who've encountered this concept before won't stay. The 'unluckiest person might just have strongest bias' twist is good but not mind-blowing."}, "share_save_potential": {"score": 3, "reasoning": "Mild share potential. Someone might send to a friend who complains about bad luck, but it's not 'stop everything and text this' energy."}, "demand_signal": {"score": 4, "reasoning": "289 comments on the source post shows genuine engagement. People wanted to discuss this concept."}, "visual_potential": {"score": 2, "reasoning": "Abstract psychological concept. Would rely heavily on talking head or generic 'brain' graphics. No natural visual reveal."}, "evergreen_potential": {"score": 5, "reasoning": "Human psychology doesn't change. This is permanently relevant."}}

analysis_json:
{"target_audience": "Someone who just experienced a minor frustration (traffic, spilled coffee, bad timing) and is scrolling to decompress", "opening_hook": "You remember that time you hit every red light. The one flight that got delayed. The grocery line that took forever. You're not paranoid. You're doing exactly what your brain is designed to do\u2014and it's not what you think.", "structure": "1. Name the behavior: You mentally catalog bad luck moments\n2. Explain negativity bias and why bad events are 'stickier'\n3. Evolutionary origin: survival software\n4. Twist: The 'unluckiest person' might just have the strongest bias\n5. Validation: You're not unlucky, you're just well-equipped for threats that no longer exist", "verdict_reasoning": "The hook lacks scroll-stop power (no 'wait, what?' moment), the psychological content is well-trodden territory, and critically\u2014this doesn't fit the channel's competitive gap of naming SPECIFIC weird behaviors with academic rigor. 'You track bad luck' is too vague; it's a general observation, not a named behavior like 'You rehearse phone calls before making them.'", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Getting Medicated Feels Like Losing Yourself
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "Only resonates with people who have personal experience with ADHD medication or who are close to someone who does. Not universal enough for broad scroll-stop power."}, "completion_probability": {"score": 3, "reasoning": "Those who click will likely finish because they're seeking validation. But the reveal isn't surprising enough to drive completion through pure curiosity."}, "share_save_potential": {"score": 3, "reasoning": "Would be shared within ADHD communities but lacks the 'I need to show this to everyone' quality of truly universal content."}, "demand_signal": {"score": 4, "reasoning": "218 comments on the source post with 0.958 engagement score. Clear evidence people care deeply about this specific experience."}, "visual_potential": {"score": 2, "reasoning": "Hard to visualize. Would rely on abstract brain imagery or talking head. No clear visual reveal moment."}, "evergreen_potential": {"score": 4, "reasoning": "ADHD medication isn't going anywhere. This tension will exist for years."}}

analysis_json:
{"target_audience": "Someone who just started ADHD medication and is feeling weird about how 'normal' they feel, or someone considering medication who fears losing their spark", "opening_hook": "You finally get the diagnosis. You take the pill. And for the first time in your life, your brain is quiet. But here's the thing nobody warned you about: you miss the chaos. You miss the version of you that couldn't sit still but felt... alive.", "structure": "1. Open with the paradox: you got the fix, but you miss the broken version. 2. Explain why medication quiets the chaos (dopamine regulation). 3. Reveal: you're grieving coping mechanisms, not your identity. 4. Close with validation: those traits are still yours, they just don't need to scream anymore.", "verdict_reasoning": "This topic only resonates with people who have direct experience with ADHD medication \u2014 it fails the universal access test that is core to this channel's competitive gap. 'Why You Do That' works because EVERYONE does the thing; this is about something only a subset experiences.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why a 'No' Hits You Like a Punch to the Chest
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The premise names a real experience but lacks the 'wait, WHAT?' factor. It's relatable, not surprising. Someone scrolling might think 'yeah, that's me' but not feel compelled to stop. The phrase 'punch to the chest' is visceral but the overall premise reads more like therapy-speak than a mystery to solve."}, "completion_probability": {"score": 3, "reasoning": "Viewers who identify with the hook will likely stay for validation, but the 'reveal' (evolutionary mismatch, it's not your fault) is somewhat predictable for anyone who's consumed psychology content. There's no genuine surprise\u2014just reassurance. This creates a completion ceiling."}, "share_save_potential": {"score": 3, "reasoning": "People who strongly identify might share to feel seen or to explain themselves to others ('this is what I've been trying to tell you!'). But the share impulse is more 'this explains me' than 'you HAVE to see this'\u2014it's personal rather than universally compelling."}, "demand_signal": {"score": 3, "reasoning": "The source post about RSD has moderate engagement (4 comments, 0.936 score). RSD content exists on YouTube but isn't saturated. However, the demand is niche\u2014people actively searching for ADHD/RSD content, not a broad audience encountering it organically."}, "visual_potential": {"score": 2, "reasoning": "This is largely internal/emotional content. Visuals would be metaphorical (alarm systems, tribal exclusion reenactments, neural pathway animations) rather than showing a real mechanism. Talking head with B-roll is viable but not visually distinctive."}, "evergreen_potential": {"score": 4, "reasoning": "Human psychology doesn't change. The evolutionary mismatch framing is a permanent truth. This would work in 6 months or 6 years."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm replaying an awkward interaction from earlier, wondering why they can't let it go when 'normal people' would have forgotten it by now.", "opening_hook": "Someone cancels plans with you. Logically, you know it's fine. They're busy. It happens. But your chest tightens. Your brain starts replaying every interaction\u2014what did I do wrong? This isn't you being dramatic. This is your nervous system doing exactly what it was designed to do... just way too much of it.", "structure": "1. Name the experience: Small rejections cause disproportionate pain\n2. Evolutionary context: Rejection detection was survival-critical\n3. The mismatch: Modern social rejection \u2260 tribal exile, but your brain doesn't know that\n4. Reframe: This isn't weakness, it's miscalibrated hardware", "verdict_reasoning": "While the RSD concept fits the channel's 'you do this weird thing, here's why' format, it fails universal access (requires viewer to already identify with rejection sensitivity) and lacks a genuine curiosity gap (the 'reveal' is validation, not surprise). The hook is 'relatable' rather than 'irresistible'\u2014it appeals to a specific audience who already know they have this experience, not to someone with zero prior interest in the topic.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Can't Tell If Your Brain Is Working Today
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T18:29:07.653119+00:00
scores_json:
{"scroll_stop_power": {"score": 2, "reasoning": "Only resonates with people who take medication. Someone without this experience would scroll past immediately. The 'you can't tell' framing is interesting but doesn't create a universal 'wait what' moment."}, "completion_probability": {"score": 3, "reasoning": "Those who relate would watch to the end seeking validation. But the reveal isn't surprising enough\u2014most medication-takers already suspect this is true. No 'aha' moment."}, "share_save_potential": {"score": 3, "reasoning": "Would share within ADHD communities specifically. Not general social currency\u2014you'd only send this to someone you know takes similar medication."}, "demand_signal": {"score": 4, "reasoning": "Strong engagement on Vyvanse duration posts (45-408 comments). People are clearly confused and seeking answers. But demand is narrow to this community."}, "visual_potential": {"score": 2, "reasoning": "Difficult to visualize metabolism. Would likely be talking head with abstract graphics about enzyme activity. No satisfying visual reveal."}, "evergreen_potential": {"score": 4, "reasoning": "Human metabolism and medication variability won't change. But tied to specific drug names that may date it."}}

analysis_json:
{"target_audience": "Someone who takes daily medication and had a 'bad day' they couldn't explain, wondering if they're broken", "opening_hook": "You wake up. You took your medication. An hour later, you're still staring at your phone. And now you're asking yourself a question you can never actually answer: Is this a bad brain day, or did the pill just not work?", "structure": "N/A - SKIP verdict", "verdict_reasoning": "This cluster fails the universal access test\u2014only people who take medication would recognize themselves, which violates the channel's core premise of naming behaviors EVERYONE does but has never questioned. ADHD medication management is a valid topic but belongs on a mental health channel, not a general self-recognition channel.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Doesn't Have a Start Button
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The viewer is likely experiencing this exact thing RIGHT NOW while watching. Maximum self-recognition. The phrase 'start button' is novel framing for a universal experience."}, "completion_probability": {"score": 5, "reasoning": "The reveal is validating rather than lecturing. Viewer will stay to understand WHY they're frozen because the answer promises relief from self-blame."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to everyone who has ever called me lazy' content. High social validation potential. People will save to rewatch when they're stuck."}, "demand_signal": {"score": 5, "reasoning": "206 comments on the source post, 0.998 score. Multiple related posts in the cluster about task initiation, paralysis, and the 'good under pressure' phenomenon. Strong cross-validation."}, "visual_potential": {"score": 4, "reasoning": "Can visualize: brain diagram showing the 'broken circuit,' footage of someone frozen staring at screen, split-screen of 'want to do it' vs 'body not moving.' Not rich mechanical visuals but strong metaphor potential."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent neuroscience about how human motivation works. Will be relevant as long as humans have brains."}}

analysis_json:
{"target_audience": "Someone who is currently procrastinating, feeling guilty about it, and scrolling to avoid the thing they should be doing. They need to hear they're not lazy.", "opening_hook": "You know that thing where you need to do something, you want to do it, you have time to do it, you're stressed about not doing it \u2014 and you're just... sitting there? Your brain isn't broken. It's missing something most people don't know exists.", "structure": "1. THE EXPERIENCE (0-15s): Name the exact feeling \u2014 wanting to do something, knowing how, having time, being stressed, and sitting frozen. 'That's not laziness. That's a missing start button.' 2. THE NEUROSCIENCE (15-50s): Task initiation isn't willpower \u2014 it's a chemical handoff between brain regions. Prefrontal cortex \u2192 dopamine signal \u2192 motor planning \u2192 action. Sometimes the signal just doesn't fire. 3. WHY FORCING IT BACKFIRES (50-75s): When you try harder, your brain reads it as threat \u2192 activates freeze response \u2192 makes starting even harder. The pressure paradox. 4. THE DEADLINE PHENOMENON (75-100s): Why you can suddenly start at 11pm when it's due tomorrow \u2014 finally enough dopamine pressure to complete the circuit. You're not bad at starting. You're waiting for a signal that hasn't arrived. 5. REFRAME (100-115s): You don't have a character flaw. You have different neurological wiring. Now you know what's actually happening.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior the viewer does but has never understood, provides academic explanation, validates rather than diagnoses. The 'start button' framing is novel and sticky. High demand signals with 200+ comment engagement.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Overreaction Wasn't About Today. It Was About Being 7.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The premise names an experience so universal (overreacting then feeling confused) that recognition is instant. The twist \u2014 'it was about being 7' \u2014 creates an immediate curiosity gap about how that's possible."}, "completion_probability": {"score": 5, "reasoning": "The viewer NEEDS to understand this mechanism because it explains their own behavior. The reveal is genuinely satisfying and the examples will land because they're so relatable."}, "share_save_potential": {"score": 5, "reasoning": "This is peak 'I need to send this to someone' content. People will share with partners, friends, therapists. It explains relationship dynamics without blame."}, "demand_signal": {"score": 4, "reasoning": "The Gabor Mat\u00e9 post has 36 comments with people sharing experiences. The broader cluster shows massive engagement on 'why am I like this' content. Cross-source validation exists."}, "visual_potential": {"score": 4, "reasoning": "Split-face imagery (adult/child), age regression visualization, nervous system diagrams. B-roll of everyday trigger moments (phone buzzing, someone walking away). Can show, not just tell."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent psychology about how human memory and emotion work. Will be relevant as long as humans have childhoods."}}

analysis_json:
{"target_audience": "Someone who recently snapped at a loved one over something small and is still feeling confused or ashamed about it. Also: anyone in therapy starting to notice their patterns.", "opening_hook": "You ever snap at someone over something tiny \u2014 and then five minutes later you're thinking... why did I react like THAT? Here's what's actually happening in your brain. When you overreact, you're not being dramatic. You're not being 'too sensitive.' You're responding from a different age entirely.", "structure": "1. COLD OPEN: Name the experience (snapping at something tiny, then confusion) \u2014 15 sec\n2. THE MECHANISM: Explain nervous system timestamps and age-specific storage \u2014 30 sec\n3. THE INVISIBLE FLASHBACK: Why emotional flashbacks feel like overreaction, not memory \u2014 25 sec\n4. THE RECOGNITION: How to notice when you're responding from a younger age (the intensity doesn't match the situation) \u2014 25 sec\n5. THE VALIDATION: You're not too sensitive. The response is accurate \u2014 to the wrong timeline. \u2014 15 sec", "verdict_reasoning": "All 6 gates pass \u2014 this is a textbook 'Why You Do That' video: names a universal behavior (overreacting), provides a surprising psychological mechanism (age regression), and leaves the viewer feeling validated rather than broken.", "sources": ["reddit", "curiosity_query"]}


channel_id: why_you_do_that
suggested_title: Being "Mature for Your Age" Was Never a Compliment
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'mature for your age' is a universal childhood experience for a specific type of person. Anyone who received this compliment will stop instantly because they know something went wrong but never understood what."}, "completion_probability": {"score": 5, "reasoning": "The reveal is deeply validating \u2014 'you didn't break, the game changed' \u2014 and the explanation has enough layers to sustain curiosity through the full runtime. Viewer needs to hear the whole reframe."}, "share_save_potential": {"score": 5, "reasoning": "This is the definition of 'I need to send this to someone.' Every 'gifted kid burnout' will send this to their friends. It articulates something people have felt but never had words for."}, "demand_signal": {"score": 4, "reasoning": "The specific Reddit post has moderate engagement (14 comments) but the 'gifted kid to struggling adult' topic consistently trends across platforms. Multiple posts in this cluster touch the same nerve."}, "visual_potential": {"score": 4, "reasoning": "Strong visual concept: report cards transforming into performance reviews, gold stars fading, split-screen of compliant child vs overwhelmed adult. Not mechanism-based but emotionally vivid."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about childhood development and adult struggle. Not tied to any current event. Will resonate as long as schools reward compliance."}}

analysis_json:
{"target_audience": "Someone in their 20s-30s scrolling at 11pm, vaguely aware they're 'not living up to their potential,' who was always the responsible one as a kid and now feels like they're falling apart while everyone else seems to have figured it out.", "opening_hook": "If teachers called you 'mature for your age' or 'a joy to have in class' \u2014 and now you're an adult who can't finish tasks, feels constantly overwhelmed, and wonders what happened to you \u2014 nothing happened to you. You were never mature. You were just quiet. And those are very different things.", "structure": "1. THE HOOK: Name the transformation (gold-star kid \u2192 struggling adult) and the universal phrase that triggered it. 2. THE REFRAME: 'Mature' was actually compliance/hypervigilance/invisibility \u2014 not emotional development. 3. WHY IT WORKED: Structured environments reward not causing problems. You got praised for suppressing needs. 4. WHY IT BREAKS: Adulthood requires self-direction, advocating for yourself, tolerating ambiguity \u2014 the opposite muscles. 5. THE VALIDATION: You didn't decline. The game changed. The skills you built were real \u2014 they just don't apply anymore.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior ('being the mature kid'), explains why you did it, and validates the viewer's adult struggle as logical rather than pathological. The premise creates instant self-recognition without shame.", "sources": ["reddit"]}


channel_id: why_you_do_that
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
suggested_title:
That Argument You Lost 3 Days Ago Is Still Playing In Your Head. Here's What Your Brain Is Actually Doing.

scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The specificity of '3 days ago' creates instant self-recognition. Nearly everyone has a recent conversation they're still replaying. This names a private behavior people thought was just them."}, "completion_probability": {"score": 5, "reasoning": "The promise of understanding WHY this happens \u2014 and the implicit promise that you're not broken \u2014 creates strong pull to the reveal. The evolutionary explanation is genuinely satisfying."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to my friend who overthinks everything' content. Also high save potential for people who want to remember the reframe."}, "demand_signal": {"score": 4, "reasoning": "0.97 score on the source post, and the poster specifically notes 'often an hour or more daily' \u2014 this suggests significant real-world engagement with the specific behavior, not just the theme."}, "visual_potential": {"score": 4, "reasoning": "Can show: person in shower/car/bed with thought bubbles of the argument, brain diagram with 'threat' flag, tribe rejection visual, 'loop' animation. Not purely talking head."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. The behavior existed before social media and will exist forever. Zero time-sensitivity."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just spent 45 minutes mentally re-arguing with their boss, feeling like something is wrong with them", "opening_hook": "You're in the shower. You're driving. You're trying to fall asleep. And suddenly you're back in that conversation from three days ago \u2014 except this time you say the perfect thing. You win. You demolish them. And then you realize you've been standing in the shower for 20 minutes having a fake argument with someone who isn't there.", "structure": "1. THE CALL-OUT (0-15s): Name the exact behavior \u2014 shower arguments, 2am replays, the 'perfect comeback' you think of too late. Make viewer feel seen. 2. THE EVOLUTIONARY WHY (15-45s): Tribe rejection = death. Your brain flags unresolved social conflict as survival threat. It runs simulations to 'solve' the threat. 3. THE MODERN MISMATCH (45-75s): Ancient software, modern problems. Work emails and text arguments never give clean resolution signals. Brain keeps looping because it never gets 'all clear.' 4. THE REFRAME + RELEASE (75-100s): This isn't rumination or weakness \u2014 it's protection. You can consciously give your brain closure by acknowledging: 'I handled that situation. I'm safe now. The tribe hasn't rejected me.' The loop often stops once you give it what it's looking for.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior no one talks about, explains WHY with genuine psychology, and leaves viewer feeling validated rather than broken. All 6 gates pass with strong margins.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Doing Everything Right Made You Miserable. Here's What Your Brain Is Actually Asking For.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The paradox is immediate and personal. Anyone who has tried self-improvement recognizes this instantly. The premise contradicts the dominant cultural narrative about discipline = happiness."}, "completion_probability": {"score": 5, "reasoning": "The viewer desperately needs to understand why the formula failed. The reveal (anticipation vs. maintenance) is genuinely surprising and actionable. They'll watch to the end and probably rewatch."}, "share_save_potential": {"score": 5, "reasoning": "This is 'I need to send this to my friend who just quit social media and seems miserable' content. It's also 'I need to save this because it explains exactly what happened to me' content."}, "demand_signal": {"score": 5, "reasoning": "0.962 Reddit score with 104 comments on the source post is exceptional engagement. This isn't mild interest \u2014 people are viscerally responding to this experience."}, "visual_potential": {"score": 3, "reasoning": "Primarily talking head with overlay graphics. Can visualize the dopamine/anticipation concept with brain graphics. Before/after lifestyle imagery. Not stunning but workable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. As long as self-improvement culture exists (forever), people will experience this paradox."}}

analysis_json:
{"target_audience": "Someone who recently tried to 'get their life together' by cutting out distractions and adopting healthy habits, only to feel emptier than before. They're scrolling at 11pm wondering what's wrong with them.", "opening_hook": "You quit the video games. You deleted Instagram. You started waking up early and going on walks. You did everything you were supposed to do. And then... you felt worse than ever. You weren't lazy anymore. So why did it feel like something died inside you?", "structure": "1. THE PARADOX (0-15s): Name the experience \u2014 quit bad habits, adopted good ones, felt worse. 'You weren't lazy anymore. So why did something feel dead inside?' 2. THE MISCONCEPTION (15-40s): Most people think dopamine = pleasure. It's actually about anticipation. Your brain cares more about what's COMING than what's happening now. 3. MAINTENANCE VS. REWARD (40-70s): Walking, eating healthy, waking up early \u2014 these are maintenance behaviors. They keep you running but give you nothing to chase. You built a life of pure obligation with no anticipation. 4. THE REBUILD (70-100s): The fix isn't going back to gaming. It's building NEW anticipation sources \u2014 projects with milestones, plans on the calendar, creative work with visible progress. Your brain needs something to want. 5. VALIDATION (100-120s): You're not broken. You accidentally optimized for survival instead of desire. Now you know how to fix it.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior, explains the psychology, validates the viewer. All 6 gates pass. Exceptional demand signal (104 comments). The paradox is visceral and the reveal is genuinely satisfying.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Has a Cringe Folder. It Opens at 3 AM.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'Cringe Folder' instantly names something everyone experiences but has never seen articulated. The specificity of '3 AM' confirms this is about THAT exact experience. Impossible to scroll past without feeling seen."}, "completion_probability": {"score": 4, "reasoning": "The 'why' is genuinely satisfying \u2014 the evolutionary explanation reframes the experience from 'something wrong with me' to 'outdated survival feature.' Viewers will stay for the validation and share-worthy insight."}, "share_save_potential": {"score": 5, "reasoning": "This is a 'tag your friend who does this' video. The experience is universal enough that viewers will immediately think of someone to send it to. The premise alone is shareable before watching."}, "demand_signal": {"score": 5, "reasoning": "978 upvotes and 87 comments on r/ADHD, but this transcends ADHD \u2014 the comments likely include people saying 'I don't have ADHD and I do this too.' The experience is genuinely universal."}, "visual_potential": {"score": 4, "reasoning": "Can visualize: brain with glowing 'file folders,' animation of the DMN network lighting up, contrast between tribal campfire (where this was useful) vs. modern bedroom. Not the most visual topic but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human brains have worked this way for 200,000 years. This video will be relevant as long as humans have embarrassing memories and try to fall asleep."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just experienced this exact phenomenon and needs to feel less alone and less broken", "opening_hook": "You're lying in bed, finally about to fall asleep, and your brain decides now is the perfect time to replay that thing you said to your crush in 2009. Word for word. In full HD. Why does your brain do this? Why does it specifically choose your most embarrassing moments? And why does it wait until you're trying to sleep?", "structure": "1. THE EXPERIENCE (0-15s): Name the phenomenon vividly \u2014 lying in bed, brain replays embarrassment in HD. 'Your brain has a cringe folder.' 2. THE NEGATIVITY BIAS (15-45s): Explain why mistakes get prioritized over wins \u2014 emotional salience, survival value of tracking threats. 3. THE DEFAULT MODE NETWORK (45-75s): When your brain isn't focused on a task, it runs simulations. At night, no distractions = open season on your cringe folder. 4. THE REFRAME (75-100s): This isn't your brain attacking you. It's your brain's prehistoric security system running outdated threat assessments. The cringe is trying to protect you. You're not broken \u2014 you're just running legacy software.", "verdict_reasoning": "All 6 gates pass \u2014 this is textbook 'Why You Do That' content: names a universal behavior, explains the neuroscience, validates the viewer, and leaves them feeling understood rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Pre-Loads Conversations Like a Video Game Level
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The video game loading metaphor is novel and immediately resonant. Everyone rehearses conversations. No one has seen it framed this way. The premise names their behavior in a way that makes them want to understand it."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying\u2014it reframes a 'weird quirk' as 'intelligent optimization.' Viewers will stay to feel validated. The unexpected-input angle adds a second reveal that extends interest."}, "share_save_potential": {"score": 4, "reasoning": "People will send this to the friend they always complain about social anxiety with. The 'you're not anxious, you're optimizing' reframe is highly shareable. Slight deduction because it's more 'save for myself' than 'must share immediately.'"}, "demand_signal": {"score": 4, "reasoning": "10 comments on the source post, 0.926 score. The OP's comment explicitly describes the behavior in detail with engagement. DoesAnybodyElse posts about this behavior recur regularly, showing sustained interest."}, "visual_potential": {"score": 4, "reasoning": "Video game loading screen metaphor is highly visual. Can show split-screen real/imagined conversations, buffer icons appearing when someone says something unexpected, 'loading conversation' progress bars. Not a physical mechanism but a strong conceptual visual."}, "evergreen_potential": {"score": 5, "reasoning": "Human brains have been doing this since language evolved. Will be relevant as long as humans have conversations. No news peg, no expiration date."}}

analysis_json:
{"target_audience": "Someone sitting in their car in a drive-thru line, realizing they just rehearsed their order three times. Someone who just said 'you too' when the waiter said 'enjoy your meal' because the script failed. Anyone who has ever thought 'why am I like this' about a normal interaction.", "opening_hook": "Before you order coffee, you've already ordered it. In your head. You ran the script: 'Medium oat milk latte.' You imagined their response. You pre-loaded your payment. You rehearsed 'thank you.' And then you did the whole thing again\u2014for real. Why does your brain need a dress rehearsal for a 12-second interaction?", "structure": "1. THE BEHAVIOR (0-15s): Name the rehearsal behavior. Quote the 'medium oat milk latte' script. Establish universality. 2. THE WHY (15-50s): Prefrontal bandwidth limits. Social interactions are computationally expensive. Brain runs simulations to reduce real-time load. 3. THE CRASH (50-75s): Why unexpected questions throw you off. The cached version didn't include that branch. 'You too' at the waiter. 4. THE REFRAME (75-100s): This isn't anxiety. This is optimization. Frequent rehearsers aren't more anxious\u2014they're running more complex social simulations. Your brain is loading the conversation so it doesn't buffer in front of another human. 5. KICKER (100-110s): This is also why you replay conversations after\u2014your brain is updating the model for next time.", "verdict_reasoning": "All 6 gates pass: universal behavior everyone does, novel framing no one has used, 90+ seconds of depth, validates rather than pathologizes, and directly exploits the channel's 'you do this weird thing, here's why' competitive gap with academic rigor (cognitive bandwidth optimization).", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Burst of Motivation at 11pm Is Your Brain Lying to You
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Near-universal experience that people recognize instantly but have never had named or explained. The specificity of '11pm' creates immediate self-recognition."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying and non-obvious \u2014 'your brain knows you won't do it so it's safe to feel motivated' is a genuine insight that reframes the experience. Viewers will want the full explanation."}, "share_save_potential": {"score": 5, "reasoning": "This is exactly the kind of video people send to friends with 'THIS IS SO US' \u2014 it names a shared experience that bonds people. High social currency."}, "demand_signal": {"score": 4, "reasoning": "The DoesAnybodyElse post directly asks this question. The broader cluster shows exhaustion and productivity struggles are top of mind. 622 comments on the lateness post shows appetite for understanding daily behavioral quirks."}, "visual_potential": {"score": 4, "reasoning": "Easy to visualize: split screen of exhausted daytime self vs. energized nighttime self, brain imagery showing 'safe zone' activation, clock graphics showing the 11pm trigger point."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology \u2014 the mechanism of consequence-free motivation is timeless. Will be relevant as long as humans have bedtimes."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11:30pm, suddenly feeling motivated to reorganize their entire life, who scrolls TikTok instead and sees this video", "opening_hook": "You've been exhausted all day. You could barely focus at work. You promised yourself you'd go to the gym, clean your room, start that project \u2014 and you didn't. But now it's almost midnight, and suddenly? You feel like you could conquer the world. You're not more productive at night. Your brain is running a scam.", "structure": "1. THE PATTERN (0-15s): Name the experience \u2014 exhausted all day, suddenly energized at 11pm, the specific urge to clean/exercise/plan. 2. THE SCAM (15-45s): Introduce 'consequence-free motivation' \u2014 your brain knows there's no time left, so feeling motivated is safe. 3. THE MECHANISM (45-75s): Explain how daytime motivation carries accountability weight while nighttime motivation is dopamine without risk. 4. THE PROOF (75-100s): Connect to other behaviors \u2014 Sunday night planning, vacation ambitions, 'I'll start Monday' thinking. 5. THE FIX (100-120s): Counterintuitive solution \u2014 make morning tasks feel as 'safe' as nighttime ones by removing the pressure of completion.", "verdict_reasoning": "All 6 gates pass: universally recognized behavior, specific scroll-stopping detail, 60+ second reveal with multiple layers, high share potential, validates rather than shames the viewer, and perfectly fits the 'you do this weird thing, here's why' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Invisible Audience You Invented to Feel Less Alone
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names an extremely private behavior that people have NEVER seen acknowledged. The specificity is too precise to scroll past - you immediately need to know if you're the only one."}, "completion_probability": {"score": 5, "reasoning": "Once hooked, viewers desperately want the explanation. The reveal validates rather than pathologizes, creating deep satisfaction. They'll watch twice to absorb the reframe."}, "share_save_potential": {"score": 4, "reasoning": "People will save this for themselves and send to that one friend they feel safe being vulnerable with. It's deeply personal but shareable because it's validating."}, "demand_signal": {"score": 4, "reasoning": "The source post has 15 comments with 0.874 score in a topic that's usually low-engagement. People responded to the confession. The broader cluster shows intense demand around loneliness and isolation content."}, "visual_potential": {"score": 3, "reasoning": "Talking head works well. Could show lonely scenes - empty rooms, single person at night - but the power is in the words, not visuals."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. The need to be witnessed has existed forever and will never change."}}

analysis_json:
{"target_audience": "Someone lying in bed at night who just caught themselves narrating their life to an imaginary observer and felt weird about it - this video makes them feel understood instead of alone", "opening_hook": "You do something you've probably never told anyone. When you're alone - really alone - you sometimes imagine someone is watching your life. Not a creepy presence. Not a specific person. Just... a witness. Someone who sees that you exist. Here's why your brain invented that.", "structure": "1. THE CONFESSION (0-15s): Name the behavior directly - 'You imagine someone watching your life' - with enough specificity that viewers recognize themselves immediately. 2. THE PANIC MOMENT (15-40s): Acknowledge what viewers fear - 'You might think this is weird or even a little unhinged' - then pivot to 'but your brain is doing something very intelligent here.' 3. THE PSYCHOLOGY (40-80s): Explain 'witness hunger' - humans require social validation of existence. Your brain needs confirmation that you exist in the world. When real witnesses are unavailable, your brain creates a phantom one. 4. THE REFRAME (80-110s): This isn't a symptom of loneliness - it's your brain's elegant solution to a real psychological need. You're not broken. You're resourceful. Your brain found the minimum viable dose of being perceived.", "verdict_reasoning": "Perfect channel fit - names a behavior the viewer does but has never questioned, explains the psychology, and ends with validation not diagnosis. All 6 gates pass with a 4.45 weighted score.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: You Cover Your Webcam But You Don't Know Why
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The behavior is universal and instantly recognizable. Viewer sees themselves in the first second. The framing 'but you don't know why' creates immediate curiosity about their own unconscious behavior."}, "completion_probability": {"score": 4, "reasoning": "The reveal has multiple satisfying layers \u2014 the origin, the psychology of control illusion, and the ironic twist about what you're NOT protecting yourself from. Each layer deepens the insight."}, "share_save_potential": {"score": 4, "reasoning": "High 'I never thought about it that way' factor. People will want to share this with friends and say 'you do this too, right?' Social proof + insight = share impulse."}, "demand_signal": {"score": 4, "reasoning": "271 comments on the source post indicates high engagement. The shower thought resonated because it named something people do but don't examine."}, "visual_potential": {"score": 4, "reasoning": "Strong visual hook: close-ups of webcam covers, progression from tape to Post-its to commercial sliders. Can show the 'evolution' of this behavior. B-roll of people unconsciously covering cameras."}, "evergreen_potential": {"score": 5, "reasoning": "This behavior isn't going away. Webcams are permanent fixtures. The psychology of surveillance anxiety is timeless. This video works indefinitely."}}

analysis_json:
{"target_audience": "Someone sitting at their laptop, glancing at the tape over their camera, who suddenly realizes they've never thought about why they do that \u2014 and now they need to know.", "opening_hook": "You have tape over your laptop camera right now. Or a slider. Or a Post-it note. And here's what's weird \u2014 you're not paranoid. You're not a conspiracy theorist. You just... do it. Everyone does. We've all quietly accepted that our computers have eyes that might be watching us. And nobody talks about how strange that is.", "structure": "1. THE BEHAVIOR (0-15s): Name it. You do this. Everyone does this. Show the tape, the slider, the Post-it. 2. THE ORIGIN (15-40s): How did we all start doing this? The webcam hacking era. The cases that made news. 3. THE PSYCHOLOGY (40-80s): Why we adapted instead of demanding change. The illusion of control. Ritual protection against overwhelming threats. 4. THE TWIST (80-100s): You're protecting against the wrong thing. Your brain fears eyes, not data. The camera is covered \u2014 but your mic, location, and history are wide open. 5. TAG (100-120s): You're not paranoid. You're human. Your brain just can't visualize a data breach the way it can visualize someone watching.", "verdict_reasoning": "All 6 gates pass \u2014 this is a textbook 'Why You Do That' topic: universal unconscious behavior, genuine psychological depth, positive payoff (viewer feels smarter about their own mind), and high shareability.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Rehearses Arguments You'll Never Have. Here's What It's Actually Practicing.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Immediate self-recognition. Nearly 100% of viewers have done this today. The word 'practicing' adds mystery - practicing for what? You can't scroll past without knowing."}, "completion_probability": {"score": 5, "reasoning": "The reveal structure is layered - evolutionary purpose, then confidence scripting, then the deeper insecurity angle. Each layer adds surprise. Viewer watches to the end because they want to know what their arguments reveal about them."}, "share_save_potential": {"score": 4, "reasoning": "High share potential - 'omg this explains what I do every night' is a natural text to send. The 22 comments on the original Reddit post show people want to discuss this. Might save to rewatch when feeling neurotic."}, "demand_signal": {"score": 4, "reasoning": "22 comments on the DoesAnybodyElse post indicates strong engagement. The fact that someone asked 'does anybody else' suggests people feel alone in this behavior and would be relieved to see it explained. Cross-source signals with internal monologue discussions."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with b-roll. Could show someone's face transitioning from neutral to animated as they argue with no one. Split screen showing 'what they're seeing' vs 'what's actually happening.' Not rich visual territory but workable."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. People have been rehearsing fake arguments since language existed. Will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just spent 20 minutes winning an argument with their coworker that will never happen, feeling slightly embarrassed about it", "opening_hook": "You've done this. You're in the shower, or driving, or trying to fall asleep - and suddenly you're in the middle of an argument. Someone said something wrong. You're destroying them. Perfect comebacks. Flawless logic. And the other person? They never actually said any of it. So why does your brain keep rehearsing for a fight that isn't coming?", "structure": "1. THE CALL-OUT (0-15s): Name the behavior - shower arguments, car arguments, bedtime arguments. You always win. The other person never actually said it. 2. THE EVOLUTION ANGLE (15-40s): Your brain treats social conflict like physical danger. Threat simulation system. Same mechanism that prepared ancestors for ambushes. 3. WHY YOU WIN (40-60s): Confidence scripting. Pre-loaded responses. Your brain is building a library of comebacks. 4. THE REAL REVEAL (60-90s): The arguments you rehearse most expose your deepest insecurities. You're not fighting THEM - you're defending your identity against your own doubts. 5. THE VALIDATION (90-105s): This isn't neurotic. It's your brain protecting you. The question isn't 'why do I do this' - it's 'what am I actually afraid of?'", "verdict_reasoning": "All 6 gates pass with a 4.45 weighted score - this is core 'Why You Do That' content that names a universal behavior, explains the psychology without shaming, and leaves viewers feeling validated rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Happy Memories Are Starting to Hurt You. Here's When It Flipped.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "This names an experience people have weekly but have never heard articulated. The word 'flipped' implies there was a specific moment \u2014 creating urgency to understand when."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying and reframes their experience positively. The only risk is pacing \u2014 need to maintain tension through the middle section."}, "share_save_potential": {"score": 5, "reasoning": "This is a 'send to your group chat at 1am' video. Everyone in the chat has felt this and will want to discuss it."}, "demand_signal": {"score": 4, "reasoning": "The source post has 35 comments on Showerthoughts (high for that sub), and the cluster shows multiple adjacent posts about nostalgia, borrowed time, and generational mourning."}, "visual_potential": {"score": 3, "reasoning": "Primarily talking head with photo overlays, but the contrast between 'happy photo' and 'current hollow feeling' can be visualized effectively with split-screen and facial expression work."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. Every generation experiences this, and the feeling intensifies in uncertain economic/social times."}}

analysis_json:
{"target_audience": "Someone in their mid-20s to early 30s who just scrolled past old photos and felt unexpectedly sad, now lying in bed wondering what's wrong with them.", "opening_hook": "You pull up an old photo. Maybe it's a birthday, a vacation, a random Tuesday with friends. And instead of feeling warm... you feel hollow. When did your happiest memories become the thing making you sad?", "structure": "1. OPEN: Name the experience (pulling up old photo, expecting warmth, feeling hollow) \u2014 15 sec\n2. THE FLIP: Explain 'nostalgic contrast' \u2014 memories don't change, your relationship to your future does \u2014 35 sec\n3. THE TRIGGER: Why this happens during transition periods (not age) \u2014 when you feel stuck vs. moving forward \u2014 30 sec\n4. THE REFRAME: Your brain is giving you information, not punishing you. The fix is building something you're excited to remember later \u2014 30 sec", "verdict_reasoning": "All 6 gates pass \u2014 this names a universal experience with zero prior language for it, the reveal is psychologically substantive, and it leaves the viewer feeling understood rather than diagnosed.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Thinks You're Dying When You Fall Asleep
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'your brain thinks you're dying' is genuinely arresting. It takes a universal experience and adds stakes. Not quite a 5 because hypnic jerks aren't top-of-mind \u2014 the viewer needs to recognize the experience from the description, which takes an extra beat."}, "completion_probability": {"score": 5, "reasoning": "The reveal is deeply satisfying. You're not broken, your brain is just paranoid. The evolutionary angle adds a second layer of 'oh wow.' Viewers will watch to the end because the explanation is genuinely interesting and makes them feel smarter."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'did you know your body does this' fact that people text to friends. It's dinner party ammunition. Slightly below 5 because it's not controversial or identity-relevant \u2014 it's just fascinating."}, "demand_signal": {"score": 4, "reasoning": "161 comments on the NoStupidQuestions post, strong engagement. People have asked this question for years. Cross-source count is only 1, but this is the kind of question people ask Google, not Reddit communities."}, "visual_potential": {"score": 4, "reasoning": "Can show: the leg jerk moment (relatable), a simple brain diagram highlighting the brainstem, an evolutionary illustration of a primate sleeping in a tree, stress/caffeine imagery. Not a 5 because there's no dramatic mechanism reveal \u2014 it's a neurological process, not a physical one."}, "evergreen_potential": {"score": 5, "reasoning": "Human brains will continue to do this forever. No trend dependency, no news hook needed. Works in 5 years exactly as well as today."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm who just had a hypnic jerk and opened their phone instead of trying again, or someone scrolling during the day who had one last night and never thought to question it.", "opening_hook": "You're drifting off to sleep. Muscles relaxing. Mind going blank. And then \u2014 your leg kicks out, your heart races, and you're wide awake. Your brain just ran an emergency test. Because for a split second, it thought you were dead.", "structure": "1. THE EXPERIENCE: Open with visceral description of hypnic jerk \u2014 'You're falling off a cliff. You jolt awake. Heart pounding.' (~15 sec)\n2. THE PANIC BUTTON: Explain the brainstem's monitoring role and why rapid muscle relaxation triggers a 'death test' \u2014 your brain can't tell sleeping from dying. (~35 sec)\n3. THE EVOLUTIONARY WHY: Our ancestors slept in trees. Falling = death. The hypnic jerk is a fail-safe that worked so well, evolution kept it even though we sleep in beds now. (~30 sec)\n4. THE TRIGGERS: Why it happens more when you're stressed, exhausted, or caffeinated \u2014 your brain's alarm threshold is already lowered. (~20 sec)\n5. THE REFRAME: Your brain isn't broken. It's overprotective. It would rather wake you up a thousand times than let you die once. (~10 sec)", "verdict_reasoning": "All 6 gates pass: universal experience, specific neurological detail, satisfying reveal that makes viewers feel smarter not broken, and directly fits 'Why You Do That' channel identity \u2014 it names a behavior (your body jerking awake) and explains why you do it.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Confidence Mumble: Why You Fake-Say Words You Don't Know
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'fake-say words' immediately triggers recall of a specific personal memory. 'Worcestershire' is a universal shared struggle that crosses cultures. Not quite a 5 because it doesn't create existential tension \u2014 it's more 'oh that's me' than 'wait WHAT.'"}, "completion_probability": {"score": 4, "reasoning": "The reveal has two layers: why YOU do it, and why THEY let you get away with it. The mutual face-saving loop is genuinely surprising. Viewer wants to understand the full dynamic."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of tagging a friend who does this or sending to a group chat with 'we all do this.' The shared shame becomes bonding humor."}, "demand_signal": {"score": 4, "reasoning": "584 comments on the Worcestershire post indicates strong resonance. The topic transcends Reddit \u2014 this is a universal human experience with proven engagement."}, "visual_potential": {"score": 4, "reasoning": "Easy to visualize: restaurant scenes, word pronunciation attempts floating on screen, split-screen of two people both pretending to understand each other. The mumble itself is comedic audio gold."}, "evergreen_potential": {"score": 5, "reasoning": "Human social dynamics don't change. People will be confidence-mumbling for the rest of human history. Zero news-cycle dependency."}}

analysis_json:
{"target_audience": "Someone who just confidently mumbled through a word five minutes ago and is now lying in bed scrolling, or anyone who's ever pretended to understand something they didn't.", "opening_hook": "You've done this. You're at a restaurant, someone asks what sauce you want, and instead of admitting you have no idea how to say 'Worcestershire,' you just... [audio of confident mumble] ...and somehow, it works. You've been doing this your whole life. And there's a reason your brain learned this trick.", "structure": "1. HOOK (0-10s): Name the behavior with Worcestershire example, play the mumble sound, 'you've been doing this your whole life'\n2. THE TRICK (10-40s): Explain the social calculation \u2014 admitting ignorance feels riskier than getting caught. Your brain learned confidence > accuracy.\n3. THE TWIST (40-70s): The other person is ALSO afraid to call you out. Mutual face-saving loop. Linguists call it accommodation.\n4. THE ORIGIN (70-90s): You learned this in childhood. First time you mispronounced something confidently and got away with it, your brain filed it away. You've been exploiting social politeness ever since. End on validation: 'You're not bad at words. You're good at people.'", "verdict_reasoning": "All 6 gates pass: the premise names a specific universal behavior (confidence mumbling), anyone can relate regardless of topic interest, the psychology requires proper explanation, it's highly shareable as social bonding content, the viewer feels clever rather than broken, and it perfectly fits 'Why You Do That' channel identity of naming weird behaviors and validating them.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Body Forgot What 'Hydrated' Feels Like
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a specific contradiction most viewers have experienced: drinking water, peeing clear, still feeling off. It's not 'drink more water' \u2014 it's 'you've been broken so long you forgot you were broken.'"}, "completion_probability": {"score": 4, "reasoning": "The reveal (baseline recalibration, interoception, 2-4 week reset) is genuinely informative and provides actionable framing. Viewer gets both understanding AND a path forward."}, "share_save_potential": {"score": 4, "reasoning": "This is exactly the type of video people send to friends with 'this explained so much.' High save potential for people who want to remember the rehydration timeline."}, "demand_signal": {"score": 5, "reasoning": "102 comments, 0.962 score, plus a second related post. The original post is someone having a genuine 'oh my god' moment after 18 years. This resonates."}, "visual_potential": {"score": 3, "reasoning": "Can show: hydration diagrams, kidney function graphics, timeline of baseline reset. Not spectacular but serviceable. Talking head with text overlays works fine."}, "evergreen_potential": {"score": 5, "reasoning": "Human biology doesn't change. This will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 2am wondering why they're always tired despite doing 'everything right' \u2014 they'll see this and feel seen, not judged.", "opening_hook": "You drink water. You pee clear. By every measure, you should be hydrated. But you still feel tired, foggy, a little off \u2014 and you've felt that way so long you think that's just... you. It's not you. Your body forgot what hydrated actually feels like.", "structure": "1. THE PARADOX (15s): You drink water, you pee clear, you're still tired. Why? 2. THE RECALIBRATION (40s): How chronic mild dehydration trains your body to accept 'depleted' as normal \u2014 interoception, kidney adaptation, weakened thirst signals. 3. THE RESET (30s): True rehydration takes 2-4 weeks, not one day. Your body has to relearn what 'full' feels like. 4. THE VALIDATION (15s): You're not broken. You just forgot what baseline felt like.", "verdict_reasoning": "All 6 gates pass: the premise names a universal experience (drinking water but still feeling off), reveals why without shaming the viewer, provides genuinely useful depth about baseline recalibration, and perfectly fits 'Why You Do That' \u2014 it's literally 'you do this thing (feel tired despite hydration), here's why.'", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Is Running 47 Background Apps. That's Why You're 'Lazy.'
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The '47 background apps' metaphor is instantly recognizable and creates an immediate 'oh wait, that's me' moment. The word 'lazy' in quotes signals the video will challenge the label, not reinforce it. Not a 5 because the laziness/exhaustion topic has been covered\u2014the angle needs to carry the weight."}, "completion_probability": {"score": 4, "reasoning": "The reveal (Zeigarnik Effect + open loops) is genuinely useful and non-obvious. Viewers will want to know what the 'apps' are and how to close them. The structure moves from recognition \u2192 explanation \u2192 solution, which maintains momentum. Risk: if explanation gets too academic, viewers might drop off."}, "share_save_potential": {"score": 4, "reasoning": "High save potential\u2014this is the kind of video people bookmark to rewatch when they're feeling guilty. Share potential is moderate; people might hesitate to share something that implies they've been calling themselves lazy. But the validation angle ('you're not broken') makes it more shareable than accusatory content."}, "demand_signal": {"score": 4, "reasoning": "Multiple high-engagement posts across r/selfimprovement and r/ADHD on exactly this theme. The 'I realized I wasn't lazy' post has 36 comments with strong emotional resonance. The 'tired of being a project' post has 71 comments. Clear evidence people are searching for this reframe."}, "visual_potential": {"score": 4, "reasoning": "Strong visual metaphor available: phone with apps open, battery draining. Can show split-screen of 'lazy person' vs 'phone dying.' Can visualize the 'open loops' as literal browser tabs or notification badges. Not a 5 because it's still primarily conceptual, not a physical mechanism."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about how human cognition works. The Zeigarnik Effect isn't going anywhere. The phone metaphor will remain relevant as long as smartphones exist. Mental exhaustion from overthinking is not a trend\u2014it's the human condition."}}

analysis_json:
{"target_audience": "Someone lying in bed at 10pm, phone in hand, feeling guilty about 'doing nothing all day' despite being completely exhausted. They're one scroll away from another self-help video that tells them to wake up at 5am. This video says: 'You're not broken. Your brain is just full.'", "opening_hook": "You're lying on the couch. You have things to do. You're not doing them. And you're calling yourself lazy. But here's what's actually happening: your brain is running 47 background processes right now. And just like your phone, it's at 3% battery. Not because you did anything hard today\u2014because you never closed the apps.", "structure": "1. THE RECOGNITION (0-15s): You're on the couch, calling yourself lazy. But you're not lazy\u2014you're depleted. Your brain is at 3% battery. 2. THE MECHANISM (15-45s): Zeigarnik Effect explained. Unfinished tasks stay 'open' in working memory. Every unreplied message, unmade decision, and unresolved conversation is a background app. 3. THE HIDDEN APPS (45-75s): The ones you don't notice\u2014replaying conversations, pre-planning scenarios, ambient worry about things that might happen. These run constantly and invisibly drain you. 4. THE FIX (75-100s): You can't willpower your way to more RAM. You have to close the apps. Write down the open loops. Make micro-decisions. Send the awkward text. Your brain can only release what you make explicit.", "verdict_reasoning": "All 6 gates pass: specific scroll-stopping detail (47 apps metaphor), universal access (everyone has felt 'lazy'), 60+ second depth (Zeigarnik Effect + practical application), share-worthy validation, positive emotional payoff (you're not broken), and perfect channel fit (names a behavior everyone does, explains why, validates the viewer).", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Monthly Ritual Where You Feel Like a Criminal? It's Not Accidental.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Strong self-recognition for a specific audience. 'Feel like a criminal' is a phrase people have thought but never heard articulated. However, requires viewer to be in the 'controlled substance' population to fully land."}, "completion_probability": {"score": 4, "reasoning": "The reveal (system designed this way) is satisfying and the shame-validation payoff is strong. Viewers will stay to understand why they feel this way."}, "share_save_potential": {"score": 4, "reasoning": "High share potential within ADHD/chronic pain communities. People will send this to friends saying 'THIS IS EXACTLY IT.' Less likely to go mainstream viral."}, "demand_signal": {"score": 5, "reasoning": "132 comments, 0.986 score on the source post. Multiple posts in cluster about medication anxiety. Clear evidence people are feeling this and talking about it."}, "visual_potential": {"score": 3, "reasoning": "Pharmacy counter aesthetics, ID checks, waiting room footage. Not spectacular but serviceable. Could use split-screen of 'what's happening' vs 'what your brain thinks is happening.'"}, "evergreen_potential": {"score": 5, "reasoning": "Controlled substance policies aren't changing soon. This shame cycle will exist for years. Permanent truth about system-induced psychology."}}

analysis_json:
{"target_audience": "Someone who just spent 45 minutes at CVS being told their prescription 'needs authorization' and walked out feeling vaguely ashamed even though they did nothing wrong", "opening_hook": "You've done nothing wrong. Your prescription is valid. Your doctor wrote it. And yet every single month, standing at that pharmacy counter, you feel like you're getting away with something. Like at any moment someone's going to call you out. Here's why that feeling isn't a bug\u2014it's the system working exactly as designed.", "structure": "1. COLD OPEN: Name the experience\u2014standing at the pharmacy, prescription in the system, feeling guilty anyway (15 sec)\n2. THE SYSTEM: Brief history of how pharmacy became enforcement\u2014the rules that create friction (30 sec)\n3. THE PSYCHOLOGY: Why scrutiny triggers shame in innocent people\u2014your nervous system can't tell the difference between 'being watched' and 'being accused' (35 sec)\n4. THE CRUEL TWIST: How you internalize the shame as evidence you don't deserve the medication\u2014validation that this is the system, not you (25 sec)", "verdict_reasoning": "Strong self-recognition hook with high demand signal and excellent channel fit, but fails universal access\u2014only resonates with people who take controlled substances, limiting viral ceiling.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: There's a Song Playing in Your Head Right Now. Here's Why It Never Stops.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The direct address ('There's a song playing in your head RIGHT NOW') forces immediate self-check. Viewer will instinctively verify \u2014 and when they do, they're hooked."}, "completion_probability": {"score": 4, "reasoning": "The reveal is satisfying and multi-layered. Viewer learns about default mode network, earworm mechanics, and potentially why they experience this more than others. Each layer adds value."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who always has songs stuck in their head' potential. Also strong save-for-later appeal for the ADHD/anxiety angle."}, "demand_signal": {"score": 5, "reasoning": "512 comments on r/ADHD post, 14 on NoStupidQuestions, plus another related post. Multiple people actively asking this question across different communities."}, "visual_potential": {"score": 3, "reasoning": "Brain visualization with musical notes, waveforms, the 'default mode network' diagram. Not rich mechanical visuals but adequate for talking-head-plus-graphics format."}, "evergreen_potential": {"score": 5, "reasoning": "Human brains will continue having internal soundtracks forever. This is permanent psychology, not trend-dependent."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm unable to sleep because a chorus won't stop playing, who has always wondered if this is normal or if something is wrong with them", "opening_hook": "Right now, as you're watching this, there's music playing in your head. Maybe it's the last song you heard. Maybe it's something random from 2007. But here's the weird part \u2014 for most people, it never actually stops. Your brain is running a 24/7 radio station, and you never asked it to.", "structure": "1. THE CATCH: Direct address forcing viewer to notice their internal soundtrack (15 sec). 2. THE NAME: This is your default mode network filling silence \u2014 your brain hates quiet (30 sec). 3. THE LOOP: Why certain songs repeat \u2014 unresolved musical patterns your brain tries to 'complete' (30 sec). 4. THE VOLUME KNOB: Why some people (ADHD, anxiety) experience this more intensely \u2014 hyperactive default mode network (30 sec). 5. OPTIONAL CLOSE: The 'cure song' technique \u2014 how to replace a stuck song (15 sec).", "verdict_reasoning": "Perfect channel fit \u2014 names a universal quirk ('you do this') and explains the psychology behind it with academic rigor, leaving viewer feeling validated rather than broken.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Thought You Had Doesn't Mean What You Think It Means
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'a thought that scared you' is universally relatable \u2014 nearly everyone has experienced this but few have ever discussed it. It names a private experience without specifying content, creating safe recognition."}, "completion_probability": {"score": 4, "reasoning": "The promise of relief from shame is powerful. Viewers who recognize themselves in the hook desperately want the reassurance the video promises. The reveal (distress = proof of innocence) is genuinely satisfying."}, "share_save_potential": {"score": 3, "reasoning": "Tricky \u2014 the topic carries stigma. People might save privately but hesitate to share publicly. However, they might send to a specific friend they know struggles with anxiety or OCD."}, "demand_signal": {"score": 5, "reasoning": "30 posts in this cluster, high engagement, people desperately seeking reassurance across multiple threads. The comments show people finding relief in learning this is normal. Strong evidence of unmet need."}, "visual_potential": {"score": 3, "reasoning": "Abstract concept \u2014 can be visualized with brain graphics, thought bubbles appearing/disappearing, or face reactions. Not inherently visual but viable with good motion graphics."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of human cognition. As long as people have brains, they'll have intrusive thoughts and wonder what they mean."}}

analysis_json:
{"target_audience": "Someone lying awake at 2am who had a weird thought earlier and is now spiraling about what it 'means' about them.", "opening_hook": "You've had a thought that made you question who you are. Something popped into your head \u2014 violent, sexual, just wrong \u2014 and you thought: 'What kind of person thinks this?' Here's what nobody told you about how thoughts actually work.", "structure": "1. HOOK: Name the universal experience (you've had a thought that scared you) without specifics. 2. THE FEAR: What you probably concluded \u2014 'I must be broken/dangerous/wrong.' 3. THE REVEAL: Your brain is a suggestion engine, not a desire detector. Intrusive thoughts target what you find MOST taboo. 4. THE PROOF: The distress you feel IS the evidence you're not that person \u2014 actual predators don't feel disturbed by their thoughts. 5. THE RELIEF: You're not broken. You have a brain that's doing exactly what brains do.", "verdict_reasoning": "Strong self-recognition hook with relieving payoff that fits the channel perfectly, but share potential is limited by stigma \u2014 people may not want to publicly signal they've had disturbing thoughts. Execution must carefully avoid making viewers feel pathologized.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Voice You Use on Strangers Is Kinder Than the One You Use on Yourself
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise names a behavior everyone does but has never articulated. The asymmetry between 'kind to strangers, cruel to self' is immediately recognizable and creates a 'wait, why DO I do that?' moment."}, "completion_probability": {"score": 4, "reasoning": "The neuroscience reveal is genuinely interesting and not common knowledge. The evolutionary angle adds a second layer. Viewer will stay to understand why their brain does this."}, "share_save_potential": {"score": 4, "reasoning": "High text-to-friend energy: 'This explains why we're so hard on ourselves.' Also high save-for-later energy for people who want to remember this reframe."}, "demand_signal": {"score": 4, "reasoning": "The source post has 33 comments and a 0.81 engagement score. More importantly, multiple posts in this cluster touch adjacent themes (low self-esteem, people pleasing, self-respect) \u2014 this is clearly a resonant pain point."}, "visual_potential": {"score": 3, "reasoning": "Can visualize the brain regions lighting up differently, split-screen of internal vs external voice, but it's not a mechanical reveal. Talking head with graphics is viable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human psychology. Will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying awake at 11pm replaying an embarrassing moment from 6 years ago, beating themselves up for something they'd instantly forgive in anyone else", "opening_hook": "Think about the last time a coworker messed up. You probably said something like 'Hey, no big deal, happens to everyone.' Now think about the last time YOU messed up. What did that voice in your head say? Probably wasn't 'no big deal.' Here's what's actually happening in your brain.", "structure": "1. THE SETUP (15s): Name the behavior \u2014 you forgive others instantly but torture yourself for weeks. Ask: why the double standard? 2. THE BRAIN SPLIT (40s): Explain prefrontal cortex vs amygdala activation \u2014 you literally use different brain systems for self vs. others. 3. THE EVOLUTION (25s): This was adaptive \u2014 catching your own mistakes was life-or-death, judging others had social costs. Your brain is running survival software on modern problems. 4. THE REFRAME (20s): The kind voice isn't soft, it's accurate. Studies show self-compassion improves performance. The cruel voice isn't keeping you safe \u2014 it's just loud.", "verdict_reasoning": "Names a universal behavior pattern ('you're kinder to strangers than yourself'), provides satisfying neuroscience explanation, and leaves viewer validated rather than shamed \u2014 perfect fit for 'Why You Do That' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Panic When Your Phone Says 'Storage Full' Isn't About Photos
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The 'storage full' notification is a nearly universal modern experience. Naming the panic\u2014not the notification, but the emotional response\u2014creates immediate recognition. The twist 'isn't about photos' opens a curiosity gap."}, "completion_probability": {"score": 4, "reasoning": "The reveal about extended self and proof-of-existence is genuinely satisfying and non-obvious. Viewers will want to know why they feel this way. The ending about buying cloud storage instead provides a knowing, self-aware conclusion."}, "share_save_potential": {"score": 4, "reasoning": "This is highly shareable because it names a behavior people joke about but don't understand. 'This explains why I have 8,000 photos' is a natural share impulse. The insight feels like social currency."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has modest engagement (19 comments, 0.908 score) but the behavior is far more universal than the post metrics suggest. The specific framing of storage anxiety is underexplored in content."}, "visual_potential": {"score": 4, "reasoning": "Can show: the notification itself, scrolling through forgotten photos, the hesitation moment, cloud storage purchase flow. Visual representation of 'extended self' through possessions is achievable with creative editing."}, "evergreen_potential": {"score": 5, "reasoning": "As long as phones have storage limits and humans have psychology, this remains relevant. The underlying truth about digital identity is permanent."}}

analysis_json:
{"target_audience": "Someone who just got the storage notification, felt that familiar dread, and is now procrastinating by scrolling instead of dealing with it.", "opening_hook": "You got the notification again. Storage almost full. You know you have 3,000 photos you'll never look at. Screenshots of recipes you never made. Blurry concert videos with terrible audio. But when your thumb hovers over delete... something stops you. That feeling? It's not about the photos.", "structure": "1. THE MOMENT: Name the behavior\u2014the notification, the scroll through photos, the inexplicable resistance to delete. 2. THE IRRATIONAL MATH: You have thousands of photos you'll never view. You know this. Why can't you delete them? 3. THE EXTENDED SELF: Psychologists discovered we treat possessions as part of our identity\u2014and digital possessions are no different. 4. THE REAL PANIC: You're not afraid of losing memories. You're afraid of losing proof you existed. That's why you'll pay for more cloud storage instead of deleting anything.", "verdict_reasoning": "Names a universal, unexamined behavior in the first 1.5 seconds, delivers a genuinely surprising psychological explanation, and leaves viewers feeling validated rather than broken\u2014perfect channel fit.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Kindness Triggers a Threat Response in Some People. Here's Why.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'kindness triggers a threat response' creates immediate tension \u2014 it contradicts the assumption that kindness is universally positive. People who've experienced this paradox will stop."}, "completion_probability": {"score": 4, "reasoning": "The reveal genuinely explains something confusing. Viewer stays because they need to understand WHY this happened to them. The psychological mechanism is satisfying to learn."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of 'I need to send this to my friend who keeps attracting avoidant partners' or saving for personal reflection. The insight has social currency."}, "demand_signal": {"score": 4, "reasoning": "250 comments on the source post indicates genuine frustration with this pattern. People are actively trying to understand it."}, "visual_potential": {"score": 3, "reasoning": "Can show facial expressions shifting, diagrams of attachment styles, but primarily talking-head viable. Not rich visual content but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Human attachment psychology doesn't change. This insight will be relevant as long as people form relationships."}}

analysis_json:
{"target_audience": "Someone scrolling at midnight after a confusing conversation where they showed vulnerability and got ghosted, wondering what they did wrong", "opening_hook": "You've done this. You were guarded at first, maybe a little distant. They were interested. Then you relaxed. You showed you actually cared. And they vanished. It felt like punishment for being real. But their brain wasn't rejecting you. It was protecting them from something they couldn't handle.", "structure": "1. THE PATTERN (15s): Name the experience \u2014 you opened up, they pulled away. You've seen this before. 2. THE MECHANISM (40s): Cognitive dissonance and attachment theory \u2014 when kindness violates someone's self-concept, the brain rejects the data. 3. THE REFRAME (30s): This isn't 'being too nice' \u2014 it's their nervous system flagging unconditional care as suspicious. You became an anomaly. 4. THE INSIGHT (25s): How to recognize this pattern early, and validation that you weren't doing anything wrong.", "verdict_reasoning": "All 6 gates pass: the premise names a universal experience (showing care and being rejected), explains it through psychology not judgment, and leaves the viewer feeling validated rather than broken \u2014 perfect fit for 'Why You Do That' channel identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Every Kid Drew the Same Secret Base. Nobody Taught Them.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Immediate memory trigger. Most viewers will instantly recall doing this exact thing. The 'nobody taught them' creates the curiosity gap on top of self-recognition."}, "completion_probability": {"score": 4, "reasoning": "The reveal (refuge fantasy, developmental psychology) is genuinely satisfying and explains something the viewer has never questioned. They'll stay to understand their own childhood."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to text this to my friend' energy. Everyone can relate, everyone will want to share the revelation that this was universal."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has only 4 comments but a 0.976 score, suggesting strong engagement ratio. The 'DAE' format confirms people are actively seeking validation that others did this."}, "visual_potential": {"score": 4, "reasoning": "Can show actual childhood drawings (recreated or sourced), can animate the psychological concept, can show the common elements across different kids' drawings."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. Childhood development doesn't change. This will be relevant forever."}}

analysis_json:
{"target_audience": "Anyone scrolling at night who suddenly remembers their childhood drawings and realizes they were never weird \u2014 they were completely normal, and there's a beautiful reason why.", "opening_hook": "You drew a secret underground base as a kid. Multiple entrances. Hidden traps. Fake walls. A room nobody could find. And here's the thing \u2014 nobody taught you to do this. No adult said 'hey, draw a secret base.' You just... did it. So did everyone else. Why do human children independently invent the same imaginary architecture?", "structure": "1. THE TRIGGER (0-15s): Name the behavior, show the drawings, establish that nobody taught this. 2. THE MYSTERY (15-40s): Why underground? Why traps? Why multiple exits? Introduce that this is called 'refuge fantasy.' 3. THE REVEAL (40-90s): Developmental psychology explanation \u2014 competing drives for safety and autonomy, how the brain resolves both through imaginary architecture. Decode each common element. 4. THE CALLBACK (90-110s): The adult version \u2014 why you're still drawn to hidden rooms, bunkers, secret passages. You never stopped building refuge. You just stopped drawing it.", "verdict_reasoning": "Perfect channel fit \u2014 names a universal behavior nobody questions, explains it with real psychology, leaves viewer feeling validated rather than diagnosed. All 6 gates pass.", "sources": ["reddit", "google_news"]}


channel_id: why_you_do_that
suggested_title: Getting Diagnosed Made It Worse. Here's What Actually Happened.
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The paradox of 'diagnosis made it worse' is counterintuitive enough to stop most scrollers, especially anyone who's experienced it. Not a perfect 5 because it requires some identification with the diagnosis experience."}, "completion_probability": {"score": 4, "reasoning": "The three-mechanism explanation is genuinely satisfying and the viewer needs to hear all three to feel complete. The reframe at the end ('this is the mask coming off') provides strong emotional closure."}, "share_save_potential": {"score": 4, "reasoning": "This is highly shareable to specific people: 'omg this explains what happened to me' or sending to someone who just got diagnosed. It's social currency in mental health communities."}, "demand_signal": {"score": 4, "reasoning": "Multiple posts in this cluster touch on post-diagnosis struggles, and the specific post has direct engagement. The phenomenon is widely discussed in ADHD communities but rarely explained with this clarity."}, "visual_potential": {"score": 3, "reasoning": "Primarily talking head with text overlays, but could use split-screen before/after diagnosis visualizations, or the 'thinking about walking makes you stumble' demonstration. Viable but not visually spectacular."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about how human cognition works. As long as people get diagnosed with anything, this video will be relevant."}}

analysis_json:
{"target_audience": "Someone who got diagnosed with ADHD/anxiety/depression in the last 1-3 years and has been quietly panicking that they're somehow getting worse, wondering if the diagnosis itself was a mistake", "opening_hook": "You finally get the diagnosis. The thing you've been struggling with for years now has a name. You should feel relief. Instead... everything gets harder. Tasks you used to push through become impossible. Symptoms you barely noticed are suddenly constant. What the hell happened?", "structure": "1. HOOK (0-15s): Name the paradox\u2014you got the diagnosis, everything got harder, not easier. 2. THE THREE MECHANISMS (15-75s): Explain heightened awareness (self-monitoring disrupts automatic processes), permission to struggle (shame was your coping fuel), and consolidation (scattered issues become one constant thing). 3. THE REFRAME (75-100s): This isn't deterioration\u2014it's the mask coming off. You were surviving, not thriving. Now you can actually address it. 4. VALIDATION (100-120s): You're not broken. You're finally seeing what was always there. That's step one.", "verdict_reasoning": "Strong self-recognition hook with validated emotional payoff, but fails universal access test\u2014someone who's never been diagnosed with anything won't immediately connect. Still scores 4.0 weighted and passes 5/6 gates, making it a solid video for this channel's existing audience.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Feeling You Call 'Falling in Love' Might Just Be Hunger
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The word 'hunger' in relation to love creates immediate cognitive friction. Most people have felt this intensity and wondered if something was wrong with them. The premise names it without pathologizing."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 it explains a confusing experience and ends with validation rather than diagnosis. Viewer leaves understanding themselves better, not feeling broken."}, "share_save_potential": {"score": 4, "reasoning": "This is exactly the kind of insight people screenshot and send to friends with 'omg this explains everything.' It's personal enough to feel like a revelation but universal enough to share."}, "demand_signal": {"score": 4, "reasoning": "The source post has 79 comments and a 0.976 score. Multiple posts in this cluster address the same phenomenon from different angles. Clear evidence people are actively seeking to understand this about themselves."}, "visual_potential": {"score": 3, "reasoning": "This is a 'talking head viable' topic \u2014 can use metaphorical visuals (empty glass being filled, hunger/satiation imagery) but doesn't have a natural visual reveal mechanism."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human attachment psychology. Will be relevant as long as humans form relationships."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm wondering why they're already obsessing over someone they've been on two dates with, feeling embarrassed by the intensity of their own feelings", "opening_hook": "You meet someone. They text back quickly. They remember something you said. And suddenly you're thinking about them constantly. You call it 'catching feelings.' But what if your brain is confusing love with something else entirely?", "structure": "1. THE PATTERN: Name the experience \u2014 meeting someone, small kindness, sudden obsession (15 sec)\n2. THE MISLABEL: What you're calling 'catching feelings' might be something else (15 sec)\n3. THE SCIENCE: Neurochemistry of relief vs. attraction \u2014 why they feel identical (40 sec)\n4. THE REFRAME: This isn't a flaw \u2014 it's information about what you actually need. The hunger is real, but the cure isn't another person. (30 sec)", "verdict_reasoning": "This directly exploits the channel's competitive gap \u2014 naming a specific behavior ('getting attached too fast') and explaining the psychology behind it in a way that validates rather than pathologizes the viewer.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: The Grind vs. Live Your Life Debate Is the Same Fear Wearing Two Masks
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The 'two masks' framing is unexpected and names an internal experience most people have but haven't articulated. Not a 5 because it requires a moment of reflection rather than instant pattern recognition."}, "completion_probability": {"score": 4, "reasoning": "The promise to resolve an active internal conflict creates strong pull. The reveal (terror management theory) is genuinely surprising and reframes the entire debate in a way that feels liberating, not lecturing."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of 'I need to send this to my friend who's always torn about this' or saving for a moment of existential clarity. The insight is portable and quotable."}, "demand_signal": {"score": 4, "reasoning": "503 comments on the 'spend when young' post, plus explicit question posts asking this exact thing. The 'grind or live' post has lower engagement but represents a more honest framing of the same tension."}, "visual_potential": {"score": 3, "reasoning": "Split-screen metaphor works well. Can show the oscillation visually. But ultimately a talking-head concept\u2014the power is in the words, not the visuals."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of the human condition. Every new generation of 20-somethings will have this exact debate. Terror management theory isn't going anywhere."}}

analysis_json:
{"target_audience": "Someone at 11pm who just finished a productivity video and felt motivated, then immediately felt hollow and wondered 'but what's the point?' This video meets them in that exact liminal moment.", "opening_hook": "You've had this argument with yourself. 'I should be grinding\u2014building something, investing in my future.' And then a week later: 'Life is short, I could die tomorrow, what am I even saving for?' You flip back and forth like you're two different people. You're not. You're one person running from the same thing in two directions.", "structure": "1. THE OSCILLATION: Name the exact internal flip-flop everyone experiences (grind Monday, YOLO Friday)\n2. THE THEORY: Introduce terror management\u2014both are immortality projects or death denial\n3. THE TRAP: Why neither works, why you keep switching, why 'balance' advice feels hollow\n4. THE REFRAME: The real question you've never asked yourself\n5. THE VALIDATION: This isn't weakness\u2014it's the most human thing about you", "verdict_reasoning": "Perfect channel fit\u2014names a universal behavior (oscillating between grind and YOLO), explains why you do it (terror management), and validates rather than pathologizes. High demand signal, genuine depth from Becker's psychology, and the payoff is 'you're not confused, you're human.'", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Collects Self-Help Advice Like It's Doing the Work
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'collects advice like it's doing the work' is specific and immediately recognizable. Most viewers will feel called out in a curious, not shamed, way."}, "completion_probability": {"score": 4, "reasoning": "The promise of understanding WHY you do this creates strong pull. The reveal (goal substitution) is satisfying and explains the mechanism."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my friend who does this' energy. Also ironic share potential: sending advice about collecting too much advice."}, "demand_signal": {"score": 4, "reasoning": "The source post has 40 comments with genuine pain in the question. 'What made it finally click for you?' indicates people actively seeking this answer."}, "visual_potential": {"score": 3, "reasoning": "Can show the contrast between consuming content and doing the thing. Phone scrolling vs. actual activity. Dopamine pathway visualization possible but not essential."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent human psychology. As long as self-improvement content exists, this behavior will exist."}}

analysis_json:
{"target_audience": "Someone who just spent 20 minutes watching 'how to be more productive' content instead of doing the task they're avoiding", "opening_hook": "You've watched the productivity videos. You've saved the morning routine posts. You know you should journal, drink more water, wake up earlier. You've known for years. And somehow... knowing hasn't changed anything. That's not a character flaw. That's your brain running a very specific trick on you.", "structure": "1. NAME THE BEHAVIOR (15s): You've saved the posts, watched the videos, you 'know' what to do\u2014but nothing changes. 2. THE MECHANISM (45s): Goal substitution\u2014your brain treats learning about change as change itself. Dopamine fires on the plan, not the action. 3. THE PROOF (30s): Why you feel productive after a 'planning session' but haven't done anything. Why buying the gym membership feels like exercise. 4. THE EXIT (20s): The counterintuitive fix\u2014stop learning about things you already know. The knowing isn't the problem. (Meta-close: 'And yes, I know you might just save this video too.')", "verdict_reasoning": "Names a universal behavior, explains the mechanism without shaming, and perfectly fits the 'you do this, here's why' format\u2014this is exactly what the channel exists to make.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Addiction Disappears When You Leave the Room
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The title names a paradox most viewers have experienced: feeling hopelessly addicted at home, then forgetting entirely when traveling. It's specific enough to trigger immediate self-recognition without requiring interest in 'addiction science.'"}, "completion_probability": {"score": 4, "reasoning": "The reveal (cue-dependent craving) is genuinely satisfying because it reframes 'weak willpower' as 'wrong environment.' Viewers will stay to hear the solution implied by the premise."}, "share_save_potential": {"score": 4, "reasoning": "This is 'send to friend who keeps saying they can't quit smoking' content. The reframe is useful and shareable because it offers a new mental model, not just information."}, "demand_signal": {"score": 3, "reasoning": "The DAE post only has 4 comments, but multiple high-engagement posts about quitting substances (172, 171, 145 comments) suggest strong latent demand for 'why quitting is hard' content. The specific proximity insight is underserved."}, "visual_potential": {"score": 3, "reasoning": "Talking head with B-roll is viable: show someone walking through triggering environments vs. neutral ones. Could animate 'cue-response' brain diagrams. Not visually stunning but workable."}, "evergreen_potential": {"score": 5, "reasoning": "Cue-dependent craving is permanent neuroscience. This will be true forever. No trend dependency."}}

analysis_json:
{"target_audience": "Someone at 11pm scrolling their phone, feeling guilty about their vape/snacks/phone usage, assuming they just have no willpower \u2014 this video tells them the problem has a structural solution, not a character flaw.", "opening_hook": "You've sworn off the snacks in your pantry a hundred times. You've deleted apps. You've hidden the vape. And every time, you white-knuckle through the craving... until you leave the house. And suddenly? You don't think about it at all. You're not weak. Your brain just has a proximity problem.", "structure": "1. HOOK: Name the paradox (feel addicted at home, forget when you leave)\n2. THE SCIENCE: Explain cue-dependent craving \u2014 your brain files cravings under specific environmental triggers, not as free-floating urges\n3. THE PROOF: Rehab relapse statistics \u2014 people relapse when returning to cue environments. The Reddit commenter who quit nicotine 'easily' once they stopped keeping it in the house.\n4. THE REFRAME: Your willpower isn't broken. Your environment is the variable. Change the room, change the craving.", "verdict_reasoning": "All 6 gates pass but weighted score lands at 3.9 due to moderate demand signal (the specific proximity insight has lower direct engagement than the general quitting theme). Strong channel fit \u2014 names a behavior, explains it with science, validates the viewer. Not quite MAKE_NOW because the hook is more 'ah interesting' than 'wait WHAT.'", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Your Brain Forces You to Sniff Things You Know Smell Bad
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Names a specific, universal behavior that everyone does but nobody talks about. The self-recognition is instant."}, "completion_probability": {"score": 4, "reasoning": "The question is simple and relatable, and the answer (threat-assessment system) is genuinely surprising and satisfying."}, "share_save_potential": {"score": 4, "reasoning": "This is 'I need to text this to my friend who always re-smells the milk' content. High social currency."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has low engagement (2 comments), but the behavior is universal. The signal is weak but the resonance potential is high."}, "visual_potential": {"score": 3, "reasoning": "Can show the behavior with relatable b-roll (milk carton, garbage, gym bag). Not visually rich but viable for talking head with cutaways."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human neurology. Will work in 10 years."}}

analysis_json:
{"target_audience": "Someone who just caught themselves re-smelling something gross and felt briefly ashamed about it. Or anyone who's ever been called 'weird' for sniffing something bad twice.", "opening_hook": "You smell something awful. Your face scrunches. And then... you lean in and smell it again. On purpose. You've done this your whole life and you've never once asked yourself why.", "structure": "1. THE BEHAVIOR: Name it vividly\u2014you smell something terrible and then deliberately smell it again. 2. THE QUESTION: Why would your brain make you do something unpleasant on purpose? 3. THE REVEAL: Your threat-assessment system needs multiple samples to confirm danger (orienting response). 4. THE PATTERN: Connect to other 're-check' behaviors\u2014touching wet surfaces, re-reading shocking texts, looking at wounds twice. 5. THE VALIDATION: You're not weird or gross. Your brain is doing its job.", "verdict_reasoning": "All 6 gates pass but the weighted score falls just under 4.0 due to moderate demand signal and visual potential. This is a strong concept that fits the channel perfectly\u2014just not a guaranteed banger.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Thinks Doom-Scrolling Is Keeping You Safe
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Strong self-recognition moment. Most people have doom-scrolled and told themselves it's 'staying informed.' The premise names the lie without shaming."}, "completion_probability": {"score": 4, "reasoning": "Clear narrative arc from behavior -> evolutionary explanation -> why you can't stop -> validation. The reveal genuinely explains something people experience but don't understand."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to send this to my partner/friend who does this' energy. Also high save-for-later because people will recognize themselves."}, "demand_signal": {"score": 4, "reasoning": "256 comments on the 'broke something in me' post, 136 on the anxiety post. These aren't just upvotes - they're confessions. People are actively seeking to understand this behavior."}, "visual_potential": {"score": 3, "reasoning": "Talking head viable with phone-scrolling B-roll, brain graphics for amygdala explanation. Not spectacular visuals but serviceable."}, "evergreen_potential": {"score": 4, "reasoning": "The Epstein hook is timely, but the premise transcends it entirely. Doom-scrolling distressing content is a permanent feature of modern life. This video works regardless of what the current news crisis is."}}

analysis_json:
{"target_audience": "Someone lying in bed at midnight who just spent 2 hours reading disturbing news, feels terrible, and is wondering what's wrong with them", "opening_hook": "You told yourself you were just staying informed. But three hours later, you're still scrolling, you feel hollow, and you can't stop. That's not curiosity. That's your threat-detection system hijacking your attention - and it thinks it's protecting you.", "structure": "1. THE BEHAVIOR: Name the 'staying informed' lie and the hollowed-out feeling (30 sec)\n2. THE HIJACK: Amygdala's threat-scanning evolved for survival, can't distinguish news from predators (40 sec)\n3. THE LOOP: Why 'enough' information never comes - the threat you can't fight or flee (30 sec)\n4. THE VALIDATION: You're not broken, your brain is running ancient software on modern problems (20 sec)", "verdict_reasoning": "All 6 gates pass but weighted score is 3.9 (just under 4.0 threshold for MAKE_NOW). Strong channel fit - names a universal behavior and explains it with 'why your brain does this.' Could push to MAKE_NOW with a slightly sharper premise, but this is a solid concept.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Leaves The Room Before You Finish
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'your brain leaves the room' is immediately recognizable to anyone who has experienced this. It names a universal experience without crudeness or shame."}, "completion_probability": {"score": 4, "reasoning": "The neuroscience explanation (DMN vs task-positive) is genuinely illuminating and the 'modern life trained you for this' angle adds a second layer of surprise."}, "share_save_potential": {"score": 3, "reasoning": "Intimate topic means less casual sharing, but high save potential for people who want to revisit or show a partner."}, "demand_signal": {"score": 4, "reasoning": "The ADHD post has 193 comments and the question 'what do you do to enjoy sex?' indicates genuine struggle and search for solutions."}, "visual_potential": {"score": 3, "reasoning": "Brain network diagrams, split-screen of body present vs mind wandering, thought bubble overlays. Viable but not spectacular."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent neuroscience about human attention. Will be relevant as long as humans have brains and intimacy."}}

analysis_json:
{"target_audience": "Someone lying in bed after an intimate moment, scrolling their phone, feeling vaguely disappointed in themselves for having been mentally absent\u2014again", "opening_hook": "You're in the middle of something you actually want to be doing. Your body is present. Your partner is present. And somewhere between minute two and minute five... you're mentally reorganizing your closet. Here's what's actually happening in your prefrontal cortex.", "structure": "1. THE BEHAVIOR (15s): Name the experience\u2014you're physically present but mentally making tomorrow's to-do list. You're not alone. 2. THE NEUROSCIENCE (35s): Default mode network vs task-positive network. Your brain is running background apps during foreground activities. Visual: brain diagram showing competing networks. 3. THE MODERN AMPLIFIER (25s): Notification culture trained your brain to never fully arrive anywhere. You're not broken\u2014you're adapted to an environment that rewards partial attention. 4. THE REFRAME (25s): Presence isn't willpower. It's nervous system regulation. This is why 'just focus' fails but breathwork and meditation help\u2014they train the off-switch your environment never gave you. End with validation: your wandering mind kept you safe in a chaotic world. Now you can choose when to let it rest.", "verdict_reasoning": "Strong self-recognition hook with genuine neuroscience depth and validating payoff, but the intimate subject matter limits casual sharing\u2014people won't text this to friends unprompted.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Weird Thing You Did Without Thinking? Your Brain Was On Autopilot.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Names a universal but rarely-discussed experience. The phrase 'weird thing you did without thinking' triggers immediate memory recall in most viewers."}, "completion_probability": {"score": 4, "reasoning": "The viewer needs the reassurance that they're not crazy. The reveal provides genuine relief, which is highly satisfying."}, "share_save_potential": {"score": 3, "reasoning": "People might save this for personal reassurance but may hesitate to share because it requires admitting they've had these moments. More of a 'save' than 'share' video."}, "demand_signal": {"score": 4, "reasoning": "The original post hit r/intrusivethoughts with high engagement. This is a topic people actively seek reassurance about but rarely find well-explained."}, "visual_potential": {"score": 3, "reasoning": "Can show split-screen of 'autopilot brain' vs 'conscious brain,' demonstrate mundane autopilot fails (wrong keys, pouring wrong liquid). Not visually spectacular but workable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about human neurology. Will be relevant forever."}}

analysis_json:
{"target_audience": "Someone lying in bed at 2am remembering that one time they did something inexplicably weird and wondering if they're secretly unhinged", "opening_hook": "You've done something weird. Something you can't explain. Maybe you picked up something sharp and held it wrong. Maybe you reached toward something hot. And then you snapped back and thought \u2014 why did I just do that? Am I losing it?", "structure": "1. THE CONFESSION: Name the experience - you've done something weird/dangerous without thinking and felt horrified (15s)\n2. THE TWO BRAINS: Explain conscious vs autopilot systems and when autopilot takes over (30s)\n3. THE GLITCH: Why autopilot executes motor patterns without danger evaluation - it's built for speed, not safety (25s)\n4. THE RELIEF: Your horror IS the safety system working - conscious brain catching autopilot's mistake (25s)\n5. THE PROOF: Mundane examples - wrong keys, orange juice in cereal, calling teacher 'mom' - same glitch, proof you're normal (20s)", "verdict_reasoning": "Strong self-recognition hook with genuine relief payoff, but share potential is limited because the topic requires personal vulnerability to discuss \u2014 viewers will save more than share.", "sources": ["reddit", "curiosity_query"]}


channel_id: why_you_do_that
suggested_title: Why Getting What You Wanted Feels Like Losing Yourself
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The paradox of 'getting what you wanted' feeling like loss is counterintuitive enough to stop scrolling. Most self-help content assumes achievement = happiness, so this contradiction creates genuine curiosity."}, "completion_probability": {"score": 4, "reasoning": "Viewer who recognizes this feeling will desperately want the explanation. The reveal (identity foreclosure) is satisfying and reframes their experience as normal, not broken."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of saving \u2014 this is 'I need to remember this' content. Sharing is likely to specific friends going through major life changes."}, "demand_signal": {"score": 3, "reasoning": "The source post has 0 comments but the sentiment appears across multiple cluster posts. Moderate signal \u2014 the specific 'identity loss during positive change' angle isn't heavily discussed, but adjacent content performs well."}, "visual_potential": {"score": 3, "reasoning": "Can be visualized through before/after mirror imagery, brain map metaphors, or the 'old self' fading while 'new self' forms. Not rich visual content but viable."}, "evergreen_potential": {"score": 5, "reasoning": "Permanent psychological truth about identity and change. Works in any era, any context."}}

analysis_json:
{"target_audience": "Someone who recently achieved something they worked hard for \u2014 weight loss, promotion, ending a bad relationship, moving to a new city \u2014 and feels unexpectedly hollow or scared instead of triumphant. They're wondering if they made a mistake.", "opening_hook": "You lost the weight. Got the job. Left the relationship you knew was wrong. And instead of feeling free... you feel like you're disappearing. That's not ingratitude. That's your brain doing exactly what it's designed to do.", "structure": "1. THE PARADOX (0-15s): Name the experience \u2014 you achieved the thing, but feel empty/scared instead of happy. You're not ungrateful. 2. THE MECHANISM (15-50s): Explain identity foreclosure \u2014 your brain maps 'you' based on patterns and struggles, not achievements. Change = obsolete map = perceived threat. 3. THE DISTINCTION (50-80s): Your brain optimizes for PREDICTABILITY, not happiness. The familiar self feels safer than the better self. 4. THE REFRAME (80-100s): The discomfort is the literal sensation of identity reconstruction. It's not a sign to stop \u2014 it's proof you're actually changing. The grief is real AND temporary.", "verdict_reasoning": "All 6 gates pass but weighted score (3.85) falls just below the 4.0 threshold for MAKE_NOW \u2014 the demand signal is moderate rather than strong, and visual potential is limited. However, this is a strong concept that directly exploits the channel's competitive gap of naming behaviors viewers have experienced but never questioned.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why You Text Your Friends in English (Even Though You Speak the Same Language)
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "For the target audience (internationally-minded internet users), this is a very strong 'wait, I DO that' moment. However, it requires the viewer to actually exhibit this behavior \u2014 someone who only speaks English won't relate."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying and offers real psychological insight. The 'you're a different person online' framing gives viewers language for something they've always felt but never articulated."}, "share_save_potential": {"score": 4, "reasoning": "This is exactly the kind of thing someone would send to their friend they've been texting in English with \u2014 'bro this explains us.' High share potential within the specific audience."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has low engagement (score 0.892, only 3 comments), but the 'DAE' framing suggests it resonates with a subset. Cross-source validation is weak. Moderate signal."}, "visual_potential": {"score": 3, "reasoning": "Can show text conversations, Discord screenshots, language switching in action. Not visually rich but workable with split-screen native vs. English examples."}, "evergreen_potential": {"score": 5, "reasoning": "This behavior will persist as long as the internet exists. It's a permanent truth about digital identity and language psychology."}}

analysis_json:
{"target_audience": "Someone who just caught themselves typing 'lol' to their compatriot friend and felt a brief flicker of 'wait, why don't I just say this in our language?' \u2014 usually late at night, mid-conversation, feeling momentarily self-aware about a habit they've never examined.", "opening_hook": "You and your friend are both from the same country. You speak the same language. Your parents, your teachers, everyone around you uses it. But the second you open Discord or text each other? English. You've probably never even thought about why.", "structure": "1. NAME THE BEHAVIOR: Open with the specific quirk \u2014 you and your friend from the same country texting each other in English. Acknowledge how weird it is when you actually think about it. (15 sec)\n2. ELIMINATE THE OBVIOUS: It's not because English is easier (you're both fluent in your native language). It's not laziness. It's not showing off. (15 sec)\n3. THE REAL REASON: Introduce 'domain-specific language identity' \u2014 the language you learned a skill in becomes the language of that skill. English is the language of your online self. (40 sec)\n4. THE DEEPER INSIGHT: Your native language carries the emotional weight of obligation \u2014 parents, school, authority. English carries freedom and chosen community. You're not switching languages. You're switching selves. (30 sec)", "verdict_reasoning": "Strong self-recognition hook that directly exploits the channel's competitive gap, but fails the universal access test \u2014 someone who doesn't exhibit this behavior won't click. It's a niche hit rather than a mass hit.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: That Frozen Feeling When Your Brain Won't Let You Calm Down
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The experience is universal but the title phrasing 'frozen feeling' is somewhat vague. It names an experience but doesn't create a sharp curiosity gap. People might recognize it but not feel urgency to understand it."}, "completion_probability": {"score": 4, "reasoning": "Strong explanatory payoff \u2014 the amygdala hijack concept is genuinely useful and the '20-30 minute' detail is surprising and actionable. Viewers who click will stay."}, "share_save_potential": {"score": 3, "reasoning": "People who struggle with emotional regulation would save this, but it's not the kind of thing you'd text to a friend unprompted. More likely to be saved privately than shared publicly."}, "demand_signal": {"score": 3, "reasoning": "The source post has only 3 comments and modest engagement. RSD post has 4 comments. This suggests niche interest rather than broad demand. The experience is common but people aren't actively searching for explanations."}, "visual_potential": {"score": 3, "reasoning": "Can show brain diagrams with amygdala/prefrontal cortex, but it's essentially talking head with graphics. No dramatic visual reveal \u2014 the insight is conceptual, not visual."}, "evergreen_potential": {"score": 5, "reasoning": "Fundamental neuroscience that will never change. Human stress response is permanent."}}

analysis_json:
{"target_audience": "Someone lying in bed at 11pm after an emotional meltdown earlier that day, still confused about why they 'overreacted' and feeling ashamed about it", "opening_hook": "You know that feeling where something sets you off \u2014 not even something big \u2014 and suddenly you can't think straight, can't calm down, can't DO anything? Your chest is tight, your brain is screaming, and everyone's telling you to 'just breathe' but breathing does nothing? That's not weakness. That's your amygdala stuck in the ON position.", "structure": "1. THE EXPERIENCE: Name the specific moment \u2014 overwhelmed, frozen, everyone saying 'just breathe' but nothing works (15 sec)\n2. THE MECHANISM: Introduce amygdala hijack \u2014 your threat system is stuck ON and has locked out your rational brain (30 sec)\n3. WHY NOTHING WORKS: Explain why willpower and breathing fail \u2014 prefrontal cortex is literally offline during hijack (20 sec)\n4. THE EXIT: Physical reset methods + the 20-30 minute neurochemical timeline (30 sec)\n5. THE REFRAME: This isn't weakness \u2014 it's an overprotective alarm system. You're not broken, you're wired for survival (15 sec)", "verdict_reasoning": "Strong channel fit and genuine explanatory value, but the hook lacks the sharp specificity needed to stop mid-scroll \u2014 'frozen feeling' is relatable but not urgently curiosity-inducing. Worth making but not urgent.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Why Your Brain Stops Responding to Things That Used to Work
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The premise is relatable but not specific enough to create a 'wait, what?' moment. 'Things stop working' is a universal experience but not a surprising claim. Lacks the specific detail that makes someone physically stop."}, "completion_probability": {"score": 3, "reasoning": "The reveal (neuroadaptation) is interesting but not surprising to anyone with basic knowledge of tolerance. The 'aha' is mild \u2014 more of a 'oh, that makes sense' than a genuine surprise."}, "share_save_potential": {"score": 2, "reasoning": "This is 'interesting to know' content, not 'I need to tell someone' content. No social currency \u2014 explaining tolerance to a friend doesn't make you seem insightful."}, "demand_signal": {"score": 3, "reasoning": "The ADHD posts show strong engagement (45-408 comments) but they're asking for medical advice, not seeking understanding of why tolerance happens. The underlying question isn't 'why does this happen' \u2014 it's 'what do I do about it.'"}, "visual_potential": {"score": 3, "reasoning": "Brain graphics with neurotransmitter levels adjusting could work. Not particularly rich but viable for talking head with overlays."}, "evergreen_potential": {"score": 5, "reasoning": "Neuroadaptation is a permanent feature of how brains work. This will be true forever."}}

analysis_json:
{"target_audience": "Someone who just noticed their morning coffee doesn't wake them up anymore, or who switched productivity apps because the old one 'stopped working'", "opening_hook": "That thing that used to work perfectly? The coffee that used to wake you up. The playlist that used to focus you. The medication, the routine, the trick that just... stopped. Your brain isn't broken. It's doing exactly what it evolved to do.", "structure": "1. Name the universal experience (things stop working) 2. Reveal the mechanism (neuroadaptation/homeostasis) 3. Explain why first times are special 4. Validate: this is design, not dysfunction", "verdict_reasoning": "The cluster centers on ADHD medication management, which is too niche for universal access. Pivoting to general 'tolerance/neuroadaptation' loses the specific detail that would create scroll-stop power and becomes a generic neuroscience explainer that doesn't fit this channel's 'you do this weird thing' identity.", "sources": ["reddit"]}


channel_id: why_you_do_that
suggested_title: Your Brain Has a Trick That Guarantees You'll Never Think You're Unlucky
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:22:30.574209+00:00
scores_json:
{"scroll_stop_power": {"score": 2, "reasoning": "The premise is intellectually interesting but lacks the immediate 'that's ME' punch. It's a philosophical observation that requires a second of thought rather than instant recognition. No specific behavior is named."}, "completion_probability": {"score": 3, "reasoning": "The reveal about optimism bias is genuinely interesting but viewers may feel the payoff doesn't quite match the hook. The 'unluckiest person' setup promises something specific; 'you have optimism bias' is more general."}, "share_save_potential": {"score": 2, "reasoning": "No strong share impulse. 'Your brain tricks you' content is well-trodden territory. Nothing here makes someone say 'I HAVE to show this to someone.'"}, "demand_signal": {"score": 3, "reasoning": "289 comments shows genuine engagement with the thought, but engagement on a shower thought doesn't necessarily translate to video demand. People like thinking about it briefly, not watching 90 seconds about it."}, "visual_potential": {"score": 2, "reasoning": "Hard to visualize. Could show statistics, brain graphics, but there's no compelling visual reveal. This is fundamentally a talking-head concept."}, "evergreen_potential": {"score": 5, "reasoning": "Human cognitive biases are permanent. This would work identically in 5 years."}}

analysis_json:
{"target_audience": "Someone who just had something bad happen and is wondering 'why me?' \u2014 but this is a small, emotionally vulnerable moment, not a mass-audience state", "opening_hook": "Right now, somewhere on Earth, there's a person who has the worst luck of any human alive. Car accidents, missed opportunities, diseases \u2014 statistically, someone has drawn the shortest straw on everything. And your brain is doing something right now to make absolutely sure you never believe that person could be you.", "structure": "1. Hook: Someone IS the unluckiest person \u2014 your brain makes sure you never think it's you. 2. Explain optimism bias with studies. 3. Why evolution built this feature. 4. Reveal: The unluckiest person doesn't know either \u2014 same brain trick.", "verdict_reasoning": "This cluster lacks a specific nameable behavior \u2014 the core mechanic of 'Why You Do That.' The best hook is a philosophical observation, not a 'you do this weird thing' moment. Forcing it into the channel format would produce generic psychology content that any channel could make, not content that exploits this channel's competitive gap.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Missile Has No Computer. Here's How It Thinks.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The contradiction between 'no computer' and 'thinks' is genuinely unresolvable without watching. This isn't mild curiosity \u2014 it's a conceptual impossibility that demands explanation."}, "completion_probability": {"score": 5, "reasoning": "The spinning reticle reveal is deeply satisfying \u2014 it's an elegant solution that makes you say 'oh, that's brilliant.' The layers build naturally. No filler required."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' content that people share to seem interesting. Specific enough to feel like insider knowledge. Would definitely get texted to an engineer friend."}, "demand_signal": {"score": 5, "reasoning": "836 comments on the source post is exceptional. This specific angle \u2014 pre-microprocessor guidance \u2014 clearly resonates. The cigarette-tracking post also shows ongoing interest in missile mechanics."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this channel. Spinning reticle animation, cross-section of the seeker head, signal wave visualization, proportional navigation geometry diagram. Every concept can be SHOWN."}, "evergreen_potential": {"score": 5, "reasoning": "This is permanent physics and engineering history. The Sidewinder's analog guidance system will never become outdated as a topic. Works in 6 months, 6 years."}}

analysis_json:
{"target_audience": "Someone scrolling at night who just saw a military documentary clip or news footage of a missile strike, and suddenly realizes they have no idea how guidance actually works. Also: anyone who assumes 'old = primitive' and loves having that assumption shattered.", "opening_hook": "In 1958, this missile could track a jet moving at 600 miles per hour, predict where it would be in three seconds, and adjust its flight path 40 times per second. It had no microprocessor. No transistors. No software. Just spinning mirrors, vacuum tubes, and some very clever geometry. Here's how a machine 'thought' before computers existed.", "structure": "1. HOOK: Show modern missile strike footage, then reveal the guidance system is from 1958 \u2014 no computer. How? (10 sec) | 2. THE SPINNING DISC: Introduce the reticle, show how spatial position becomes timing signal through rotation (35 sec) | 3. PROPORTIONAL NAVIGATION: The geometric trick that lets analog circuits predict future position \u2014 show the interception geometry (30 sec) | 4. VACUUM TUBE STEERING: How timing signals become physical fin movements through analog amplification (25 sec) | 5. TAG: Why these 'primitive' systems were actually harder to jam than modern digital ones \u2014 the tradeoff we made (20 sec)", "verdict_reasoning": "Perfect channel fit: reveals hidden mechanical complexity inside something everyone assumes is purely electronic. The 836-comment demand signal, perfect visual potential, and deeply satisfying reveal make this an obvious immediate production candidate.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Propeller Can Push a Ship Sideways. Here's How.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The sideways-moving ship is visually impossible according to most people's mental model. The claim is specific and concrete, not vague. You cannot scroll past a ship defying physics."}, "completion_probability": {"score": 5, "reasoning": "The mechanism is genuinely fascinating \u2014 rotating blades on an orbiting platform with mechanical control. Each layer of explanation adds another 'wait, really?' moment. The 1927 origin adds historical depth."}, "share_save_potential": {"score": 4, "reasoning": "Strong 'I need to show this to my engineering friend' energy. The visual of the mechanism is inherently shareable. Slightly below 5 because maritime engineering is niche."}, "demand_signal": {"score": 5, "reasoning": "219 comments on r/engineeringporn is exceptional engagement. The topic clearly resonates with people who enjoy mechanical explanations."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Cross-section views of the mechanism, animations of blade angles, comparison to normal propellers, slow-motion footage of ships maneuvering. Extremely visual content."}, "evergreen_potential": {"score": 5, "reasoning": "This is fundamental physics and mechanical engineering. The Voith Schneider has been in use for nearly 100 years and will continue to be. Zero time sensitivity."}}

analysis_json:
{"target_audience": "Someone watching a harbor video who wonders 'how does that tugboat move so precisely?' \u2014 or anyone who's ever been on a ferry and noticed it docked without seeming to turn.", "opening_hook": "Watch this tugboat. It's not turning. It's sliding \u2014 perfectly sideways \u2014 into the dock. No bow thrusters. No rudder. Just this. The Voith Schneider propeller. And until you see what's happening underwater, you won't believe how it works.", "structure": "1. THE IMPOSSIBLE MOVEMENT (0-15s): Show tugboat sliding sideways, establish that this breaks the rules of how propellers work. 2. THE MECHANISM REVEALED (15-50s): Cross-section of Voith Schneider \u2014 blades rotate while orbiting, explain how different tilt patterns create different thrust directions. 3. THE MECHANICAL BRAIN (50-80s): How the control linkages calculate blade angles with zero computers, designed in 1927. 4. WHY IT STILL WINS (80-100s): Modern ships still use this for ferries and tugs because nothing beats it for precision maneuvering. Close with: 'Next time you see a ship dock perfectly sideways, you'll know what's spinning underneath.'", "verdict_reasoning": "Perfect channel fit \u2014 hidden mechanical complexity in an everyday system, rich visual reveal potential, 1927 origin story adds narrative depth, extremely high Reddit engagement confirms demand, and the explanation is satisfying without being condescending.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Trains Don't Have Steering Wheels. This Is How They Turn.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'Trains Don't Have Steering Wheels' creates an immediate cognitive dissonance. Everyone knows trains turn. No one has thought about HOW. The gap is universal and impossible to ignore."}, "completion_probability": {"score": 5, "reasoning": "The reveal (cone-shaped wheels + differential rotation) is genuinely satisfying and requires visual demonstration to fully land. The 'aha' moment is strong enough that viewers will watch to completion and possibly rewatch the animation."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'did you know' conversation starter. People will share it with friends who ride trains, engineering-curious people, or just to look smart. The 155 Reddit comments show people engage and discuss this."}, "demand_signal": {"score": 5, "reasoning": "155 comments on r/educationalgifs for this exact topic. The thermite welding post has 14 comments with 0.972 score. Train mechanics clearly generate engagement. This specific conical wheel topic has proven demand."}, "visual_potential": {"score": 5, "reasoning": "Perfect for the channel. Cross-section of the wheel showing the cone. Animation of differential rotation on a curve. Slow-mo of the self-centering behavior. This is inherently visual content."}, "evergreen_potential": {"score": 5, "reasoning": "Train wheels have been conical since 1830. This will be true forever. It's a permanent mechanical principle, not tied to any current event or technology cycle."}}

analysis_json:
{"target_audience": "Someone sitting on a train looking out the window at a curve, or someone who just walked past railroad tracks, or anyone who's ever idly wondered 'wait, how DO trains stay on track?' \u2014 essentially anyone who encounters the everyday and suddenly realizes they can't explain it", "opening_hook": "You've ridden a train. Maybe hundreds of times. But have you ever wondered \u2014 how does it actually turn? There's no steering wheel. The driver isn't doing anything. The wheels are literally locked to the track. So when the track curves... what stops the train from just flying off?", "structure": "1. THE SETUP (0-15s): Trains turn. You've seen it. But there's no steering wheel. The driver does nothing. What's actually happening? 2. THE HIDDEN SHAPE (15-45s): Cross-section reveal \u2014 wheels are cones, not cylinders. Show the taper. Explain why this matters. 3. THE MECHANISM (45-90s): Animation of a train entering a curve. Show centrifugal shift, differential diameters contacting rails, automatic longer-path on outer wheel. The geometry does the steering. 4. THE PAYOFF (90-110s): This 1830 invention is on every train on Earth. No computers, no motors, no steering. Just a cone. Next time you're on a train going around a curve \u2014 you're watching 200-year-old geometry do its job.", "verdict_reasoning": "Perfect channel fit \u2014 everyday object with hidden mechanism, visually revealable, leaves viewer feeling smarter about something they've encountered but never understood. All 6 gates pass with strong demand signals.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This $100 Device Has a AAA Battery Inside. The Manual Says Throw It Away.
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The specific price ($100) + specific mundane battery (AAA) + corporate instruction to 'throw it away' creates immediate visceral reaction. Everyone owns devices like this."}, "completion_probability": {"score": 4, "reasoning": "The 'what else is lying to me?' question drives completion. Each additional example reinforces the viewer's growing outrage. Payoff is empowerment: now you know to crack things open."}, "share_save_potential": {"score": 5, "reasoning": "This is textbook 'I need to text this to someone RIGHT NOW' content. 1133 Reddit comments already prove share impulse. People will share to validate their own suspicions about e-waste."}, "demand_signal": {"score": 5, "reasoning": "0.986 score with 1133 comments is exceptional. Cross-posted to r/anticonsumption. This isn't just interest \u2014 it's outrage, which is higher-signal for engagement."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this channel. Cross-section of sealed device \u2192 standard battery reveal. Can show multiple devices cracked open. The visual IS the reveal."}, "evergreen_potential": {"score": 5, "reasoning": "Planned obsolescence and right-to-repair are permanent tensions. This video will be relevant as long as companies sell sealed electronics \u2014 which is forever."}}

analysis_json:
{"target_audience": "Someone standing over their dead wireless earbuds, about to throw them away and order new ones. Or someone who just paid $80 for a 'battery replacement service' on a device they now suspect has a $2 battery inside.", "opening_hook": "This is a Foreo Luna. It costs $100. When the battery dies, the manual tells you to throw it in the garbage and buy a new one. So I cracked it open. Inside? A single AAA battery. The kind you can buy for 50 cents. This isn't a design flaw. This is a design CHOICE. And once you understand why companies do this, you'll never look at your electronics the same way.", "structure": "1. THE REVEAL (15s): Open with the Foreo \u2014 show the sleek exterior, the $100 price, the manual instruction, then the crack-open reveal of the AAA battery. 2. THE PATTERN (30s): 'This isn't rare. This is everywhere.' Show 3-4 other common devices with standard batteries hidden behind 'sealed' designs \u2014 electric toothbrushes, wireless earbuds, smart home sensors. 3. THE ENGINEERING OF INACCESSIBILITY (30s): Reveal that companies spend MORE money making things hard to repair \u2014 proprietary screws, glued seams, hidden clips. Show the extra engineering that goes into planned obsolescence. 4. THE CHOICE (30s): Contrast with companies that chose differently (Fairphone, Framework laptop). End with: 'Every sealed device is a bet that you won't crack it open. Now you know better.'", "verdict_reasoning": "Perfect channel fit: reveals hidden simplicity that companies deliberately obscure, exploits the 'what's actually inside' format, viewer leaves empowered with actionable knowledge, and demand signal is exceptional.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: How a Table Saw Knows the Difference Between Your Finger and a Piece of Wood
verdict: MAKE_NOW
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The premise creates immediate cognitive dissonance \u2014 how can metal 'know' what skin feels like? The specificity of 'your finger vs. wood' is visceral and personal."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying and multilayered. Each layer (electrical sensing \u2192 mechanical brake \u2192 inventor story) adds depth. The viewer learns something they'll remember and repeat."}, "share_save_potential": {"score": 4, "reasoning": "This is textbook 'did you know' content \u2014 viewers will share with anyone who works with tools or has ever been in a workshop. Not quite 'text someone immediately' but close."}, "demand_signal": {"score": 5, "reasoning": "476 comments on the Reddit post is exceptional. The topic has proven fascination in mechanical/engineering communities and crosses over to general audiences."}, "visual_potential": {"score": 5, "reasoning": "The slow-motion footage of a SawStop engaging is one of the most dramatic visual reveals in tool engineering. Cross-section diagrams of the brake mechanism are compelling. The hot dog test is iconic."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about an established technology. Table saws and this safety mechanism will exist unchanged for decades."}}

analysis_json:
{"target_audience": "Anyone who has used a table saw, anyone who's walked through a hardware store and seen the SawStop demo video playing, or anyone who's ever had a close call with power tools. Also hits the broader 'I interact with dangerous machines without understanding their safety systems' curiosity.", "opening_hook": "This blade is spinning at 4,000 RPM. The moment it touches skin \u2014 not wood, not plastic, specifically skin \u2014 it stops in five milliseconds. That's fifteen times faster than a car airbag. The question is: how does a saw blade know what human flesh feels like?", "structure": "1. THE PROBLEM (15 sec): Table saws cause 30,000 injuries/year. Show the danger. 2. THE DEMO (20 sec): Hot dog test \u2014 blade stops instantly on contact. Slow motion. 3. THE MECHANISM (40 sec): Electrical capacitance sensing, the signal change, the microprocessor decision. 4. THE BRAKE (25 sec): How do you stop 4,000 RPM in 5ms? Sacrificial aluminum cartridge slams into teeth. Show the destroyed brake. 5. THE TWIST (20 sec): Major manufacturers refused to license this for years \u2014 the complicated politics of safety innovation.", "verdict_reasoning": "Perfect channel fit \u2014 this is exactly 'hidden complexity resolution' for an everyday object. The electrical conductivity mechanism is the kind of reveal that makes viewers feel like they've unlocked a secret. Strong visual potential, proven demand, and the rare combination of being both technically interesting and universally accessible.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: The Ancient Greeks Had Vending Machines
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The juxtaposition of 'ancient Greeks' and 'vending machines' is cognitively jarring. It sounds impossible. You cannot scroll past without resolving whether this is clickbait or real."}, "completion_probability": {"score": 5, "reasoning": "The mechanism is visually demonstrable, the reveal is genuinely satisfying, and there are multiple layers of 'wait, there's more' \u2014 temple context, engineering principles, historical influence."}, "share_save_potential": {"score": 4, "reasoning": "This is prime 'did you know' content \u2014 the kind of thing people text to their engineer friend or share at dinner. It makes the sharer look smart without requiring them to explain much."}, "demand_signal": {"score": 5, "reasoning": "212 comments on r/educationalgifs with a 0.974 score is exceptional engagement. People clearly care about this specific content, not just the general theme."}, "visual_potential": {"score": 5, "reasoning": "This is a perfect fit for the channel \u2014 cross-section diagrams, animated mechanism reveals, slow-motion coin drops, comparisons to modern equivalents. The physical mechanism is inherently visual."}, "evergreen_potential": {"score": 5, "reasoning": "Ancient history doesn't expire. The physics of levers doesn't change. This will be just as relevant in 5 years."}}

analysis_json:
{"target_audience": "Someone standing at a vending machine waiting for their snack to drop, idly scrolling their phone", "opening_hook": "This isn't a concept. This isn't a myth. In the 1st century AD, you could walk up to this device in an Egyptian temple, drop in a coin, and holy water would pour out. Here's exactly how it worked.", "structure": "1. COLD OPEN (0-10s): Show modern vending machine, then reveal: 'This technology is 2,000 years old.' Cut to ancient coin. 2. THE DEVICE (10-40s): Hero of Alexandria's holy water dispenser in Egyptian temples. Animated cross-section showing the mechanism: coin \u2192 pan \u2192 lever \u2192 plug \u2192 water flow \u2192 coin slides off \u2192 reset. 3. THE ENGINEERING (40-70s): Why this works \u2014 predictable coin weight, leverage ratios, gravity as the only power source. Compare to how your bathroom scale uses the same principle. 4. THE CONTEXT (70-100s): Why temples needed this \u2014 controlling holy water access, preventing excess. The social engineering behind the mechanical engineering. 5. THE LEGACY (100-120s): This wasn't a dead end \u2014 the principles of weight-activated mechanisms influenced mechanical clocks, turnstiles, and yes, modern vending machines. The Greeks didn't just have vending machines. They invented the concept.", "verdict_reasoning": "Perfect channel fit \u2014 reveals hidden mechanical complexity in something viewers assumed was modern, with exceptional demand signal (212 comments), rich visual reveal potential, and a genuinely surprising premise that passes all 6 gates.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Boiling Water Kills You Instantly. Boiling Air Doesn't. Same Temperature.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The premise creates an immediate, irresolvable contradiction using numbers everyone understands. '212\u00b0F' is universally known as 'boiling' \u2014 saying you can sit in it safely breaks intuition instantly."}, "completion_probability": {"score": 5, "reasoning": "The viewer NEEDS to know the answer. This isn't optional curiosity \u2014 it's a genuine 'wait, that doesn't make sense' that demands resolution. The reveal (thermal conductivity) is satisfying and explainable."}, "share_save_potential": {"score": 5, "reasoning": "This is textbook 'I need to tell someone this' content. It's a party fact, a shower thought answered, and a 'I never thought about it that way' moment. Perfect social currency."}, "demand_signal": {"score": 4, "reasoning": "121 comments on the ELI5 post indicates genuine widespread curiosity. This question gets asked repeatedly because it's a universal human experience that nobody can explain."}, "visual_potential": {"score": 4, "reasoning": "Can show: thermal imaging of skin in sauna vs water, particle animations of heat transfer, slow-mo of sweat evaporating, side-by-side conductivity demos. Not a physical mechanism cross-section, but strong visual support."}, "evergreen_potential": {"score": 5, "reasoning": "Physics doesn't change. This will be true forever. People will always take hot showers and use saunas and wonder about this."}}

analysis_json:
{"target_audience": "Someone who just got out of a hot shower and thought 'why does this feel so much hotter than the air?' \u2014 or anyone who's ever been in a sauna and wondered why they didn't die.", "opening_hook": "Right now, there are people sitting in saunas heated to 212 degrees Fahrenheit. That's the exact temperature of boiling water. Water that would cook you alive in seconds. So why can you breathe 212-degree air... but not touch 212-degree water?", "structure": "1. THE PARADOX (0-15s): Present the contradiction with visceral imagery \u2014 sauna vs boiling pot, same number on thermometer. 2. THE HIDDEN VARIABLE (15-45s): Introduce thermal conductivity \u2014 temperature isn't what burns you, heat transfer rate is. Water moves heat 25x faster than air. 3. YOUR BODY'S DEFENSE (45-75s): Explain evaporative cooling \u2014 sweat creates a protective micro-layer in dry heat. Why humid saunas feel hotter at lower temps. 4. THE RULE EVERYWHERE (75-100s): Apply to daily life \u2014 oven racks vs cast iron pans, metal vs wood at same temperature, why tile floors feel colder than carpet. Leave viewer seeing thermal conductivity everywhere.", "verdict_reasoning": "Perfect channel fit \u2014 reveals the hidden physics of something everyone experiences daily (hot water vs hot air), with a satisfying scientific explanation that makes the invisible visible.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: How Does a Crab Pull Its Eyes Out Through Its Own Face
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "Pulling eyes out through your own face is viscerally impossible-sounding. The image is specific, physical, and contradicts intuition."}, "completion_probability": {"score": 5, "reasoning": "The reveal is multi-layered and each layer is more surprising than the last. The 'die inside yourself' stakes create narrative tension."}, "share_save_potential": {"score": 4, "reasoning": "Strong 'did you know' energy. Would share to anyone who eats crab or has seen one. Not quite 'text someone immediately' but close."}, "demand_signal": {"score": 4, "reasoning": "806 upvotes on the time-lapse with 16 comments. Molting content consistently performs well. Cross-source with general biology interest."}, "visual_potential": {"score": 5, "reasoning": "Time-lapse footage exists. Cross-section diagrams of the shell gap are easy to create. The eye-folding can be illustrated. Peak 'show the mechanism' content."}, "evergreen_potential": {"score": 5, "reasoning": "Crabs have molted the same way for 450 million years. This will work forever."}}

analysis_json:
{"target_audience": "Someone who just saw a crab at a restaurant, at an aquarium, or on a nature video and realized they have no idea how a creature escapes a skeleton that's harder than bone.", "opening_hook": "This is a crab escaping its own skeleton. In the next 30 seconds, it's going to pull its entire body \u2014 including its eyes, its gills, and even the lining of its stomach \u2014 out through a gap that's smaller than its own head. Here's how it's physically possible.", "structure": "1. IMPOSSIBLE IMAGE: Show the moment of extraction, eyes threading through gap. 'This shouldn't work.' 2. THE HYDRAULIC HACK: Absorb calcium, pump water, crack the seam. The shell becomes an escape pod. 3. THE EXTRACTION: Eye stalks fold, gills compress, legs thread through. Every rigid part must become temporarily flexible. 4. THE RACE: Inflate before hardening, harden before predators. Miss the window either direction and you die.", "verdict_reasoning": "Perfect channel fit \u2014 everyday creature (everyone knows crabs), completely misunderstood mechanism, visually revealable, multi-layer explanation that leaves viewer feeling smarter about something they see at every seafood restaurant.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: The Deepest Hole on Earth Sealed Itself Shut
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "'Sealed itself shut' directly contradicts the assumption that rock is static and solid. This is a physical impossibility that demands explanation."}, "completion_probability": {"score": 5, "reasoning": "The reveal (plastic rock behavior) is genuinely surprising and the physics is explainable with satisfying visuals. Viewer learns something they can tell others."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' material \u2014 the kind of fact people share at dinner. Not emotionally urgent but intellectually shareable."}, "demand_signal": {"score": 4, "reasoning": "The source post has 0.996 engagement score on r/askscience with multiple comments. The broader 'digging to Earth's core' question is perennial curiosity bait."}, "visual_potential": {"score": 5, "reasoning": "Perfect for cross-section animation: show the drill going down, pressure increasing, rock grains starting to flow, hole closing. Classic 'How It Actually Works' reveal."}, "evergreen_potential": {"score": 5, "reasoning": "This is geology \u2014 it won't change. The Kola borehole will still be the deepest hole, and rock will still flow under pressure, forever."}}

analysis_json:
{"target_audience": "Someone who just saw a viral video about 'what's at the center of the Earth' and wants to understand why we can't just dig there", "opening_hook": "In 1989, Soviet scientists were drilling the deepest hole ever attempted. 12 kilometers down. Then they hit something nobody expected. The rock... stopped being solid. It started flowing like thick honey, squeezing the drill shaft closed. The hole was healing itself.", "structure": "1. THE ATTEMPT: Soviet scientists drill 12km down, deeper than anyone before (10 sec)\n2. THE FAILURE: At depth, rock stops behaving like rock \u2014 it starts flowing, squeezing the drill (25 sec)\n3. THE MECHANISM: Plastic rock explained \u2014 pressure + heat makes solid stone behave like putty (40 sec)\n4. THE IMPLICATION: Earth's crust is a self-healing skin, not a shell. This is why we may never reach the mantle. (25 sec)", "verdict_reasoning": "Perfect channel fit: everyday assumption (rock is solid) + hidden mechanism (plastic flow under pressure) + visual reveal (cross-section of self-sealing hole). All 6 gates pass with a 4.7 weighted score.", "sources": ["curiosity_query", "google_news", "reddit"]}


channel_id: how_it_actually_works
suggested_title: Engine Parts Are Intentionally Snapped in Half. Here's Why They Still Fit Perfectly.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'intentionally snapped in half' for a precision engine component creates immediate cognitive dissonance. This violates the assumption that engine parts require perfect machining."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying\u2014the fracture IS the precision mechanism. Viewer gets a complete 'aha' moment that resolves the tension and makes them feel like they understand something clever about manufacturing."}, "share_save_potential": {"score": 4, "reasoning": "Car enthusiasts will definitely share this. General audience might share if they find it surprising enough. The 'fracture as fingerprint' concept is highly shareable."}, "demand_signal": {"score": 4, "reasoning": "The Reddit post has 15 comments and 0.938 score, showing genuine curiosity. Linked YouTube video in the post context confirms visual content exists and people are searching for explanations."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Can show: the cracking process in slow motion, close-up of the jagged mating surfaces, comparison between cut vs fractured surfaces, the parts being bolted back together and fitting perfectly."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about manufacturing. Connecting rods have been made this way for 30 years and will continue to be. No expiration date."}}

analysis_json:
{"target_audience": "Anyone who's ever driven a car and assumed engine parts are machined to perfection\u2014then discovers that controlled destruction is actually more precise than precision machining", "opening_hook": "This is a connecting rod. It's one of the most stressed parts in your car's engine. And during manufacturing, they crack it in half on purpose. Not cut. Not machined. Cracked. Like breaking a bone. And somehow, when they bolt it back together, it fits perfectly. How is that possible?", "structure": "1. THE SETUP (15s): Show connecting rod, explain its critical role in engine, show the violent forces it endures. 2. THE CONTRADICTION (20s): Reveal that manufacturers deliberately crack it in half. Show the cracking process. Let the impossibility sink in. 3. THE MECHANISM (45s): Explain fracture splitting\u2014grain structure, unique interlocking surfaces, why fractures are more precise than cuts. Show microscopic comparison. 4. THE PAYOFF (20s): Why this matters\u2014cost savings, better bearing alignment, the irony that controlled destruction beats precision machining. Brief history: only adopted widely since the 1990s.", "verdict_reasoning": "All 6 gates pass\u2014this is a hidden mechanism inside an everyday object (car engines) with a counterintuitive reveal that makes the invisible visible, perfectly matching the channel's identity of explaining hidden complexity.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: How Do You Stop a Water Main That's Already Running?
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 5, "reasoning": "The phrase 'you drill INTO a running water main' is a direct contradiction of common sense. It's the kind of statement that sounds like a lie until you see it."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying \u2014 the engineering is elegant enough that viewers will feel they learned something real. The 'pressure makes it tighter' insight is the kind of thing people remember."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'did you know' conversation starter. People will share it with the friend who always wonders how things work, or save it to explain next time they see roadwork."}, "demand_signal": {"score": 4, "reasoning": "The original post has 17 comments, indicating genuine engagement with this specific tool. The r/specializedtools community specifically upvotes 'how do they do THAT' content."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format \u2014 cross-section animation of the tool fitting over the pipe, drill penetrating, bladder deploying and inflating. Every step is mechanically demonstrable."}, "evergreen_potential": {"score": 5, "reasoning": "Water infrastructure hasn't changed fundamentally in decades. This tool and principle will work identically in 5 years."}}

analysis_json:
{"target_audience": "Anyone who has ever seen construction workers around a broken water main, wondered 'how do they fix that without flooding the whole street,' and moved on without getting an answer.", "opening_hook": "Imagine a pipe two feet across, water rushing at thousands of gallons per minute, and it's broken downstream. You can't turn it off \u2014 there's no valve. The water has to keep flowing. So how do you stop it? You drill a hole in the side. While it's running.", "structure": "1. THE PROBLEM (15s): Establish the impossible-seeming situation \u2014 a 2-foot pipe, no shutoff, water has to keep flowing, but you need to stop it. 2. THE INSANE SOLUTION (20s): Introduce the hot tap tool. Show how the fitting clamps on, how the drill penetrates while containing the spray. 3. THE BLADDER MECHANISM (40s): Cross-section reveal of the folded bladder entering through the small hole, unfolding inside the pipe, hydraulic inflation creating the seal. Explain why pressure helps rather than hurts. 4. THE BIGGER PICTURE (15s): This is how infrastructure repairs happen under your feet constantly. Every time you've seen workers around a water main, this invisible engineering was happening.", "verdict_reasoning": "All 6 gates pass: the hook is a specific counterintuitive detail, anyone who uses water would click, the engineering requires 60+ seconds to explain properly, it's inherently shareable, the payoff is pure 'now I understand,' and revealing hidden infrastructure mechanisms is exactly this channel's competitive gap.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Medieval Cathedrals Were Built Upside Down First
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "'Built upside down first' creates immediate cognitive dissonance. It sounds wrong but promises a real answer. Not quite a 5 because cathedrals aren't truly everyday for most viewers."}, "completion_probability": {"score": 5, "reasoning": "The reveal is deeply satisfying \u2014 there's an actual mechanical answer that makes perfect sense once explained. The centering-removal moment is a genuine 'oh wow' payoff."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' content that makes the sharer look smart. People will send to architecture-interested friends or save before their next Europe trip."}, "demand_signal": {"score": 4, "reasoning": "Original post scored 0.996 on r/educationalgifs with 42 comments. The 'How Ancient Romans lifted heavy stone blocks' post (similar construction mystery) had 109 comments. Clear demand for 'how did they build that' content."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Cross-section animations, time-lapse of centering construction and removal, force diagrams showing compression, before/after comparisons. The wooden centering IS the visual reveal."}, "evergreen_potential": {"score": 5, "reasoning": "Medieval cathedrals aren't going anywhere. This explains a permanent truth about how these structures were built. Works forever."}}

analysis_json:
{"target_audience": "Someone who just visited a cathedral, saw a photo of European architecture, or walked past any old church and wondered 'how did they do that without cranes?'", "opening_hook": "Every time you walk into an old cathedral and look up at these massive stone ceilings, you're looking at something that should have collapsed the moment they tried to build it. Stone doesn't float. So how did they get thousands of pounds of rock to stay in the air... while they were still putting it together?", "structure": "1) THE PARADOX (15s): Show cathedral ceiling, state the impossible problem \u2014 stone can't float while you build it. 2) THE SECRET SKELETON (30s): Reveal wooden centering, show it being constructed first, explain it's more precise than the stones. 3) THE CRITICAL MOMENT (30s): Centering removal \u2014 forces transform from vertical crushing to horizontal compression the instant the keystone is placed. 4) THE PUNCHLINE (15s): Every cathedral is actually the second structure. The first one was wood, and they threw it away.", "verdict_reasoning": "Perfect channel fit \u2014 reveals hidden complexity in something millions have seen but never understood, with a stunning visual mechanism (wooden centering) that can be shown, not just told.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: What's Actually Inside a Camera You Swallow
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The juxtaposition of 'camera' and 'swallow' creates immediate cognitive dissonance. Most people know PillCams exist vaguely but have never seen inside one."}, "completion_probability": {"score": 5, "reasoning": "The reveal has multiple layers (electronics, optics, bioengineering) and each layer is visually demonstrable via CT scan imagery. The journey through the digestive system adds narrative momentum."}, "share_save_potential": {"score": 4, "reasoning": "Strong 'did you know' energy. People will share this to friends who work in medicine or tech. The 'you flush a $500 camera' fact is highly shareable."}, "demand_signal": {"score": 4, "reasoning": "20 comments on Reddit, posted to r/engineeringporn which indicates technical interest. CT scan imagery already exists as visual proof."}, "visual_potential": {"score": 5, "reasoning": "CT scan cross-sections are inherently visual reveals. Can show: external capsule, internal components labeled, the lens system, size comparison to actual pill."}, "evergreen_potential": {"score": 5, "reasoning": "PillCams have existed since 2001 and will continue to exist. The fundamental engineering doesn't change. Permanent 'how the world works' content."}}

analysis_json:
{"target_audience": "Someone who just heard about a capsule endoscopy from a doctor, or anyone who's ever wondered 'how small can we make a camera?' \u2014 watching while lying in bed scrolling TikTok", "opening_hook": "This is a camera. You swallow it. For the next 8 hours, it travels through your entire digestive system, taking two photos every second \u2014 fifty thousand images total \u2014 and wirelessly transmitting them to a recorder on your belt. Then you flush it. Here's what's actually inside.", "structure": "1. HOOK: Show the pill, reveal it's a camera (3 sec)\n2. THE IMPOSSIBLE SPECS: 50,000 photos, 8 hours, wireless transmission \u2014 all pill-sized (15 sec)\n3. CT SCAN REVEAL: Walk through each component \u2014 LEDs, CMOS sensor, battery, transmitter, lens dome (45 sec)\n4. THE JOURNEY: How it survives stomach acid, navigates the pyloric sphincter, knows when to photograph (30 sec)\n5. THE KICKER: This $500 medical device ends up in the sewer (10 sec)", "verdict_reasoning": "All 6 gates pass: specific detail (swallowable camera), universal access (everyone swallows pills), 60+ second depth (multiple engineering layers), shareable ('you flush a $500 camera'), leaves viewer feeling smarter, and perfectly fits 'hidden complexity resolution' \u2014 making the invisible internals of a familiar medical device visible.", "sources": ["youtube", "google_news", "reddit"]}


channel_id: how_it_actually_works
suggested_title: How a Chicken Builds an Egg From the Inside Out
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Everyone interacts with eggs. The 'inside out' framing and 26-hour factory concept is specific enough to create genuine curiosity. Not a 5 because eggs aren't inherently dramatic."}, "completion_probability": {"score": 5, "reasoning": "Clear linear structure (follow the egg through the factory), escalating reveals at each station, and satisfying closure. The air pocket detail at the end provides a perfect 'wait, I thought I knew what happens but there's more' moment."}, "share_save_potential": {"score": 4, "reasoning": "Perfect dinner party knowledge. 'Did you know your egg was made in a 26-hour assembly line?' is exactly the kind of thing people share. Not a 5 because eggs aren't emotionally charged."}, "demand_signal": {"score": 4, "reasoning": "The 'Egg formation' gif got 102 comments on educationalgifs with 0.874 score. The freshness test guide got 77 comments with 0.96 score. Clear evidence people engage with egg mechanics."}, "visual_potential": {"score": 5, "reasoning": "Perfect for cross-section animation. Each station of the oviduct can be visualized. Shell formation under microscope. Air pocket formation diagram. This is inherently visual content."}, "evergreen_potential": {"score": 5, "reasoning": "Chickens have been laying eggs the same way for millions of years. This is permanent biology, not news."}}

analysis_json:
{"target_audience": "Someone making breakfast who just cracked an egg and momentarily wondered 'how does this even exist as an object?'", "opening_hook": "You've cracked hundreds of eggs. But have you ever thought about how this thing actually gets made? Because it doesn't start as an egg. It starts as a single yolk, dropped into a 26-hour biological assembly line inside the chicken.", "structure": "1. HOOK: You've cracked hundreds of eggs but never thought about how they're made\u2014it's a 26-hour assembly line. 2. THE FACTORY: Walk through each station of the oviduct (infundibulum \u2192 magnum \u2192 isthmus \u2192 shell gland) with what happens at each. 3. THE SHELL SECRET: Why 20 hours for shell formation, why the egg rotates, why there are 7,000 pores. 4. THE AIR POCKET REVEAL: It doesn't exist when laid\u2014forms when egg cools and contents contract, always at the wide end because of membrane structure.", "verdict_reasoning": "Perfect channel fit\u2014reveals hidden complexity inside an everyday object (eggs) that everyone uses but nobody understands, with rich visual potential for cross-sections and biological mechanism reveals.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Wire Cuts Steel Without Touching It
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Cutting without touching violates basic intuition. The visual of sparks jumping a microscopic gap is arresting. Not quite a 5 because 'EDM' is niche \u2014 but the premise sidesteps jargon entirely."}, "completion_probability": {"score": 5, "reasoning": "The reveal builds beautifully: sparks \u2192 water \u2192 precision \u2192 everyday objects. Each layer is satisfying. Viewer will watch to the end to see the finished gear drop."}, "share_save_potential": {"score": 4, "reasoning": "This is 'send to the engineering friend' content. Also saves for 'cool things to show people.' Not quite viral-share because it's more 'wow' than 'you need to see this.'"}, "demand_signal": {"score": 4, "reasoning": "The EDM post scored 0.982 with engagement. The gear/transmission cluster shows strong general interest in mechanism reveals. Cross-source isn't high, but the specific visual content performs well."}, "visual_potential": {"score": 5, "reasoning": "EDM footage is inherently mesmerizing \u2014 glowing sparks, water, the wire slowly tracing shapes, the finished part dropping free. This is peak 'How It Actually Works' visual content."}, "evergreen_potential": {"score": 5, "reasoning": "EDM has been a precision manufacturing standard for decades and will remain so. This is permanent truth about how precision parts are made."}}

analysis_json:
{"target_audience": "Anyone who has ever wondered 'how do they make gears so precise?' or seen a satisfying machining video and wanted to understand the actual process. Caught while browsing engineering content, oddly satisfying videos, or manufacturing TikTok.", "opening_hook": "This wire is about to cut through a solid block of steel. But here's the thing \u2014 it never actually touches it. The gap between the wire and the metal is thinner than a human hair. So what's doing the cutting?", "structure": "1. HOOK (0-10s): Show wire hovering near steel, reveal no contact. 'So what's doing the cutting?' 2. THE MECHANISM (10-45s): Explain electrical discharge \u2014 sparks jumping the gap, deionized water as both insulator and flush, 250K sparks/second vaporizing metal. 3. THE PRECISION (45-75s): Why this matters \u2014 hardened steel that destroys blades, tolerances thinner than hair, complex internal geometries impossible any other way. 4. THE REVEAL (75-100s): Show finished gear dropping free, then montage of everyday EDM parts \u2014 transmission gears, fuel injectors, surgical tools. 'Every precision gear you've ever used was probably cut by electricity.'", "verdict_reasoning": "All 6 gates pass: specific counterintuitive detail, universally accessible premise (everyone knows cutting requires contact), 60+ seconds of genuine mechanism explanation, shareable to anyone who likes 'how things work' content, leaves viewer feeling smarter about everyday objects, and perfectly fits the channel's 'reveal what's hidden inside' format with strong visual potential.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: There Are Layers Inside Your Screen Where Bugs Can Live
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The visual of ants inside a screen is inherently disturbing and contradicts assumptions about screens being sealed solid objects. 2,410 comments proves engagement."}, "completion_probability": {"score": 4, "reasoning": "The reveal (LCD sandwich structure) is genuinely interesting and the viewer wants to understand both how insects get in AND what their own screens look like inside."}, "share_save_potential": {"score": 4, "reasoning": "This is textable content - 'did you know your screen has gaps where bugs can live?' is a conversation starter that makes the sender look interesting."}, "demand_signal": {"score": 5, "reasoning": "2,410 comments on the source post is exceptional engagement. This clearly resonated widely."}, "visual_potential": {"score": 5, "reasoning": "Perfect for the channel - cross-section diagrams of LCD layers, exploded view animations, the disturbing original footage. Rich visual territory."}, "evergreen_potential": {"score": 5, "reasoning": "LCD screens aren't going anywhere. This is a permanent truth about how displays are constructed."}}

analysis_json:
{"target_audience": "Someone scrolling their phone who suddenly looks at their screen differently, wondering what's between the glass and the image they're seeing", "opening_hook": "This isn't a cracked screen. Those are ants. Living inside the display. Not on top of it\u2014between the layers. And once you see how screens are actually built, you'll realize there's an entire hidden world in every device you own.", "structure": "1. HOOK: Show the disturbing footage - ants walking inside a screen, clearly behind the glass (15s)\n2. THE REVEAL: Screens are sandwiches - animated exploded view showing all LCD layers with gaps between them (40s)\n3. HOW THEY GET IN: Heat vents, thermal attraction, gaps sized perfectly for small insects (25s)\n4. WHY THEY'RE TRAPPED: Can't escape, can't be removed without destroying the display, visible but unreachable (25s)\n5. REFRAME: Look at your phone right now - there are layers you've never seen, spaces you didn't know existed (15s)", "verdict_reasoning": "Perfect channel fit (revealing hidden complexity in everyday objects), exceptional demand signal (2,410 comments), strong visual potential for cross-section reveals, and universal relevance (everyone has screens).", "sources": ["youtube", "reddit"]}


channel_id: how_it_actually_works
suggested_title: How a Spinning Circle Cuts Perfect Hexagons
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The visual paradox of a circle cutting straight lines triggers immediate cognitive dissonance. It looks impossible, which demands explanation."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying \u2014 the orbiting mechanism plus the Spirograph comparison creates a clear 'aha' moment. Viewer will watch to see the geometry proven."}, "share_save_potential": {"score": 4, "reasoning": "This is 'show a friend' content \u2014 the kind of thing you'd send to someone who likes engineering or tools. The visual is memorable enough to describe."}, "demand_signal": {"score": 3, "reasoning": "The original post has 0 comments but high score. The linked YouTube video suggests existing interest. Cross-platform presence but not explosive engagement."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format \u2014 the mechanism can be shown in slow-motion, with diagram overlays tracing the hypocycloid path, and comparison to Spirograph drawings."}, "evergreen_potential": {"score": 5, "reasoning": "This is fundamental geometry and machining physics. The principle has existed for decades and will remain true indefinitely."}}

analysis_json:
{"target_audience": "Someone scrolling who sees something that looks like CGI or a magic trick and needs to know how it's real. Anyone who's ever used a hex wrench and never thought about how those bolts are made.", "opening_hook": "This tool is perfectly round. It's spinning at thousands of RPM. And somehow, it's cutting a perfect hexagon. Not six passes. One continuous cut. Watch the edge \u2014 it's making corners. How is a circle making corners?", "structure": "1. THE PARADOX (0-15s): Show the spinning round tool cutting a hexagon. 'This shouldn't work.' 2. THE HIDDEN MOTION (15-45s): Reveal the orbiting tool holder, slow-motion showing the combined path. 3. THE GEOMETRY (45-75s): Spirograph comparison, ratio math for different polygons. 4. THE APPLICATION (75-100s): Why Swiss watchmakers invented this, where you've seen these parts without knowing.", "verdict_reasoning": "Perfect channel fit \u2014 this is exactly 'How It Actually Works' territory: an everyday object (hexagonal bolts) with a hidden manufacturing mechanism that seems impossible until explained visually.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Diesel Engines Don't Have Spark Plugs. Here's What Ignites the Fuel.
verdict: WORTH_MAKING
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The 'no spark plug' detail directly contradicts assumed knowledge. Most people assume all internal combustion engines work the same way. This creates immediate cognitive dissonance that demands resolution."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 compression heating air to ignition temperature is elegant physics that makes you feel smarter. The additional layers (efficiency, cold start, sound) provide continued payoff."}, "share_save_potential": {"score": 4, "reasoning": "This is a 'did you know' fact that feels impressive to share. Someone would text this to a car-interested friend or bring it up at a dinner party. It makes the sharer look knowledgeable."}, "demand_signal": {"score": 4, "reasoning": "The 'Diesel combustion demonstration' post has 80 comments \u2014 unusually high engagement for an educational gif. This indicates genuine curiosity about the mechanism."}, "visual_potential": {"score": 5, "reasoning": "Transparent cylinder demonstrations showing compression ignition are visually stunning. The fuel spray into glowing air, the instant ignition, the comparison to spark plug timing \u2014 all highly visual."}, "evergreen_potential": {"score": 5, "reasoning": "Diesel engines have existed for over a century and will remain relevant for decades. The physics of compression ignition is permanent truth. This will work in 6 months, 6 years, or 60 years."}}

analysis_json:
{"target_audience": "Someone filling up their car at a gas station who notices the diesel pump, or someone who just heard a truck rumble past and wondered why it sounds different from their car.", "opening_hook": "Every gasoline engine you've ever seen works the same way: fuel goes in, spark plug fires, explosion happens. But diesel engines? No spark plugs. Nothing to create a spark. So what actually makes the fuel explode?", "structure": "1. THE ASSUMPTION (15 sec): Quick montage of gasoline engines, spark plugs firing, the 'spark = ignition' mental model everyone has. 2. THE CONTRADICTION (20 sec): Diesel engines have no spark plugs. Show the engine bay, the absence of spark plug wires, the different architecture. 3. THE MECHANISM (40 sec): Compression ignition explained with transparent cylinder demonstration. Air compresses, heats to 400\u00b0C+, fuel spray ignites on contact. Why this is actually more efficient. 4. THE CONSEQUENCES (25 sec): Why diesels sound different (more violent combustion), why they're harder to cold start (glow plugs), why they're preferred for heavy machinery (torque from high compression). 5. THE SATISFYING CLOSE (10 sec): 'Next time you hear a diesel truck rumble past, you'll know \u2014 there's no spark in there. Just physics.'", "verdict_reasoning": "All 6 gates pass: specific detail creates immediate tension, diesel engines are universal (trucks, buses, many cars), the explanation requires 60+ seconds of layered physics, the fact is highly shareable, the payoff is pure 'feeling smarter,' and it's a perfect fit for revealing hidden complexity in everyday machines.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: That Clicking Sound Your Bike Makes? Here's What's Actually Happening Inside
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The clicking sound is universally recognized. Framing it as 'you've heard this 1000 times but never questioned it' creates immediate curiosity gap. Not a 5 because bikes aren't as emotionally charged as some topics."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 a beautiful mechanical system with clear visual explanation. The pawl mechanism is elegant enough to feel like a real 'aha' moment. Multiple layers keep interest."}, "share_save_potential": {"score": 4, "reasoning": "High likelihood of sharing with anyone who bikes. 'Did you know what that clicking sound is?' is natural conversation starter. Useful knowledge that makes people feel smarter."}, "demand_signal": {"score": 4, "reasoning": "The source post has 60 comments on r/educationalgifs with 0.936 score. People are actively engaging with this exact content. Strong signal that this explanation resonates."}, "visual_potential": {"score": 5, "reasoning": "Perfect for visual reveal. Cross-section of hub, slow-motion of pawls engaging, animation of ratchet mechanism. This is exactly the kind of 'make the invisible visible' content this channel excels at."}, "evergreen_potential": {"score": 5, "reasoning": "Bikes have worked this way for over a century and will continue to. This is permanent mechanical truth. No expiration date."}}

analysis_json:
{"target_audience": "Anyone who has ever ridden a bike and is now sitting on their couch \u2014 the moment they hear that clicking sound in their memory and realize they never knew what caused it", "opening_hook": "You've heard this sound a thousand times. [SOUND: bike clicking] Every time you stop pedaling, your bike makes this clicking noise. But have you ever wondered what's actually making that sound inside your wheel? Because what's happening in there is way more clever than you'd expect.", "structure": "1. THE SOUND (10s): Play the clicking, establish universal recognition, open curiosity gap. 2. THE MECHANISM (40s): Cross-section reveal of freewheel, explain pawls and ratchet, show how one-way engagement works. 3. THE ENGINEERING (30s): Why more teeth = faster engagement, high-end vs cheap hubs, the durability tradeoff. 4. THE PATTERN (20s): Same mechanism in fishing reels, socket wrenches, zip ties \u2014 you now see this everywhere.", "verdict_reasoning": "Perfect channel fit \u2014 everyday object, universal experience, hidden mechanism, visual reveal potential. All 6 gates pass with a 4.25 weighted score.", "sources": ["curiosity_query", "reddit"]}


channel_id: how_it_actually_works
suggested_title: The Hidden Pattern Inside Every QR Code That Tells Your Phone Which Way Is Up
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'which way is up' attached to something you see daily but never questioned creates genuine curiosity. Not a 5 because QR codes aren't emotionally charged \u2014 but the specificity of the corner pattern revelation is strong."}, "completion_probability": {"score": 4, "reasoning": "Multiple layers of reveal (finder patterns \u2192 timing patterns \u2192 error correction \u2192 logo tolerance) create a satisfying escalation. Each answer opens a new question until the final Reed-Solomon payoff."}, "share_save_potential": {"score": 4, "reasoning": "This is classic 'I learned something interesting today' content. People share this type of 'hidden design' content because it makes them feel like they're sharing insider knowledge."}, "demand_signal": {"score": 4, "reasoning": "The OC post got solid engagement (0.95 score, 17 comments), and there's a separate engineering post asking about QR scanners. QR codes are ubiquitous post-pandemic \u2014 everyone uses them, few understand them."}, "visual_potential": {"score": 5, "reasoning": "This is perfect for visual breakdown: zoom into a QR code, highlight the finder patterns, show the 1:1:3:1:1 ratio, animate the timing patterns, demonstrate error correction by covering parts of the code live."}, "evergreen_potential": {"score": 5, "reasoning": "QR codes aren't going anywhere \u2014 if anything, they're more embedded in daily life than ever. The underlying technology (Reed-Solomon, finder patterns) is permanent engineering truth."}}

analysis_json:
{"target_audience": "Someone who just scanned a restaurant menu QR code and is waiting for their food \u2014 or anyone who's ever seen a QR code with a logo in the middle and wondered how that's possible", "opening_hook": "You've scanned thousands of these. But have you ever noticed that three corners have big squares and one doesn't? That's not decorative. That's how your phone knows which way is up \u2014 in milliseconds \u2014 no matter how you hold your camera.", "structure": "1. HOOK: Point out the three-corner pattern no one notices (0-15s)\n2. FINDER PATTERNS: Explain the 1:1:3:1:1 ratio and why it's unique (15-40s)\n3. TIMING PATTERNS: Show how the scanner calculates grid size (40-60s)\n4. ERROR CORRECTION: Reveal Reed-Solomon math and the 30% damage tolerance (60-90s)\n5. LOGO PAYOFF: Explain why QR codes with logos in the center still work (90-110s)", "verdict_reasoning": "QR codes are a perfect channel fit \u2014 an everyday digital system with hidden complexity that can be visually deconstructed, exploiting the channel's competitive gap of explaining software/digital systems with engineering rigor.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Prosthetic Arm Has No Motors, No Batteries, No Electronics
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The triple negation ('no motors, no batteries, no electronics') directly contradicts assumptions. Most will stop to resolve how this is possible."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 understanding the cable-tension system feels like unlocking a secret. The 'many prefer these to electronic' twist adds retention at the end."}, "share_save_potential": {"score": 4, "reasoning": "High 'I never knew this' factor. People would share to friends interested in engineering, medicine, or just clever design. The counterintuitive angle is social currency."}, "demand_signal": {"score": 4, "reasoning": "Original post scored 0.97 on r/mechanical_gifs with 14 comments. Cross-posted to engineering subs. Clear appetite for mechanical elegance content."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Cross-section diagrams of cable routing, slow-motion of shoulder movement translating to grip, close-ups of the mechanism. Highly visual reveal."}, "evergreen_potential": {"score": 5, "reasoning": "Body-powered prosthetics have existed for over a century and will continue to exist. This is a permanent truth about mechanical design and human adaptation."}}

analysis_json:
{"target_audience": "Anyone who has ever seen a prosthetic limb and assumed it was a complex electronic device \u2014 which is nearly everyone. The 'aha' moment comes when they realize elegant simplicity often beats complex technology.", "opening_hook": "This arm can grip a glass, turn a doorknob, and pick up a coin. It has no motors. No batteries. No electronics of any kind. It's powered entirely by your own body \u2014 and the mechanism inside is genuinely beautiful.", "structure": "1. HOOK: Show functioning mechanical arm, establish the 'impossible' premise (0-15s)\n2. THE CABLE SYSTEM: Reveal the shoulder harness and cable routing, show how body movement translates to grip (15-45s)\n3. THE DESIGN CHOICE: Explain voluntary opening vs closing, why rubber bands keep it closed by default (45-75s)\n4. THE TWIST: Why many amputees prefer these to $100k electronic arms \u2014 tactile feedback through cable tension lets you 'feel' your grip (75-100s)\n5. CLOSE: This 100-year-old technology still outperforms electronics in key ways (100-115s)", "verdict_reasoning": "All 6 gates pass: specific detail creates instant curiosity, universal access (everyone has hands and assumptions about prosthetics), 60+ seconds of layered reveals, highly shareable counterintuitive premise, leaves viewer feeling smarter about elegant engineering, and perfectly fits 'How It Actually Works' channel identity of revealing hidden mechanisms in everyday objects.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Every Pill You've Ever Taken Was Tested in This Machine First
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The universality is the key. Every viewer has taken pills. Nobody has thought about how they're tested. The visual of pills tumbling in a drum is immediately graspable and creates a 'wait, they do WHAT?' moment."}, "completion_probability": {"score": 4, "reasoning": "The 1% threshold creates narrative tension \u2014 viewer wants to know what happens if it fails, why 1% specifically, and whether their pills have ever failed. Clear payoff structure."}, "share_save_potential": {"score": 4, "reasoning": "This is prime 'did you know' content. Viewers will text this to pharmacy friends, health-conscious family members, or anyone who takes regular medication. It makes you feel like you learned something genuinely useful."}, "demand_signal": {"score": 4, "reasoning": "The Reddit post scored 0.998 with 41 comments on r/educationalgifs \u2014 strong signal that people find this fascinating when they encounter it. The engagement validates the hook."}, "visual_potential": {"score": 5, "reasoning": "This is a visual goldmine. The machine itself is visually striking \u2014 clear drum, pills tumbling, the mechanical rotation. Can show cross-section diagrams, before/after pill weights, slow-motion crumbling. Perfect for the channel's 'reveal what's hidden' format."}, "evergreen_potential": {"score": 5, "reasoning": "Pills will always need to be tested. This is permanent pharmaceutical science that won't change. Works in 6 months, 6 years, forever."}}

analysis_json:
{"target_audience": "Anyone who has ever swallowed a pill and is scrolling through YouTube Shorts at 11pm \u2014 which is essentially everyone.", "opening_hook": "Before any pill reaches your medicine cabinet, it gets thrown into this drum. It spins for four minutes. Then they weigh what's left. If more than one percent turned to dust... the entire batch fails.", "structure": "1. HOOK: Show the drum spinning, pills tumbling \u2014 'Before any pill reaches you, it goes through this.' 2. THE TEST: Explain the 100 rotations, 4 minutes, the drop mechanism \u2014 make the viewer understand the physics of the tumble. 3. THE THRESHOLD: Reveal the 1% rule and why it matters for dosing accuracy. 4. THE STAKES: What happens to failed batches (destroyed, not repackaged) and how this connects to the broader QC system protecting you.", "verdict_reasoning": "Universal subject (pills), perfect visual reveal format, strong Reddit signal, and the exact 'hidden complexity you walk past every day' that defines this channel \u2014 this is a textbook fit.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: ChatGPT Doesn't Decide to Stop Talking. It Guesses the Word 'Stop.'
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise reframes a daily experience (using ChatGPT) as mechanically strange. 'Guesses the word stop' is specific and counterintuitive enough to create genuine curiosity."}, "completion_probability": {"score": 5, "reasoning": "The reveal is genuinely satisfying and explains observable behaviors (rambling, stopping mid-thought) that users have noticed but couldn't explain. Strong 'aha' payoff."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' content that feels smart to share. High likelihood of texting to friends who also use ChatGPT \u2014 which is most people now."}, "demand_signal": {"score": 4, "reasoning": "The ELI5 post has 16 comments and 0.99 score, indicating genuine curiosity. The question transcends Reddit \u2014 this is universal to anyone using LLMs."}, "visual_potential": {"score": 4, "reasoning": "Can show: token-by-token generation animation, probability distributions with 'stop' token highlighted, temperature slider visualization, comparison of 'confident stop' vs 'premature stop' scenarios."}, "evergreen_potential": {"score": 4, "reasoning": "LLMs are here to stay. This fundamental mechanism won't change. Slight risk if transformer architecture becomes obsolete, but the concept of next-token prediction is foundational."}}

analysis_json:
{"target_audience": "Someone who uses ChatGPT regularly, has watched it generate text character by character, and has wondered 'how does it know when to stop?' \u2014 likely while waiting for a response at work or school", "opening_hook": "You've asked ChatGPT a thousand questions. But here's one you've never thought to ask: how does it know when to stop talking? It doesn't read the room. It doesn't think 'that's enough.' What it actually does is much weirder.", "structure": "1. THE QUESTION (0-15s): Open with the familiar experience \u2014 watching ChatGPT type, waiting for it to finish. Plant the question: how does it know when to stop? 2. THE MECHANISM (15-50s): Explain next-token prediction. Each word is a guess based on everything before. Show the vocabulary including the special 'end' token. 3. THE REVEAL (50-80s): The model doesn't 'decide' \u2014 it predicts. When 'stop' becomes the most likely next token, generation ends. It's statistics, not intention. 4. THE PAYOFF (80-110s): This explains bugs you've seen \u2014 premature stops, endless rambling, why temperature matters. The model is always one probability fluctuation away from silence or infinity.", "verdict_reasoning": "All 6 gates pass: specific detail creates tension, universally accessible (everyone uses ChatGPT), requires 60+ seconds to explain properly, high share potential, leaves viewer feeling smarter, and directly exploits the channel's competitive gap of explaining software/digital systems with engineering rigor.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Your Washing Machine's Timer Isn't Counting Time
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Universal experience + specific claim that contradicts assumption. Almost everyone has experienced this exact frustration. The premise promises an answer to something they've wondered but never looked up."}, "completion_probability": {"score": 4, "reasoning": "The reveal genuinely explains the phenomenon and has a satisfying 'oh THAT'S why' moment. The explanation is concrete and visual (unbalanced loads, redistribution attempts)."}, "share_save_potential": {"score": 4, "reasoning": "High 'I need to tell someone this' energy. Perfect for texting a partner or roommate who also does laundry. It's social currency \u2014 knowing something others don't about a shared daily experience."}, "demand_signal": {"score": 4, "reasoning": "The Reddit post has 29 comments and 0.908 relevance score. The question itself is evidence of demand \u2014 someone cared enough to ask engineers. Universal frustration = universal curiosity."}, "visual_potential": {"score": 4, "reasoning": "Can show: washing machine display, cross-section of drum with unbalanced load, slow-mo of redistribution, diagram of balance sensor, comparison of 'time estimate' vs actual spin cycles."}, "evergreen_potential": {"score": 5, "reasoning": "Washing machines will work this way forever. This is fundamental to how the technology operates. No expiration date."}}

analysis_json:
{"target_audience": "Someone doing laundry on a Sunday, watching the timer, and wondering why this is taking so long \u2014 then opening YouTube Shorts while they wait.", "opening_hook": "You've stood there watching the last 5 minutes on your washing machine take 20 minutes. You assumed it was broken. It's not. That timer isn't counting seconds at all \u2014 it's counting something else entirely.", "structure": "1. THE LIE: Show the familiar frustration \u2014 5 minutes that take 20. Reveal: this isn't a bug. 2. WHAT IT'S ACTUALLY MEASURING: Explain balance detection and redistribution cycles. The timer counts attempts, not seconds. 3. WHY THIS EXISTS: Show what happens without it \u2014 walking machines, destroyed bearings, early failure. The lie is protecting your machine. 4. THE RULE: First 30 minutes = real time (predictable wash/rinse). Last 5 minutes = chaos (spin balance is unpredictable). Now you know why.", "verdict_reasoning": "Universal experience, specific hook, hidden complexity with a satisfying mechanical explanation, perfect fit for 'How It Actually Works' channel identity \u2014 this is exactly what the channel exists to explain.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: There's No Hole in Your Nasal Spray Bottle. So How Did the Liquid Get In?
verdict: NEEDS_RESEARCH
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The premise presents a concrete impossibility with an everyday object. Most people have held nasal spray bottles without ever noticing this paradox. Once stated, you cannot un-notice it."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying\u2014the answer (bottle built around liquid, not filled into bottle) is counterintuitive enough to feel like real insight. The visual of blow molding is inherently watchable."}, "share_save_potential": {"score": 4, "reasoning": "This is textbook 'did you know' share content. Easy to explain in a text: 'they don't fill the bottle, they BUILD the bottle around the liquid.' High social currency for feeling observant."}, "demand_signal": {"score": 3, "reasoning": "The source post has only 3 comments, but the question itself is perfectly formed and represents latent curiosity\u2014the kind of thing people wonder but don't search for. Moderate signal."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this channel's format. Cross-section of nasal spray mechanism, slow-mo blow molding animation, ultrasonic welding visualization, before/after of the assembly process. Rich visual reveal potential."}, "evergreen_potential": {"score": 5, "reasoning": "Nasal spray bottles have existed for decades and will continue to exist. The manufacturing process is stable. This will work in 5 years as well as today."}}

analysis_json:
{"target_audience": "Someone standing in their bathroom holding a nasal spray bottle during allergy season, or anyone who has ever idly examined a product and thought 'wait, how does this even work?'", "opening_hook": "Pick up any nasal spray bottle. Turn it around. Look for the opening where they filled it. There isn't one. No seam. No plug. No cap covering a fill hole. The plastic is completely sealed. But there's liquid inside. So how did it get there?", "structure": "1. THE IMPOSSIBLE SEAL (0-20s): Examine a nasal spray bottle, challenge viewer to find the fill hole, confirm it doesn't exist. 2. THE WRONG ASSUMPTION (20-45s): We assume fill-then-seal. The truth: the bottle is built around the liquid. 3. THE MECHANISM (45-80s): Blow molding visualization\u2014watch hot plastic form around the pre-filled spray mechanism. Ultrasonic welding creates molecular-level seal. 4. THE PAYOFF (80-100s): This is why there's no seam, no contamination risk, and why your medicine stays sterile. Same principle in perfume bottles and vaccine vials.", "verdict_reasoning": "Perfect channel fit: everyday object + hidden complexity + visual mechanism reveal. All 6 gates pass. The impossibility is immediately graspable, the reveal is genuinely counterintuitive, and the visual potential (blow molding, ultrasonic welding) plays directly to the channel's 'make the invisible visible' format.", "sources": ["curiosity_query", "reddit"]}


channel_id: how_it_actually_works
suggested_title: That Ruler Glued to Your Building's Crack Is Watching It Grow
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The combination of 'something you've seen but never understood' plus 'your building might be failing' creates strong scroll-stop. Not a 5 because it requires the viewer to have noticed these before - though most urban dwellers have."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying - viewer learns to read something they'll encounter again. The 'what happens when it fails' thread keeps tension through the video. Clear payoff structure."}, "share_save_potential": {"score": 4, "reasoning": "High 'did you know' factor. Viewers will point these out to friends on buildings. Practical knowledge they can use and share. 'Next time you see one of these...' social currency."}, "demand_signal": {"score": 3, "reasoning": "The r/specializedtools post has 23 comments and 0.962 score, which is solid but not exceptional. No cross-source validation. However, the universal applicability (everyone has seen buildings with cracks) suggests latent demand."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Can show: the device itself, how to read the scale, time-lapse of crack growth, cross-section of what's happening in the concrete, before/after of structural failures. Rich visual territory."}, "evergreen_potential": {"score": 5, "reasoning": "Buildings will always crack. This is permanent knowledge about the built environment. No expiration date."}}

analysis_json:
{"target_audience": "Someone walking into a parking garage, noticing a crack in the concrete, and wondering if the building is safe. Or someone who has seen these devices and always wondered what they were.", "opening_hook": "You've walked past hundreds of these. They're on parking garages, bridges, old buildings. A little plastic ruler glued across a crack. You probably thought it was some kind of patch. It's not. It's a warning system. And when the numbers change... someone has a very bad day.", "structure": "1. THE MYSTERY (15s): Show these devices in the wild - parking garages, bridges, old buildings. Establish that viewer has seen these. 'You thought it was a patch. It's not.' 2. THE MECHANISM (30s): How crack monitors work - two reference points, graduated scale, photography over time. The three types of cracks and what each reading means. 3. THE STAKES (30s): What happens when readings change. The decision tree from 'continue monitoring' to 'evacuate immediately.' Real examples of structural failures caught by these devices. 4. THE TAKEAWAY (15s): Now you know what to look for. Next time you see one, you can read it yourself. The cheap plastic ruler standing between you and structural failure.", "verdict_reasoning": "Perfect channel fit - reveals hidden complexity in an everyday object people walk past without understanding. Universal access (everyone has seen cracked buildings), strong visual potential, and leaves viewer feeling smarter with practical knowledge they can apply.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Your Credit Card Creates a Fake Number Every Time You Tap
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The word 'fake' creates immediate cognitive dissonance. Everyone has tapped a card. Nobody knows this. The gap is personal and immediate."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 viewer goes from 'wait, what?' to 'oh, that's actually clever' to 'so my phone is safer than my wallet?' Clear escalation."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' gold. Easy to share because it makes the sender look smart and the information is immediately useful/reassuring."}, "demand_signal": {"score": 4, "reasoning": "Original Reddit post has 41 comments and high relevance score (0.936). Clear evidence people ask this question unprompted."}, "visual_potential": {"score": 4, "reasoning": "Perfect for animation: show the tap, reveal the 'ghost number' being generated, visualize it dissolving after use. Cross-section of what happens inside the NFC chip."}, "evergreen_potential": {"score": 5, "reasoning": "Tap-to-pay is permanent infrastructure. This will be true for decades. No expiration date."}}

analysis_json:
{"target_audience": "Someone standing in a checkout line who just tapped their card and sees this video \u2014 'Wait, what just happened?' Or anyone who's ever worried about card skimmers and digital payment security.", "opening_hook": "Every time you tap your card to pay, something strange happens. Your card doesn't actually send your card number. It sends a completely fake number \u2014 one that only works once, and only for that exact amount, at that exact store, for the next few seconds. And then it dies.", "structure": "1. THE TAP (0-15s): Show the familiar moment \u2014 card taps, beep, done. But freeze. 'What actually just happened?' 2. THE FAKE NUMBER (15-45s): Reveal tokenization \u2014 your card generated a one-time ghost number. Animate the token creation process. Explain why it's useless if intercepted. 3. THE COMPARISON (45-75s): Chip-and-PIN vs tap-to-pay. Chip actually sends your real number. Swipe is even worse. Tap is paradoxically the safest physical method. 4. THE TWIST (75-100s): Your phone is even safer than your card \u2014 Device Account Number never leaves the secure enclave. Losing your phone is less risky than losing your wallet.", "verdict_reasoning": "Universal everyday action (tapping card) + invisible mechanism (tokenization) + visual reveal potential (animated cryptographic process) = perfect channel fit for 'How It Actually Works.'", "sources": ["curiosity_query", "reddit"]}


channel_id: how_it_actually_works
suggested_title: That Metal Box Above Your Door Has 4 Hidden Adjustment Zones
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The combination of 'you've seen this 10,000 times' with 'hidden adjustment zones' creates genuine curiosity. It's not a 5 because door closers aren't emotionally charged \u2014 but the specificity and universality make it very hard to scroll past."}, "completion_probability": {"score": 4, "reasoning": "The reveal has four distinct parts (the zones) that create natural progression. Each zone adds a new 'oh, that explains it' moment. The content delivers on the premise without padding."}, "share_save_potential": {"score": 3, "reasoning": "This is more 'save for later' than 'text to a friend.' It's satisfying but not socially urgent. Would share with someone who just complained about a door, but that's situational."}, "demand_signal": {"score": 4, "reasoning": "The source post has 12 comments and high semantic score (0.918) in r/mechanical_gifs. The 78-comment thread on 'restroom door holder' shows people engage with door mechanism content. Cross-section content consistently performs in this cluster."}, "visual_potential": {"score": 5, "reasoning": "This is IDEAL for visual content. The original source is literally a GIF showing the internal mechanism. Cross-sections, animations of fluid flow, real-world door behavior comparisons \u2014 this is made for visual explanation."}, "evergreen_potential": {"score": 5, "reasoning": "Door closers have existed for decades and will exist for decades more. The physics of hydraulics and the need for controlled door closing are permanent. Zero time sensitivity."}}

analysis_json:
{"target_audience": "Someone who just walked through a commercial door and noticed it closed oddly \u2014 too slow, too fast, or slammed. Or someone idly looking at the metal box above a door and wondering for the first time what it does.", "opening_hook": "You've walked through doors with this metal box above them your entire life. But have you ever wondered why some doors close smoothly and pause before latching... while others slam shut? It's not random. Inside this box is a hydraulic system with four separate adjustment zones \u2014 and someone tuned each one.", "structure": "1. HOOK: 'You've walked through 10,000 doors with this box above them' \u2014 show door closers in familiar contexts (office, school, hospital). 2. THE MECHANISM: Cut open view \u2014 piston, cylinder, hydraulic fluid, spring. Animate what happens when door opens/closes. 3. THE FOUR ZONES: Break down each zone with real-world examples of doors behaving differently. Show what happens when each is mis-adjusted. 4. THE PRECISION: Reveal that adjustments are in fractions of millimeters. Mention professional door closer technicians exist. End with: 'Next time a door closes perfectly \u2014 someone tuned all four zones to make that happen.'", "verdict_reasoning": "Strong channel fit, excellent visual potential, and universal accessibility, but share potential is moderate \u2014 this is more 'personally satisfying' than 'socially shareable.' Five gates pass, weighted score 4.1, just missing MAKE_NOW due to weaker share impulse.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: The Wire Going Into Your House Has 7 Layers. Here's What Each One Does.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The cross-section visual is inherently satisfying (r/ThingsCutInHalf exists for a reason). The specificity of '7 Layers' makes it countable and concrete. However, it's not a 5 because 'power cables' don't trigger strong emotional stakes \u2014 it's intellectually interesting, not viscerally urgent."}, "completion_probability": {"score": 4, "reasoning": "The numbered structure (layer 1, layer 2...) creates clear progression and a natural endpoint. Each layer reveals something new. The squirrel/rodent detail is a mid-video surprise that re-engages. Falls short of 5 because there's no dramatic climax \u2014 it's satisfying, not thrilling."}, "share_save_potential": {"score": 3, "reasoning": "This is 'save for later' content more than 'text to a friend' content. It's interesting but not socially urgent. Someone might share it to a friend who just bought a house or is doing electrical work, but it lacks the 'you won't BELIEVE this' impulse."}, "demand_signal": {"score": 4, "reasoning": "Posted to r/ThingsCutInHalf with a 0.966 relevance score. This subreddit specifically rewards hidden complexity reveals \u2014 exactly what this channel does. The cross-section format is proven engagement bait on that subreddit."}, "visual_potential": {"score": 5, "reasoning": "Perfect visual content. Cross-sections are inherently cinematic. Can show the actual layers peeling back, animate current flow, show failure modes (squirrel damage, cracked solid copper). This is the channel's ideal format."}, "evergreen_potential": {"score": 5, "reasoning": "Power cables have worked this way for decades and will continue to. This is permanent infrastructure knowledge. No news cycle dependency."}}

analysis_json:
{"target_audience": "Someone walking into their house, glancing at the utility pole, and for the first time wondering 'what actually IS that cable?' \u2014 or anyone who has ever done home electrical work and realized they don't understand what they're working with.", "opening_hook": "This cable runs into your house right now. You've walked past it a thousand times and never thought about it. But cut it open, and you'll find it's not just wire \u2014 it's seven different materials, each solving a problem you didn't know existed.", "structure": "1. OPEN: The cable you've ignored your whole life (exterior shot \u2192 cross-section reveal)\n2. OUTER LAYERS: Jacket, armor, neutral \u2014 protection and return path (include squirrel damage story)\n3. INNER LAYERS: Conductors, insulation, filler, core \u2014 why stranded beats solid, why geometry matters\n4. CLOSE: 'Next time you see that cable, you'll know there's an entire engineering history inside it'", "verdict_reasoning": "Strong channel fit with excellent visual potential and evergreen value, but the share impulse is weak \u2014 people save this, they don't urgently text it to friends.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Bridge Isn't Actually Steep. Here's What's Really Going On.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The viral photo of this bridge has circulated widely\u2014many viewers will recognize it immediately and want to know the truth. The 'wait, it's NOT steep?' contradiction creates genuine tension."}, "completion_probability": {"score": 4, "reasoning": "The reveal has multiple satisfying layers: the photography trick, the shipping requirement, and the structural engineering. Each builds on the last."}, "share_save_potential": {"score": 4, "reasoning": "People who have shared or saved the viral photo would want to share the 'actually' explanation\u2014it's corrective social currency."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post has 34 comments (high for this cluster) with context noting 'It's not a generated image'\u2014indicating the visual generates discussion. But this is moderate demand, not explosive."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format: side-by-side photo comparisons, lens compression diagrams, cross-section of the bridge structure, ship clearance animations."}, "evergreen_potential": {"score": 5, "reasoning": "The bridge exists permanently, the optical illusion is a permanent feature of photography, and the engineering principles are timeless."}}

analysis_json:
{"target_audience": "Someone scrolling who has seen viral 'impossible infrastructure' photos and wondered if they were real or edited\u2014this gives them the satisfying answer plus bonus engineering knowledge.", "opening_hook": "You've probably seen this photo. A bridge in Japan that looks like it goes straight up. People call it the 'roller coaster bridge.' But here's the thing\u2014this bridge has a 6% grade. That's barely steeper than a wheelchair ramp. So why does it look like this?", "structure": "1. THE VIRAL PHOTO (15s): Show the famous steep image, acknowledge viewer has probably seen it, reveal the actual grade is 6%. 2. THE CAMERA TRICK (30s): Explain telephoto compression with side-by-side shots from different distances, show how any long object looks 'compressed' from far away. 3. THE REAL ENGINEERING (40s): Why the bridge needs to be 44m high (500-ton cargo ships), why they chose rigid-frame over cable-stayed, how the parabolic curve distributes forces. 4. THE DESIGN PARADOX (15s): The bridge was engineered to feel gentle for drivers while serving industrial shipping\u2014the 'scary' appearance is an accidental byproduct of good engineering photographed badly.", "verdict_reasoning": "Strong hook with visual proof and multi-layer reveal, but the core is about optical illusions and photography rather than hidden mechanical complexity\u2014slightly off-center for 'How It Actually Works' which promises mechanism reveals over perception tricks.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: How Machines Tell Potatoes from Stones (They're Almost Identical)
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The parenthetical '(They're Almost Identical)' creates genuine cognitive tension. Most viewers will assume they know the difference (color, texture) but the hook promises they're wrong."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying \u2014 translucency detection is elegant and surprising. The 'seeing through' framing creates a memorable mental model."}, "share_save_potential": {"score": 3, "reasoning": "This is fascinating to a subset of people but lacks the 'I need to tell someone immediately' energy. More of a 'huh, that's clever' than a social currency play."}, "demand_signal": {"score": 4, "reasoning": "103 comments on r/engineeringporn indicates real engagement. The question signal and cross-source presence in HowItsMade and mechanical_gifs confirms sustained interest in agricultural machinery."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Cross-sections of the optical sensor, slow-motion of pneumatic ejection, side-by-side potato/stone comparison, light passing through potato tissue \u2014 every element is visually demonstrable."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent truth about industrial agriculture. The physics won't change. Potatoes will always need sorting."}}

analysis_json:
{"target_audience": "Anyone who has eaten french fries and never considered the industrial problem of 'how do we not crush rocks into our food supply' \u2014 which is everyone.", "opening_hook": "These are potatoes. These are stones. They're the same size. Same shape. Nearly the same weight. And a harvester picks up thousands of both every hour. So how does the machine know which is which \u2014 fast enough to sort them in real time?", "structure": "1. THE PROBLEM: Show harvester picking up mixed potatoes and stones. Establish that size, shape, and weight are nearly identical. Pose the question. (20 sec) | 2. WHAT DOESN'T WORK: Weight sorting fails (too similar). Color sorting fails (dirty potatoes, light stones). Shape sorting fails (nature is messy). (25 sec) | 3. THE REVEAL: Introduce optical sorting. Explain translucency principle \u2014 organic matter lets light pass through. Show how sensors detect this in milliseconds. (35 sec) | 4. THE MECHANISM: Pneumatic ejection system. Show slow-motion of stone being blasted off conveyor. Mention this same principle sorts other produce. End on satisfying 'now you know' moment. (25 sec)", "verdict_reasoning": "Strong hook with excellent visual potential and perfect channel fit, but share impulse is moderate rather than urgent \u2014 5/6 gates pass with 4.05 weighted score.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Train Track Floats on Water. Here's Why It Doesn't Derail.
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The juxtaposition of 'train track' and 'floats on water' creates immediate cognitive dissonance. Not quite a 5 because floating bridges themselves aren't completely unfamiliar - it's the train addition that creates the hook."}, "completion_probability": {"score": 4, "reasoning": "The reveal is genuinely satisfying - sliding bearings and transition zones are elegant engineering. Viewer gets a real 'oh, that's clever' moment. Would be 5 if there was a more dramatic visual payoff."}, "share_save_potential": {"score": 3, "reasoning": "Interesting enough to mention to someone interested in engineering, but not quite the 'text this to five people immediately' level. The hook is intriguing but the topic is infrastructure, which limits viral spread."}, "demand_signal": {"score": 4, "reasoning": "High Reddit score (0.986), this is literally happening now (operational by end of February 2025), and it's a world-first which creates natural interest. The timing is perfect for newsworthiness."}, "visual_potential": {"score": 5, "reasoning": "Excellent visual potential: aerial footage of train on floating bridge, cross-section diagrams of sliding bearings, animation of vertical flex mechanism, transition zone close-ups, before/after of water level changes. This is ideal 'How It Actually Works' territory."}, "evergreen_potential": {"score": 4, "reasoning": "The engineering principles are permanent. The 'world's first' angle becomes slightly less fresh over time, but the mechanism explanation stays relevant forever. Other cities may build similar systems, renewing interest."}}

analysis_json:
{"target_audience": "Anyone who has ever been on a bridge and felt it move slightly, wondered if that was normal, then sees this and thinks 'wait, they put a TRAIN on something that moves on purpose?'", "opening_hook": "This is the world's first train track built on a floating bridge. The bridge rises and falls six feet with the water level. It sways side to side in the wind. And starting this month, a 200-ton light rail train crosses it every six minutes. Here's how they kept it from derailing.", "structure": "1. THE IMPOSSIBLE PROBLEM (0-15s): Show the train, reveal the bridge floats, establish the cognitive dissonance - trains need stable tracks, this bridge moves constantly. 2. THE INVISIBLE MECHANISM (15-50s): Cross-section reveal of sliding bearings, how tracks 'float' on the floating bridge, the transition zone ramps that connect rigid to flexible. 3. THE SAFETY BACKUP (50-75s): Real-time monitoring sensors, automatic train control, what happens if movement exceeds tolerance. 4. WHY NOT JUST BUILD A NORMAL BRIDGE (75-95s): Lake Washington is 200+ feet deep, a fixed bridge would cost billions more, the floating solution is actually the smart choice. End with operational footage.", "verdict_reasoning": "Strong CURIOSITY_GAP hook with excellent visual potential and perfect channel fit for 'How It Actually Works' - reveals hidden engineering complexity in everyday infrastructure. Misses MAKE_NOW because share potential is moderate rather than explosive; infrastructure engineering appeals to a specific audience rather than universal viral spread.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: This Device Measures Voltage by Trying to Electrocute Itself
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The paradox of a measurement device that creates the dangerous thing it's measuring is genuinely surprising. 'Electrocute itself' creates immediate tension."}, "completion_probability": {"score": 4, "reasoning": "The physics explanation is elegant and satisfying \u2014 air breakdown voltage is a clean concept that resolves completely. The historical angle adds depth without dragging."}, "share_save_potential": {"score": 3, "reasoning": "Niche appeal \u2014 you'd share this with the friend who likes engineering oddities, not your group chat. Strong save potential for 'I want to seem smart' moments."}, "demand_signal": {"score": 3, "reasoning": "The Reddit post got 16 comments with genuine interest and explanation requests. Not viral, but authentic curiosity signal from r/specializedtools audience."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this channel \u2014 the spark jumping is inherently dramatic, slow-motion footage exists, the mechanism is physically demonstrable, cross-section/diagram potential is high."}, "evergreen_potential": {"score": 5, "reasoning": "This is fundamental physics that will never change. The device has been around for 150 years and the principle is eternal."}}

analysis_json:
{"target_audience": "Someone who just walked past a power substation, or wondered how engineers handle voltages that would instantly kill a person, or has ever thought 'how do you even measure something that dangerous?'", "opening_hook": "This is how scientists measured 100,000 volts before digital meters existed. Two metal spheres. You turn a crank to bring them closer together. And when a spark finally jumps between them... that's your measurement. The spark IS the answer.", "structure": "1. OPEN: Two spheres, a crank, a spark \u2014 this is how we measured 100,000 volts. 2. THE PARADOX: Why would a precision instrument rely on creating the dangerous thing? 3. THE PHYSICS: Air breakdown voltage \u2014 the predictable moment insulation fails. 4. THE CALCULATION: Gap + pressure + temperature = exact voltage. 5. THE LEGACY: Gold standard for a century, still used where digital fails.", "verdict_reasoning": "Strong CURIOSITY_GAP hook with excellent visual potential and perfect channel fit, but share potential is limited to engineering-curious audiences rather than universal 'I need to text this' appeal.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Your Body Paralyzes Itself Every Night (On Purpose)
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The word 'paralyzes' applied to your own nightly experience is jarring. Most people don't know this happens. The 'on purpose' in parentheses adds intrigue \u2014 it's not a malfunction, it's designed."}, "completion_probability": {"score": 4, "reasoning": "The mystery of 'why would my body do this?' pulls forward, and the REM behavior disorder / sleep paralysis reveals are satisfying payoffs that most viewers won't anticipate."}, "share_save_potential": {"score": 3, "reasoning": "This is interesting-to-know rather than need-to-share. People might save it but probably won't text it to friends unless they have a friend who's experienced sleep paralysis."}, "demand_signal": {"score": 3, "reasoning": "The sleep stages guide had only 7 comments \u2014 moderate interest. Sleep paralysis content does well historically, but this specific cluster doesn't show explosive demand."}, "visual_potential": {"score": 4, "reasoning": "Brain cross-sections showing the pons, animation of nerve signals being blocked at the spinal cord, split-screen of dreaming brain vs paralyzed body \u2014 strong visual storytelling available."}, "evergreen_potential": {"score": 5, "reasoning": "Human neurology doesn't change. This is permanent truth about how bodies work."}}

analysis_json:
{"target_audience": "Someone lying in bed at night, seeing this video, and suddenly becoming aware of their own body in a new way. Also: anyone who's experienced sleep paralysis and never understood what happened.", "opening_hook": "Tonight, while you're asleep, your brain will send a signal that completely paralyzes your body. You won't be able to move a single muscle. And if your brain didn't do this... you'd punch your partner, run into walls, and fall out of bed. Here's the mechanism that keeps you safe from your own dreams.", "structure": "1. HOOK: Tonight your brain will paralyze you \u2014 and that's a feature, not a bug. 2. THE MECHANISM: How your brainstem blocks motor signals during REM using glycine and GABA. 3. THE EXCEPTIONS: Why your eyes and diaphragm are exempt from the shutdown. 4. WHEN IT FAILS: REM Behavior Disorder (paralysis doesn't activate) vs Sleep Paralysis (paralysis doesn't deactivate) \u2014 same system, opposite misfires.", "verdict_reasoning": "Strong hidden-mechanism reveal that fits channel identity perfectly, but share impulse is moderate rather than urgent \u2014 people find this interesting, not essential to tell others about.", "sources": ["curiosity_query", "reddit"]}


channel_id: how_it_actually_works
suggested_title: Why Private Jets Fly Completely Empty (And How You Can Be On One)
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "The phrase 'private jets fly completely empty' creates immediate cognitive dissonance. Private aviation = wealth, empty flights = waste. The tension demands resolution."}, "completion_probability": {"score": 4, "reasoning": "Two payoffs: understanding WHY this happens (satisfying) and learning HOW to exploit it (actionable). Both create completion pull."}, "share_save_potential": {"score": 4, "reasoning": "This is 'did you know' content that makes the sharer look smart AND provides actionable value. High likelihood of save-for-later behavior."}, "demand_signal": {"score": 3, "reasoning": "The ELI5 post has 49 comments, showing genuine curiosity. However, it's a single source with moderate engagement, not a cross-platform phenomenon."}, "visual_potential": {"score": 3, "reasoning": "Can show: empty jet interiors, flight tracking visualizations of repositioning routes, price comparison graphics. Lacks the mechanical cross-section that's ideal for this channel, but the 'reveal' is more systemic than physical."}, "evergreen_potential": {"score": 5, "reasoning": "This is a permanent feature of private aviation economics. As long as rich people fly private one-way, empty legs will exist."}}

analysis_json:
{"target_audience": "Someone who just saw a celebrity boarding a private jet on Instagram and thought 'must be nice' \u2014 this video reveals that the system has a backdoor they never knew existed.", "opening_hook": "Right now, somewhere above you, a $90 million private jet is flying completely empty. No passengers. No cargo. Just two pilots burning $4,000 worth of fuel per hour to deliver... nothing. This isn't a mistake. It's how the entire private aviation industry actually works.", "structure": "1. HOOK: Empty jets flying overhead right now, burning money (15s)\n2. THE PROBLEM: Why jets can't just stay put after a one-way charter \u2014 crew hours, maintenance, next booking location (30s)\n3. THE HIDDEN MARKET: How empty leg brokers created a shadow economy for ghost flights (35s)\n4. THE CATCH + PAYOFF: Why flexibility is required, real price examples, apps that let you browse (30s)", "verdict_reasoning": "Strong hook with genuine depth and shareability, but the reveal is economic/systemic rather than mechanical \u2014 it doesn't showcase this channel's competitive gap of making invisible physical/digital systems visible. Better suited for a general explainer channel than 'How It Actually Works.'", "sources": ["curiosity_query", "reddit"]}


channel_id: how_it_actually_works
suggested_title: Why Helicopter Cargo Hangs So Ridiculously Far Below
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "Strong for people who've noticed this phenomenon, but helicopters aren't truly 'everyday objects' \u2014 most viewers don't personally interact with helicopter logistics. It's more 'thing you've seen' than 'thing you use.'"}, "completion_probability": {"score": 4, "reasoning": "The physics explanation is genuinely satisfying and has multiple layers of revelation. Pendulum dynamics \u2192 pilot oscillation \u2192 resonance creates a compelling knowledge cascade."}, "share_save_potential": {"score": 3, "reasoning": "Would share to aviation-interested friends, but not a 'text everyone I know' moment. It's more 'save for later' content than viral share content."}, "demand_signal": {"score": 4, "reasoning": "33 comments on ELI5 with 0.994 relevance score shows genuine curiosity. The question format proves people actually wonder about this."}, "visual_potential": {"score": 5, "reasoning": "Excellent \u2014 pendulum physics can be animated beautifully, oscillation can be shown with overlays, real helicopter footage is abundant. Cross-section of rotor mechanics possible."}, "evergreen_potential": {"score": 5, "reasoning": "Physics doesn't change. This will be true forever and helicopters will continue to carry underslung cargo."}}

analysis_json:
{"target_audience": "Someone watching a news clip of a helicopter rescue, or seeing a helicopter carry something in a movie, and pausing to think 'huh, why IS it so far down there?'", "opening_hook": "You've seen helicopters carry things \u2014 cars, shipping containers, even houses. But notice how the cargo always dangles way, way down there. That's not random. If they pulled that cargo any closer to the helicopter... the helicopter would destroy itself.", "structure": "1. THE OBSERVATION (15s): Show helicopter footage with cargo dangling far below \u2014 'You've seen this. Ever wonder why?' 2. THE NAIVE ASSUMPTION (15s): 'You might think it's about clearance, or visibility. It's not.' 3. THE PHYSICS (45s): Pendulum dynamics explained \u2014 longer cable = slower swing = controllable. Animate what happens with short cable. 4. THE DANGER ZONE (30s): Pilot-induced oscillation and resonance \u2014 when the cargo's swing frequency matches the helicopter's correction frequency, forces amplify until catastrophic failure. 5. THE SWEET SPOT (15s): 50-100 feet is the engineering solution \u2014 'Next time you see a helicopter carrying something, you'll know why it looks so weird.'", "verdict_reasoning": "Strong physics reveal with excellent visual potential and proven demand signal, but helicopters aren't universal enough for guaranteed scroll-stop \u2014 this appeals more to curious/engineering-minded viewers than pure mass audience.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: Why Your Camera Lens Has 15 Pieces of Glass (And What Each One Does)
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 4, "reasoning": "Camera lenses are universal - everyone has one. The cross-section visual is inherently arresting. The specific number '15 pieces' creates concrete curiosity. Not a 5 because cameras aren't quite as universally pondered as, say, locks or zippers."}, "completion_probability": {"score": 4, "reasoning": "The reveal has genuine substance - each lens element solving a different problem is a satisfying 'aha' that unfolds in layers. The phone camera callback at the end brings it back to the viewer's life."}, "share_save_potential": {"score": 3, "reasoning": "Photography enthusiasts will definitely share. Average viewer might save but less likely to text someone. It's 'huh, cool' shareable, not 'you HAVE to see this' shareable."}, "demand_signal": {"score": 2, "reasoning": "The source post has minimal engagement (0 comments). r/ThingsCutInHalf is a niche subreddit. No cross-source validation. The demand signal is weak - this is riding on universal relevance of cameras, not proven interest."}, "visual_potential": {"score": 5, "reasoning": "Perfect for this format. Cross-section imagery, diagrams showing light bending through elements, comparison between DSLR lens and phone lens stack. The visuals ARE the content."}, "evergreen_potential": {"score": 5, "reasoning": "Optics haven't changed in centuries. This will be relevant as long as cameras exist. No news hook needed."}}

analysis_json:
{"target_audience": "Someone casually browsing who has a smartphone in their hand - the immediate realization that there's hidden complexity in something they touch 100 times a day", "opening_hook": "You've taken thousands of photos. But you've never seen what's actually bending the light to make them. This is a camera lens cut in half. And every single one of these glass elements is solving a different problem that the one before it created.", "structure": "1. THE MYSTERY: Cross-section reveal - 'This is what's inside every camera' (15 sec)\n2. THE PROBLEM: A single lens creates 3 types of distortion - show each with simple animation (25 sec)\n3. THE SOLUTION STACK: Walk through element types - crown/flint glass pairs, aspherical elements, air gaps as optical surfaces (45 sec)\n4. THE TWIST: Your phone does this in 2mm - show smartphone lens cross-section, compare to DSLR (20 sec)\n5. THE PAYOFF: 'Every photo you've ever taken passed through an error-correction machine' (10 sec)", "verdict_reasoning": "Strong channel fit and visual potential, but weak demand signal and moderate share potential prevent MAKE_NOW - the concept is solid but not a proven winner.", "sources": ["reddit"]}


channel_id: how_it_actually_works
suggested_title: What Happens Inside Your Computer When You Press '2 + 2'
verdict: SKIP
research_status: pending
video_gen_status: pending
prompt_version: v3
created_at: 2026-02-14T21:52:52.381905+00:00
scores_json:
{"scroll_stop_power": {"score": 3, "reasoning": "The premise is relatable (everyone uses calculators) but 'how computers work' risks feeling like a school topic. The '2+2' specificity helps but doesn't create a true 'wait, what?' violation of expectations."}, "completion_probability": {"score": 4, "reasoning": "Once hooked, the reveal is genuinely satisfying. The visual of watching electricity 'think' is compelling. Clear narrative arc from question to answer."}, "share_save_potential": {"score": 3, "reasoning": "Would share with a specific tech-curious friend but not a 'drop everything and text this' moment. More save-for-later energy."}, "demand_signal": {"score": 4, "reasoning": "49 comments on the visualization device post shows genuine engagement. Multiple posts in this cluster about 'how computers compute' suggests persistent curiosity."}, "visual_potential": {"score": 5, "reasoning": "This is built for visual explanation. Logic gates lighting up, binary cascades, circuit diagrams, the physical device itself. Rich visual reveal opportunity."}, "evergreen_potential": {"score": 5, "reasoning": "Fundamental truth about computation that will never expire. The basic mechanism hasn't changed since the 1940s and won't change."}}

analysis_json:
{"target_audience": "Someone who just used their phone calculator and had a fleeting 'how does this actually work?' thought they immediately dismissed", "opening_hook": "You've pressed equals on a calculator a thousand times. But you've never seen what actually happens in the fraction of a second between pressing the button and seeing the answer. It's not magic. It's not software. It's billions of tiny switches, flipping on and off in a specific pattern. And someone built a device that lets you watch it happen in slow motion.", "structure": "1. HOOK: You've done this a thousand times but never seen what happens (5s) 2. THE INVISIBLE PROBLEM: Computers don't 'know' math \u2014 they only know on/off (20s) 3. THE MECHANISM: Logic gates and how binary addition works physically (45s) 4. THE REVEAL: Watch it happen in slow motion on a visualization device (30s) 5. THE SCALE: Your phone does this 3 billion times per second (15s)", "verdict_reasoning": "Strong channel fit and visual potential, but the premise doesn't create a strong enough 'wait, what?' moment \u2014 it's interesting rather than irresistible. The scroll-stop power is the limiting factor.", "sources": ["reddit"]}


